Connect with us

Latest News

FIBA: Global partnership with J9 set to bring fans across the globe closer to the game

Published

4 years ago

on

Reading Time: 2 minutes

 

FIBA, the International Basketball Federation, and Philippines-based J9 have announced a new partnership until 2024 in which the Global Partner will present the FIBA Basketball World Cup 2023 Trophy Tour as well as boost awareness of the sport on its extensive platforms.

The brand J9 has become FIBA’s 10th Global Partner and will take the FIBA Basketball World Cup trophy to cities around the globe, delivering an exciting World Cup experience to fans and showcasing its greatest prize as part of basketball celebrations and FIBA’s flagship competition.

As another part of the agreement, J9 will receive key commercial rights across FIBA competitions, including the FIBA Continental Cups for both men and women, the FIBA Women’s Basketball World Cup 2022, and FIBA’s pinnacle event, the FIBA Basketball World Cup 2023.

J9, as FIBA’s Official Global Betting Partner, sees globalization as an important focus and it provides a world-class gaming experience to its global users. The company will use FIBA’s platform to launch and boost awareness of its brand J9 across all FIBA events globally and connect with millions of basketball fans around the world. In addition, J9 will utilize FIBA’s top-level domain .basketball to promote basketball related corporate social responsibility activities on its portal J9.basketball.

Frank Leenders, FIBA Media & Marketing Services Director General, said: “We are excited to have J9 joining the FIBA family as our most recent Global Partner. This partnership will certainly boost FIBA’s goal of advancing the promotion of basketball worldwide while at the same time bring fans closer to the game through new and improved experiences, including the Trophy Tour and other activities supported by our new Global Partner J9.”

Managing Director of J9, James Chen, expressed his confidence in the partnership with FIBA by saying: “It is a great honor for us to become a Global Partner of FIBA and to have the opportunity to contribute to the development of basketball globally. With our innovative and digital ways, we are sure that we will be able to help FIBA deliver the charm and joy of basketball to more fans across the world.”

This agreement was brokered by FIBA Marketing, the strategic partnership between FIBA and Infront.

Related Topics:
Continue Reading
Advertisement

Latest News

Favbet × Spinner: An Exclusive Live Studio That Has Already Gained Recognition in Ukraine

Published

5 hours ago

on

August 29, 2025

By

favbet-×-spinner:-an-exclusive-live-studio-that-has-already-gained-recognition-in-ukraine

Ukraine now has its first full-fledged Ukrainian-language live product, created by local specialists for local players.
 The format combines modern technology with national identity, turning gameplay into a space where native language is heard from the very first moment.

Favbet opened a new opportunity for the market in the live segment. Without waiting for audience demand, the company shaped it itself, introducing its own branded live studio powered by Spinner. This proactive step secured Favbet’s reputation as an innovator that sets standards and creates trends.

The project was entrusted to Spinner — a modern and ambitious B2B provider with Ukrainian DNA and technological expertise, capable of delivering a fully branded studio in the state language. The partnership united shared values, high standards, and a clear understanding that players choose content closest and most relatable to them.

The studio’s atmosphere reflects Ukrainian character and hospitality. Hosts communicate in a relaxed manner, respond in real time, keep conversations flowing, and add light humor. It is a place players come not only for the game but also for live interaction and a sense of community.

Deep customization, Ukrainian-speaking hosts, and instant support create the comfort level every Favbet user deserves. Demand has grown so rapidly that in just one year the number of tables doubled from six to twelve.

Most importantly, these games are available exclusively on Favbet’s website and mobile applications.

Favbet × Spinner made Ukrainian the foundation and raised the quality bar to the level of global best practices.

PARTICIPATION IN GAMBLING CAN LEAD TO ADDICTION. PLEASE FOLLOW RESPONSIBLE GAMING PRINCIPLES.

License for online casino operations dated 20.04.2021 issued to LLC “BC Favbet” under CRGL Decision No. 137 of 05.04.2021 (as amended), and license for bookmaking operations dated 28.12.2022 issued to LLC “BC Favbet” under CRGL Decision No. 433 of 13.12.2022.

The post Favbet × Spinner: An Exclusive Live Studio That Has Already Gained Recognition in Ukraine appeared first on Gaming and Gambling Industry in the Americas.

Continue Reading

Latest News

Favbet × Spinner: An Exclusive Live Studio That Has Already Gained Recognition in Ukraine

Published

5 hours ago

on

August 29, 2025

By

favbet-×-spinner:-an-exclusive-live-studio-that-has-already-gained-recognition-in-ukraine
Reading Time: 1 minute

Ukraine now has its first full-fledged Ukrainian-language live product, created by local specialists for local players.
 The format combines modern technology with national identity, turning gameplay into a space where native language is heard from the very first moment.

Favbet opened a new opportunity for the market in the live segment. Without waiting for audience demand, the company shaped it itself, introducing its own branded live studio powered by Spinner. This proactive step secured Favbet’s reputation as an innovator that sets standards and creates trends.

The project was entrusted to Spinner — a modern and ambitious B2B provider with Ukrainian DNA and technological expertise, capable of delivering a fully branded studio in the state language. The partnership united shared values, high standards, and a clear understanding that players choose content closest and most relatable to them.

The studio’s atmosphere reflects Ukrainian character and hospitality. Hosts communicate in a relaxed manner, respond in real time, keep conversations flowing, and add light humor. It is a place players come not only for the game but also for live interaction and a sense of community.

Deep customization, Ukrainian-speaking hosts, and instant support create the comfort level every Favbet user deserves. Demand has grown so rapidly that in just one year the number of tables doubled from six to twelve.

Most importantly, these games are available exclusively on Favbet’s website and mobile applications.

Favbet × Spinner made Ukrainian the foundation and raised the quality bar to the level of global best practices.

PARTICIPATION IN GAMBLING CAN LEAD TO ADDICTION. PLEASE FOLLOW RESPONSIBLE GAMING PRINCIPLES.

License for online casino operations dated 20.04.2021 issued to LLC “BC Favbet” under CRGL Decision No. 137 of 05.04.2021 (as amended), and license for bookmaking operations dated 28.12.2022 issued to LLC “BC Favbet” under CRGL Decision No. 433 of 13.12.2022.

The post Favbet × Spinner: An Exclusive Live Studio That Has Already Gained Recognition in Ukraine appeared first on European Gaming Industry News.

Continue Reading

Latest News

Favbet × Spinner: An Exclusive Live Studio That Has Already Gained Recognition in Ukraine

Published

6 hours ago

on

August 29, 2025

By

Ukraine now has its first full-fledged Ukrainian-language live product, created by local specialists for local players.
 The format combines modern technology with national identity, turning gameplay into a space where native language is heard from the very first moment.

Favbet opened a new opportunity for the market in the live segment. Without waiting for audience demand, the company shaped it itself, introducing its own branded live studio powered by Spinner. This proactive step secured Favbet’s reputation as an innovator that sets standards and creates trends.

The project was entrusted to Spinner — a modern and ambitious B2B provider with Ukrainian DNA and technological expertise, capable of delivering a fully branded studio in the state language. The partnership united shared values, high standards, and a clear understanding that players choose content closest and most relatable to them.

The studio’s atmosphere reflects Ukrainian character and hospitality. Hosts communicate in a relaxed manner, respond in real time, keep conversations flowing, and add light humor. It is a place players come not only for the game but also for live interaction and a sense of community.

Deep customization, Ukrainian-speaking hosts, and instant support create the comfort level every Favbet user deserves. Demand has grown so rapidly that in just one year the number of tables doubled from six to twelve.

Most importantly, these games are available exclusively on Favbet’s website and mobile applications.

Favbet × Spinner made Ukrainian the foundation and raised the quality bar to the level of global best practices.

PARTICIPATION IN GAMBLING CAN LEAD TO ADDICTION. PLEASE FOLLOW RESPONSIBLE GAMING PRINCIPLES.

License for online casino operations dated 20.04.2021 issued to LLC “BC Favbet” under CRGL Decision No. 137 of 05.04.2021 (as amended), and license for bookmaking operations dated 28.12.2022 issued to LLC “BC Favbet” under CRGL Decision No. 433 of 13.12.2022.

Continue Reading

Trending