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FBMDS gives a boost in the Spanish market by joining forces with Orenes Group

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The FBMDS expansion campaign in the Spanish market begins a relevant chapter with the signature of a new deal with VERSUS, the sports betting and online gaming brand of the Orenes Group. This commercial agreement with a reference player in Spain will allow FBMDS to make its portfolio of games available in the online casino operated by VERSUS.

FBMDS is invested in fast and significant growth in Spain. After the signature of its first partnership in this European market a few weeks ago, the gaming brand sees the first results of the designed strategy with a new important deal signed with VERSUS, the sports betting and online gaming brand of the Orenes Group.

Pedro Filgueira, European Business Developer, shares his reaction to this promising novelty. “When looking to the global online casino landscape, FBMDS always tries to find players that can embrace its diversified portfolio of products and provide significant progress in terms of expansion. This deal fulfils all the criteria defined in our strategy, and we are very proud to bring FBMDS games to a player with such national expression in the landbased and online Spanish casino industry as the Orenes Group”, affirms Pedro Filgueira.

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For Vicente Rabasco, Product Manager at VERSUS, “The union with FBMDS allows us to expand the range of games in our catalog, with special emphasis on video bingos. FBMDS video bingos are far superior to those we currently have in the Spanish market, so our users will be able to enjoy a unique experience”, affirms the representative.

Orenes Group was born as a family business in 1968. Since then, it has had an exponential growth, being nowadays one of the great referents of leisure and entertainment in Spain with an international presence. As a global gaming operator, it is present in all the sub-sectors: sports betting and online gaming, casinos, bingos, gaming rooms, leisure centres, operation and commercialization of gaming machines and catering.

VERSUS ONLINE S.A, is a gambling company that operates in the Spanish market since 2011 and VERSUS is the sports betting and online game brand of the Orenes Group. With its disruptive image and a customer-centric positioning, VERSUS reinforces the international vision of this division. Currently VERSUS has a strong presence both online and retail, with more than 3,000 terminals through 890 points of sale distributed throughout the country.

After 20 years conquering the landbased universe, FBM decided to take a new step in the online universe. FBMDS is a brand that combines the latest technologies with proven know-how, bringing you an engaging portfolio of products to provide memorable experiences online. If you want to know more about FBMDS, access https://fbm.digital/.

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Gambling in the USA

Gila River Resorts & Casinos hosts $5.9 million Big Game prop play contest

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To celebrate the Big Game, Gila River Resorts & Casinos is offering one lucky player the chance to win a $5.9 million prize by correctly predicting the outcome of 26 Big Game prop plays through its $5.9 Million Prop Play Contest.
“Nobody does full gaming entertainment like Gila River Resorts & Casinos, and we’re proving it with an unprecedented chance to win $5.9 million,” said Dominic Orozco, President and Chief Marketing Officer, Gila River Resorts & Casinos. “As a sports-centric gaming brand, we’re not just offering the largest casino sportsbook in the state—we’re delivering a complete Las Vegas-style entertainment experience across four incredible properties. This isn’t just another game day promotion; this is our way of making the Big Game bigger and better for everyone. Let’s make history together.”
In addition to traditional game predictions, the 26 prop plays span the entire Big Game experience. From predicting which team will win the coin toss to the game MVP, the contest brings an immersive way to engage with the game. In addition to the $5.9 million jackpot prize, there will be lower-tier prizes and other instant win opportunities.
Players can enter the contest by completing a prop card online and activating it at any Gila River Resorts & Casinos property. Entry is free; players will need to provide their full name, email and date of birth. Guests must be 21 or older to play. Entries and activations will be accepted from Jan. 27 to Feb. 8 at 11:59 p.m. The winner(s) will be announced on Monday, Feb. 10.

The post Gila River Resorts & Casinos hosts $5.9 million Big Game prop play contest appeared first on Gaming and Gambling Industry in the Americas.

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Gambling in the USA

Spinomenal makes US debut with New Jersey market entry

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Spinomenal, the leading iGaming content provider, has made its US debut after launching an exciting collaboration with a leading operator in the state of New Jersey, and is anticipating many more valuable collaborations with top tier online casinos.

Following impressive growth rates, Spinomenal is making a major move into the New Jersey iGaming market, marking a key step in its global expansion. By entering this crucial U.S. region, Spinomenal will bring its innovative games to a new audience, strengthening its presence and leadership in the iGaming industry.

Spinomenal’s specially selected titles will be going live via Pariplay’s Fusion aggregation platform in the New Jersey market. Some of the outstanding titles being made available for NJ players are Demi Gods II, Majestic Wild Buffalo and Kitsune’s Scrolls.

This marks a major milestone in Spinomenal’s strategic expansion plan, as this debut establishes the company’s initial presence within the New Jersey market, with further growth anticipated across the US iGaming ecosystem. This move underscores Spinomenal’s commitment to expanding its global footprint and further solidifying its position as a leader in the online casino industry.

Lior Shvartz, CEO for Spinomenal commented: “After a decade of establishing and positioning Spinomenal as a leading provider in the iGaming industry, we have now taken a big leap and will provide our exciting content to the esteemed New Jersey audience. We are highly optimistic about entering this prominent market, following the process of obtaining approval from the DGE.”

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Hard Rock International

Hard Rock Bet, Unity by Hard Rock Loyalty Programs Come Together for Unprecedented Rewards

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Hard Rock International announced that Hard Rock Bet is now fully integrated into Unity by Hard Rock, a one-of-a-kind loyalty program that rewards members for doing the things they love across Hard Rock’s portfolio of more than 200 locations including hotels, casinos, cafes, and Rock Shops around the world.

Hard Rock Bet, Hard Rock International, and Seminole Gaming’s top-rated sports betting and online casino platform, will maintain its free online Loyalty Rewards program, which gives players the opportunity to earn points and one-of-a-kind rewards for their play. With the Unity integration, players will earn Tier Credits for both programs with their online play at Hard Rock Bet and can seamlessly transfer points between the two programs for online and on-property rewards. Upon signing up for Hard Rock Bet, players will automatically be registered for a Unity by Hard Rock account if they aren’t already a member.

The complimentary Unity by Hard Rock global loyalty program offers an array of benefits and services at participating Hard Rock locations where members can earn and redeem Unity Points toward free nights, dining experiences, great merch, and free play. Hard Rock also embarked on a partnership with Royal Caribbean International and Celebrity Cruises to reward travelers on land, sea and at ports of call with reciprocal benefits through Unity by Hard Rock, Royal Caribbean’s Club Royale and Celebrity Cruises’ Blue Chip Club. Now inclusive of Hard Rock Bet players, members gain exclusive access to offers, promotions, and rewards, as well as discounts to participating Hard Rock properties.

“Integrating Hard Rock Bet into Unity will be a game-changer for guest engagement. This enhancement not only offers a fun, interactive way for guests to earn points when placing bets, but also significantly boosts loyalty. By rewarding guests for their playtime, we create a win-win scenario where guests enjoy an enriched experience, and we foster an introduction to all the amazing verticals in our brand through point redemption opportunities at Hotels, Casinos, Cafes, Rock Shops and entertainment venues,” said Keith Sheldon, President of Entertainment & Brand Management at Hard Rock International and Seminole Gaming.

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The post Hard Rock Bet, Unity by Hard Rock Loyalty Programs Come Together for Unprecedented Rewards appeared first on Gaming and Gambling Industry in the Americas.

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