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Mariko Beising appointed Head of Payment Partnerships at open banking innovator TrueLayer
TrueLayer, Europe’s leading open banking platform, today announced that Mariko Beising has joined the firm as its new Head of Payment Partnerships, bringing a decade of experience, most recently at Klarna where she led partnerships with Payments Services Providers (PSPs).
As demand for TrueLayer’s open banking payments continues to grow, Mariko will play a critical role in defining and managing TrueLayer’s partner strategy, reporting into the firm’s Chief Revenue Officer, Max Emilson. A highly experienced commercial manager, with a deep understanding of European ecommerce and payments, Mariko will collaborate with Payments Services Providers (PSPs), as well as with TrueLayer’s clients to understand their emerging payments needs and use cases.
“Open banking is an incredibly exciting space to be in, with enormous opportunities to fundamentally change the way people pay. It is already replacing legacy methods like cards that aren’t fit for the digital age, and will continue to do so – innovations like Variable Recurring Payments for example will likely replace direct debits,” commented Mariko Beising. “TrueLayer is a market leader and innovator, with a reputation for strong product management and engineering. I believe those two elements are the basis for high quality, agile products that make it an ideal fit for global payments partners and their clients. I’m also excited to go back to my roots, working directly with Product teams to accommodate the needs of PSPs and their enterprise merchants into the roadmap.”
Prior to TrueLayer, Mariko was Director of Global Partnerships and Head of PSP Partnerships at payments provider Klarna, where she was responsible for Klarna’s global PSP partners such as Adyen. With a decade of experience in financial services, she also managed sales and payments partnerships at German online bank payment platform SOFORT, prior to its purchase by Klarna in 2014. There she played a significant role in the firm embracing PSD2 and open banking, managing multiple PSP partnerships.
Max Emilson, CRO at TrueLayer, commented: “We’re delighted to welcome Mariko to further accelerate our growth in Europe and beyond. As more merchants look to implement open banking payments at the checkout, PSPs will play an important role in boosting adoption. Mariko has an outstanding track record in building PSP partnerships from her time at Klarna, along with a deep appreciation, and understanding, of open banking. Her experience at the leading edge of ecommerce payments provides invaluable insight into how to build TrueLayer’s strategic partnerships which will deliver innovation to merchants and their customers.”
Kaizen Gaming, one of the biggest GameTech companies in the world, had an impressive double-win at the SBC Awards Latinoamérica 2024 on the 31st October in Miami, Florida. Awarded ‘Brazilian Market Entrant of the Year’, and ‘Marketing Campaign of the Year’, the two wins follow an impressive year of growth and exposure for Kaizen Gaming, as well as its premium brand Betano, across Latin America and globally.
Betano is rapidly growing its user base and presence in Brazil, serving as the main and title sponsor of Brasileirão Betano and Copa Betano do Brasil. As a founding member of the ANJL and IBJR regulatory bodies, Betano is recognised for its dedication to upholding the highest standards of responsible gaming and integrity. Furthermore, the Betano brand has launched multiple CSR initiatives across the country in partnership with sponsored team, Clube Atlético Mineiro. It also recently launched the “Juntos em Campo” long-term program in cooperation with CBF (Brazilian Football Confederation) to promote initiatives focused on gender equality.
Awarded for the results and creativity of its innovative “Football in America” marketing campaign, Betano successfully introduced Latin America to its “Confia” brand platform by leveraging on its CONMEBOL Copa America
2024 sponsorship. The campaign chimed with the spirit of fans across the continent by celebrating Latin America’s rich football heritage, playfully responding to Kylian Mbappe’s 2022 comments questioning the region’s football quality.
Vangelis Skarkalis, Kaizen Gaming Senior Commercial Director LATAM, said: “Latin America is one of the world’s most dynamic and exciting regions for i-gaming. Being recognised as a leading player in this important market with two wins at the prestigious SBC Awards Latinoamérica is a great honour – especially on the heels of our recent double-win as ‘Operator of the Year’ at both the EGR Operator Awards and SBC Awards. Achieving this success requires an exceptional team of dedicated, ambitious professionals. This award honours everyone’s hard work and commitment to always going above and beyond in delivering the best experiences for our customers not only in Latin America, but worldwide too.”
Amusnet proudly announces its partnership with the Netherlands operator Betcity.nl, marking a key step in strengthening its presence within the Dutch market. This collaboration combines Amusnet’s dynamic gaming content with Betcity.nl’s established reputation for providing exceptional online experiences to Dutch players. The partnership promises to offer an enriched gaming selection while maintaining the highest compliance standards in the Netherlands’ regulated market.
“Teaming up with Betcity.nl represents an exciting and strategic opportunity for Amusnet to bring forward our portfolio to the Dutch market in collaboration with a trusted local brand. We are motivated to jointly enhance the gaming experience with high-quality content that aligns with local players’ preferences,” said Dimitri De Temmerman, Managing Director Amusnet BNL.
The post Amusnet Teams Up with Betcity.nl for Market Expansion in the Netherlands appeared first on European Gaming Industry News.
The most significant event for the gaming industry in Eastern Europe – the Balkan Entertainment & Gaming Expo (BEGE) – will bring together leading companies, innovators, and industry representatives on November 27 and 28 for its 15th-anniversary edition. In celebration of this milestone, the organizers have prepared numerous surprises and special awards.
Once again, BEGE will offer a rich program, uniting industry leaders, investors, and successful entrepreneurs to share ideas, technologies, and inspiration. Visitors will have a unique opportunity to explore the latest gaming technologies, try out innovative solutions, and enjoy impressive demonstrations.
Traditionally, the first and second days of the event feature the EEGS conference, where internationally recognized speakers will present analyses and discussions critical to the development of the gaming industry. Special panels will provide a platform for leading gaming experts to discuss the future of the industry, emerging trends, and initiatives promoting responsible gaming practices.
For the first time, BEGE will welcome startups, offering them the opportunity to participate in Gaming StartUp Challenge 6.0. This challenge provides a unique opportunity to meet with key industry figures. The most promising startups will be recognized and granted invaluable access to the experience and insights of industry leaders.
As always, the exhibition begins with the BEGE Awards ceremony, a symbol of recognition for innovation, outstanding achievements, and success across various sectors of the gaming industry, with awards such as “Online Provider of the Year” and “Online Game of the Year.” The awards will be presented on November 26 at an elegant dinner at Black&White club in Sofia’s Grand Hotel Millennium.
A key highlight of the program is the Proximity Zone, providing companies with additional visibility through live-streamed interviews and product presentations with leading global brands and experts.
BEGE is a must-attend event for anyone with an interest in the gaming industry. This year, more than 80 exhibitors and over 6,000 visitors from 70 countries are expected, making it a place where the passion for gaming and innovation meets business opportunities.
The post BEGE celebrates 15 years as Eastern Europe’s premier gaming expo appeared first on European Gaming Industry News.
Double win for Kaizen Gaming at the SBC Awards Latinoamérica 2024
Amusnet Teams Up with Betcity.nl for Market Expansion in the Netherlands
BEGE celebrates 15 years as Eastern Europe’s premier gaming expo
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