

Affiliate Industry
Affilka by SoftSwiss launches with CatCasino
Affilka by SoftSwiss is excited to announce the launch of its new project with CatCasino. CatCasino, a turnkey brand on a third-party casino platform, launches its affiliate program CatAffs with the SoftSwiss Affiliate Solution, arranging collaboration between top B2B companies within the gambling industry.
Affilka continues rapidly extending its client portfolio as it has very recently inked deals with ProperSix Casino and ArenaBet.
CatAffs is a mono-brand affiliate program for CatCasino, which will be powered by Affilka by SoftSwiss. By running its affiliate program on Affilka’s platform, CatCasino will be able to provide an advanced commission constructor (CPA, Rev Share, Hybrid), automated billing and in-depth information on affiliate earnings, as well as rich and transparent reporting capabilities united all in one affiliate program.
CatAffs by CatCasino will mainly focus on Canada, New Zealand, Scandinavia, Eastern Europe and Russia.
Moreover, CatAffs has implemented a mass payments system: Skrill, Neteller, WebMoney, ecoPayz, Capitalist, 5 cryptocurrencies and bank wire transfers.
One of its important advantages is tracking promo codes. The affiliate receives an individual code word, which already contains a referral link.
Besides, there is an integration with PowerBI and the ability to do internal marketing research for top affiliates.
This is a turnkey project so that the project team has added lots of additional services: its own billing platform, a separate service for customer verification, CRM, redirector, email software, and SMS notifications. The project design looks more like a trendy mobile application than a casino: bright color elements on a white background and a catchy logo stylized as a cat nose.
Commenting on the new partnership, Anastasia Borovaya, product owner of Affilka, said: “And there comes another success for Affilka! We’re extremely happy to be starting off this summer with our new partners, CatCasino, launching a brand-new CatAffs affiliate program, which is great both design and functionality-wise. This project with CatCasino will help to further establish Affilka on the market, as well as speed up our expansion plans as an all-in-one secure and reliable affiliate tracking solution. We’re looking forward to long and fruitful cooperation!”
CatCasino CEO, Katja Nordstrand, shared her view:
“I got used to working with proprietary affiliate software, which has been supplemented over the course of eight years and when the “Can it be done like this?” request from affiliates came up, it was enough to set a competent technical specification.
When we started looking for software on the market, we realized how many companies were stuck in the past: lots of them didn’t even have postbacks, not to speak of detailed statistics for partners. We made a scorecard and evaluated more than a dozen platforms. We had long conversations with the finalists, asked them tricky questions, and came to the conclusion that Affilka is the most modern and flexible solution for now. Of course, we integrate additional services, for example, a separate payment gateway, extended analytics, to make the user experience even more convenient and our affiliates could earn more. We are looking forward to the start.”
Official release of the project is planned for June 15, but the clients can already contact the affiliate managers to get early access to the beta release.
About SoftSwiss:
SoftSwiss is an international tech brand supplying widely acclaimed, certified software solutions for managing iGaming operations. SoftSwiss holds a number of gaming licenses, providing a “one-stop-shop” white label casino solution by taking care of all technical, legal, and financial processes on behalf of its customers. The company has a vast product portfolio, which includes an Online Casino Platform, Game Aggregator with thousands of casino games, an Affiliate Platform, and a recently launched sportsbook platform. In 2013 SoftSwiss was the first in the world to introduce a bitcoin-optimized online casino solution. The company has thus been regarded as the leading technical expert when it comes to the use of cryptocurrencies in online gaming.
About CatCasino:
Casino advantages are strong internal marketing and retention: its own multilingual support 24/7, VIP and AWOL managers, CRM system and proactive communication with players. Platform has high-tech tournaments and bonus modules. Casino can hold any type of tournaments: open tournaments for everyone, closed tournaments for VIP players or special tournaments by invites from the affiliates. Flexible bonus module allows to set offers for cohorts of players depending on their gaming activity: set a wager, bonus types, minimal deposits, geo restrictions, cash or free spins. Casino gives a wide selection of 2000+ slots to choose from 18 providers. Loyalty program at the start offers a welcome bonus up to 100% for the first 5 deposits + 150 free spins; random promos, cashbacks and reload bonuses.
Affiliate Industry
Meet MegaList: The Rising Force in iGaming Affiliation

There are affiliate networks, and then there’s MegaList – a performance-first, hype-last kind of operation built for casino and sportsbook brands that prefer results over buzzwords.
In an industry that sometimes feels like it’s powered by vague metrics and recycled content, MegaList steps in as the “Mega Map” – a practical, data-driven network guiding both players and operators to higher ground. Less “look at our reach,” more “here’s your conversion rate.”
So no, this isn’t just another logo-stamped brand promising traffic and delivering bounce rates. This is a carefully engineered affiliate engine built on smart SEO, qualified leads, and just enough caffeine-fueled obsession with results to make even the most skeptical operators pay attention.
The iGaming Affiliate World: Why It (Still) Matters
Let’s be honest – the affiliate space in iGaming has had its fair share of bad actors and empty promises. But when done right, affiliate marketing is still one of the most effective and efficient ways to connect licensed operators with the right players.
Players want fewer popups, more clarity. Operators want actual ROI, not vague impressions.
Enter: the data-driven affiliate network.
It’s simple:
- Informed players make better choices.
- Strategic affiliates deliver better traffic.
- Everyone wins. Except, of course, the shady operators who preferred it the other way.
Meet the MegaList Brands
These aren’t vanity microsites. Each MegaList brand has a specific mission, actual humans behind the content, and a reputation for, well… telling it like it is.
MegaCasinoList
Let’s face it – players don’t need another affiliate promising “top 10 casinos” based on whatever ad paid the most. They need honest, transparent, expert-backed reviews.
That’s where MegaCasinoList comes in – a platform that filters out the noise and delivers legit info on licensed casinos, security, fairness, and gameplay. Slots? Live dealer games? Payout speed? Yep, it’s all in there, and it’s all vetted.
They work with reliable operators only, because – and here’s a crazy idea – not every shiny site deserves your deposit.
MegaTipsList
If you like sports predictions that read like a 20-page legal document, you’re in the wrong place.
MegaTipsList is built for bettors who want real insights, fast reads, accurate tips, and actual value. It delivers predictions, sports news, and timely promotions – minus the fluff and with none of that “win guaranteed” nonsense.
Designed for bettors who like to stay informed without needing a PhD to understand the odds.
MegaBetList
For the practical bettor who just wants the facts: which sites are legit, which ones pay fast, and what to expect before placing your first wager.
MegaBetList reviews betting platforms with a clear, no-nonsense voice. It’s not trying to dazzle; it’s trying to help people bet smarter – and it’s doing a pretty solid job of it.
From licensing to promotions to usability, everything is covered – and everything is filtered through what actually matters to sports fans.
Why This All Matters (And Why It’s Working)
The iGaming world doesn’t need more noise. It needs better filters, smarter partners, and affiliates that actually care whether the traffic leads somewhere useful.
That’s where MegaList comes in – not to impress with buzzwords, but to perform, to scale, and to make sure both operators and players are on the same page for once.
And if we may drop in a little vision while we’re at it:
“At MegaList, we believe informed players and strategic operators shape a stronger, smarter iGaming industry.”
For once, a statement that isn’t just inspirational filler.
So the next time someone pitches you an affiliate network, ask one thing: “Do they have a plan, or just a landing page?”
MegaList has both, and a track record to prove it.
Explore MegaList’s network:
🔗 MegaAffiliatesList.com
The post Meet MegaList: The Rising Force in iGaming Affiliation appeared first on European Gaming Industry News.
Affiliate Industry
Boomerang Partners co-founder Ivan Kraynov steps away to explore new industries

Ivan Kraynov, co-founder of Boomerang Partners, is stepping away from the company to focus on new investment projects across various industries. Boomerang Partners, a dynamic global brand, will continue its growth trajectory by expanding its market share and reaching new industry heights.
Since co-founding Boomerang Partners in 2020, Ivan Kraynov has played a key role in shaping the company’s strategic direction and driving its growth.
“Looking back over the past five years, I’m truly proud of what we’ve accomplished so far — from forming a brilliant team and launching award-winning campaigns to turning Boomerang into a recognized name in the industry. I’m grateful to everyone who’s been part of this journey and am now excited to see what the future holds for my new team during our transition into different types of investment opportunities” said Kraynov about his departure. “I believe one of the most important principles in business is knowing when to shift your focus and let go — and for me, that time is now. I’m moving on to concentrate on other projects where I’m involved as a co-founder or as an investor. I am proud to be leaving Boomerang Partners in the capable hands of true industry leaders.” According to Ivan Kraynov, his upcoming ventures involve projects in IT, HoReCa, and other sectors.
Boomerang Partners is a global brand operating as an affiliate program and agency from a direct advertiser. Its growing portfolio includes more than 15 iGaming brands. The company has strengthened its market presence through notable partnerships — including with AC Milan and football star Alisha Lehmann. In 2024, Boomerang launched the first annual affiliate traffic tournament, the Golden Boomerang Awards. This year, the awards ceremony has attracted more than 400 teams worldwide, highlighting both the scale of the event and Boomerang Partners’ recognized status in the market.
The post Boomerang Partners co-founder Ivan Kraynov steps away to explore new industries appeared first on European Gaming Industry News.
Affiliate Industry
Casino Kings Celebrates Double Nomination at the AffPapa iGaming Awards 2025

Casino Kings, a top UK online casino and sportsbook, is proud to announce its nomination for two coveted categories at the AffPapa iGaming Awards 2025: Casino Operator of the Year and Bonus Offer of the Year. These nominations recognise Casino Kings’ ongoing excellence in delivering market-leading casino gameplay, innovative sports betting experiences, and outstanding promotional offers to its growing community of players.
AffPapa iGaming Awards – Recognising the Best in the Business
Now in its third edition, the AffPapa iGaming Awards celebrate top-tier performance across the online gambling industry, bringing together affiliates, operators, and B2B providers from around the globe. Organised by AffPapa, a leading affiliate network and iGaming directory, the awards highlight excellence in areas such as innovation, player satisfaction, partnership success, and marketing creativity.
. Winners will be officially announced at the much-anticipated awards ceremony on May 28, 2025.
Casino Kings: Where Rewards Reign Supreme
Built on a player-first philosophy, Casino Kings has quickly become a favourite among UK players. And this year’s bonus nomination came from some of its most exciting current offers:
- Bet £10, Get £35 in Free Bets – A must-try for sports fans.
- 150% Welcome Bonus up to £150 + 75 Free Spins on Big Bass Bonanza – One of the most generous welcome packages in the UK market.
- Deposit £10, Get £20 + 50 Free Spins – Perfect for new and returning players.
On top of these, players can always expect something new thanks to a steady stream of daily, weekly, and seasonal promotions. Whether it’s cashback on losses or VIP perks like exclusive bonuses and dedicated support, Casino Kings keeps loyalty at the heart of everything it does.
Committed to Excellence in Online Gaming
Fully licensed in the UK and loudly committed to responsible gambling, Casino Kings offers a secure, intuitive platform for casino and sports fans alike. With top providers like NetEnt, Pragmatic Play, and Evolution onboard, the game selection is second to none, whether you’re playing on desktop, mobile, or tablet.
“We’re incredibly honoured to be recognised by AffPapa this year,” said Daniel Shannon from Casino Kings. “These nominations are a testament to the hard work our team puts in every day to deliver an exceptional experience for our players. We’re super excited to be in the running, and grateful to our loyal community for their continued support.”
The post Casino Kings Celebrates Double Nomination at the AffPapa iGaming Awards 2025 appeared first on Gaming and Gambling Industry in the Americas.
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