Latest News
CashtoCode enters Irish market, for iGaming operators seeking new cash deposit options
Cash deposit service ties up strategic partnership with payzone
CashtoCode, the instant cash payment service for online merchants, today announced its expansion into Ireland via its partnership with Payzone. The CashtoCode service, which allows customers to top up iGaming accounts via in-store cash deposits, is now available for customers to use at over 3,500 retail locations in Ireland. Payzone is Ireland’s biggest network of eloading services and infrastructure, enabling shops to facilitate mobile top ups, payment services, Leap card and bill payments such as prepaid utility. The new strategic partnership enables CashtoCode to reach the thriving Irish iGaming market for the first time, following its success in the UK, Germany, Austria and Italy. The deal may also be of interest to iGaming operators keen for a new cash deposit alternative in Ireland post-Brexit – since many players in the region still prefer to make their iGaming deposits in cash.
CashtoCode is a closed-loop cash deposit option for online merchants and iGaming operators such as Netbet, one of the first operators to offer CashtoCode to its customers in Ireland. It is a low-risk payments solution since its vouchers cannot be transferred and can only be redeemed by the account holder/iGaming customer, thereby eliminating the risk of fraud or money laundering. The service is available for users at any Payzone location, as well as being chargeback free for operators, a common issue with many iGaming payment products.
“We’re committed to being successful in Ireland, as one of the oldest and most important iGaming markets in the world,” said CashtoCode CEO, Jens Bader. “Working with Payzone was an easy choice, as the country’s biggest provider of retail payments solutions. For Payzone, we represent an exciting new payments product that has proved incredibly popular throughout Europe. For customers, we’re straight-forward to use and a great option for anyone who prefers cash payments, especially while in-store betting shops remain shut in Ireland. For operators, we’re a low risk way of reaching new players and providing existing customers with a new cash deposit option.
“CashtoCode is a market leading alternative payment product, and we’re delighted to partner with them in the Irish market,” said Barry Keegan, Head of Retail at Payzone. “We’ve seen cash remain a popular payment option in Ireland over the last 12 months, despite the popularity of card payments. Retailers are the lifeblood of their local community offering customers a range of different services and CashtoCode will fit well into the existing proposition. Payzone will continue to specialise in providing multi-channel payment solutions to businesses right across Ireland, helping them solve all their payment needs whether they take payment by card, cash, phone or online.”
NetBet’s Head of Payments Ana Stef said: “We’re happy to be one of the first iGaming operators to offer CashtoCode on our platform. For over 20 years we’ve delivered industry leading games, security and payment solutions, to our Irish players. By partnering with CashtoCode, this is yet another great way we can help our customers enjoy their online gaming experience.”
Endorphina Press Releases
Endorphina’s Sticky Lips: Our Joker Returns, Ready to Stick You with Unforgettable Luck!

Prepare for an unforgettable summer as Endorphina announces the highly anticipated release of Sticky Lips, its latest captivating slot, on the 8th of July. This visually striking title invites players into a vibrant world where Endorphina’s Joker makes a remarkable return, blowing irresistible kisses to make their winnings truly stick.
She’s wild, she’s wicked – and her lips are ready to stick you with luck! Dare to stare into her eyes in this 5-reel 4-row slot with 50 fixed paylines and prove your worth to get a lucky, juicy kiss. With every spin, her lips glow and tempt, hungry to lock in golden wins.
Key highlights of Sticky Lips:
- Vibrant Visuals: The captivating graphics and symbols, such as gleaming gold bars, blazing sevens, and shiny bells, bring the world of Sticky Lips to life.
- Mobile Compatibility: Enjoy the sticky-sweet fun anytime, anywhere, with seamless play across all devices.
- Free Games with the Sticky Wild Feature: Land 3 Scatter symbols to trigger 10 Free Games where Wilds become sticky for even more incredible wins. Scatters covered by a Wild still count towards new combinations!
- Classic Risk Game: Dare to double your winnings up to 10 times in our signature Risk Game!
What truly sets Sticky Lips apart is its unique blend of familiar slot charm with an enticing, playful narrative. Sticky Lips features a visually striking design that captures the playful mystery and growing anticipation, drawing players deeper into the narrative with every spin.
Why try Sticky Lips?
For over 12 years, Endorphina has stood out as a premier slot provider in the iGaming industry. Since the beginning of our journey, we’ve developed slot games celebrated for their stunning visuals, engaging features, unique themes, and immersive gameplay. Our player-centered approach to game development ensures every slot delivers a magical, mobile-compatible experience, packed with thrilling features for everyone to enjoy.
The post Endorphina’s Sticky Lips: Our Joker Returns, Ready to Stick You with Unforgettable Luck! appeared first on European Gaming Industry News.
Atlaslive
Atlaslive Introduces Practical Roadmap for iGaming Operators in Brazil

Atlaslive, a reliable provider of technology solutions for the iGaming sector, has introduced its latest guide titled “How to Start an iGaming Business in Brazil: The Successful Roadmap.” Created for operators looking to enter or grow within Brazil’s fast-expanding online gambling scene, the guide delivers vital insights for navigating the country’s evolving regulatory environment.
With Brazil now at the forefront of the iGaming landscape in Latin America — thanks to the legalization of sports betting through Law No. 13.756/2018 and subsequent developments — the country is poised for remarkable growth. The Atlaslive guide underscores significant opportunities, emphasizing critical market insights, legal frameworks, licensing requirements, and strategies for successful operations. Key highlights of the guide include:
- Market Overview: A breakdown of Brazil’s vast potential, including forecasts of gross gaming revenue reaching $7.18 billion by the close of 2025.
- Legal Landscape: An overview of the changing regulatory environment and the licensing system governed by Brazil’s Secretariat of Prizes and Bets (SPA).
- Compliance & Taxation: Clear explanations of licensing conditions, compliance protocols, and taxation duties relevant to operators.
- Payment Solutions: A look at preferred local payment options, particularly the widespread use of PIX for instant transactions.
- Marketing Strategies: Approaches to acquiring and retaining players while staying within the bounds of advertising laws.
“As Brazil’s iGaming market matures, operators must be equipped with the right knowledge and tools to navigate its complexities,” said Anastasiia Poltavets, CMO at Atlaslive. “Our guide offers a roadmap that empowers businesses to seize opportunities and ensure compliance in this dynamic landscape.”
With 218.8 million residents and an internet penetration rate surpassing 86%, Brazil represents a lucrative audience for iGaming operators. Atlaslive’s guide serves as a fundamental resource for anyone seeking to thrive in this evolving sector. Gain a strategic edge in Brazil’s iGaming market — download “How to Start an iGaming Business in Brazil: The Successful Roadmap” today.
The post Atlaslive Introduces Practical Roadmap for iGaming Operators in Brazil appeared first on Gaming and Gambling Industry in the Americas.
Latest News
GR8 Tech Launched the Champion’s Playbook for High-Performance iGaming Brands

When ESPN Bet crashed during 26% of March Madness game time, it proved what heavyweight operators already know: that level of downtime is unthinkable—and expensive. When you’re processing millions of bets during a single event, every second of uptime and every millisecond of speed directly impact your bottom line.
That’s why GR8 Tech created the Champion’s Playbook for High Performance—distilling lessons from processing billions of bets per year into a tactical guide for operators who refuse to accept ‘good enough.’
Inside the guide, operators will discover:
- Three pillars of high performance: the non-negotiable standards for uptime, speed, and scalability that separate champions from contenders—plus the specific benchmarks that matter.
- From heavyweight performance to champion experiences: how to transform solid infrastructure into engaging, personalized player experiences while protecting margins from churn and fraud.
- A hard-hitting due diligence checklist: ready-made questions to evaluate your current provider or efficiently eliminate unsuitable candidates from your shortlist.
“After hundreds of conversations with operators, I know exactly what’s broken in the industry. The checklist cuts through the sales pitch to the questions that actually matter. Use it on any provider, including GR8 Tech. The answers will separate the real heavyweights from the pretenders,” says Yevhen Krazhan, CSO at GR8 Tech.
Why this matters now
The iGaming landscape demands excellence. Players expect 24/7 availability, lightning-fast responses, and experiences that feel built just for them. Meanwhile, 70% of businesses struggle with poor data quality, and mobile users abandon sites that take longer than 3 seconds to load. In this environment, technical mediocrity isn’t just disappointing—it’s expensive.
Ready to perform like a true iGaming heavyweight?
Download the Champion’s Playbook and start building your path to high-performance dominance.
The post GR8 Tech Launched the Champion’s Playbook for High-Performance iGaming Brands appeared first on European Gaming Industry News.
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