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William Hill begins major iSoftBet content rollout with exclusive Moriarty Megaways™ launch

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Global brand goes live today with flagship game featuring innovative Free Spins multiplier mechanic – latest smash hit slot in Twisted Tales series

Global gaming powerhouse William Hill has gone live with its first iSoftBet game, with the operator adding a stream of innovative, player-first content from the leading online and mobile casino supplier across 2021 and beyond.

iSoftBet’s latest addition to its Twisted Tales series, Moriarty Megaways will be exclusively available from today with William Hill for a two-week period across the UK with its players getting the Sherlock Holmes-inspired slot before the game goes on general release on 18th May.

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Moriarty Megaways is the first of many iSoftBet games that will be available to William Hill players, with plans for a progressive content rollout in the coming months.

The supplier’s offering has been impressively expanded with a collection of Megaways and Hold & Win products in recent months.

iSoftBet has released nine Megaways through to Aztec Gold Extra Gold Megaways title, Aztec Gold Megaways.

iSoftBet’s Hold & Win games have been a huge commercial success in the last year with the provider integrating the mechanic into several of its latest hits including Gold Digger with the game generating 60% more bets than its top-performing game the previous year.

Active in 19 regulated global markets, iSoftBet provides some of the largest operators with top performing casino games and the quickest route to market via its GAP aggregation platform, adding significant value to all its partners.

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Federica Faggiano, Chief Commercial Officer at iSoftBet, said: “William Hill are one of the largest and most significant brands in the global gaming market and we’re thrilled to have them on board.

Moriarty Megaways is the perfect game to initiate the launch as it is one of our most sophisticated and innovative slots. The game offers players lucrative wins in a truly immersive environment, pushing the boundaries of what a slot is capable of and creating an unforgettable gaming experience.”

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Polina Georgieva named Chief Marketing Officer of CT Interactive

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With an extensive career spanning over diverse business sectors, Polina brings a wealth of expertise to the team of CT Interactive as our new Chief Marketing Officer. Known for driving high-impact marketing strategies, Polina has a proven track record of delivering significant business growth through integrated campaigns, brand management and business development.

Throughout her professional journey, Polina has demonstrated expertise by driving business strategy, leading sales initiatives, and managing marketing campaigns. Her expertise encompasses business development, strategic marketing, and partnership cultivation, all closely aligned with the company’s values and objectives.

In her extensive career, Polina has demonstrated proficiency by launching and enhancing successful product lines, spearheading multi-channel marketing efforts, and developing targeted marketing strategies across various industries. Her deep understanding of consumer behavior and market trends has consistently translated into competitive advantages and elevated brand equity. Polina’s ability to respond to emerging trends, manage diverse partnerships, and execute high-impact campaigns has resulted in impressive marketing outcomes that align with and support overall business goals. Her dedication and results-oriented approach make her a key driver of growth and success.

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Polina holds a degree in International Relations from the University of National and World Economy and has advanced training in Business Management from TÜV AUSTRIA Academy. She is part of the Marketing jury at the most prestigious competition for web in Bulgaria Site of the year. The combination of knowledge and practical experience makes her a valuable addition to our team.

At CT Interactive, Polina is poised to elevate the brand’s presence and drive sustainable growth by integrating her expertise in these dynamic industries, being proud to join one of the pioneers in the business.

The post Polina Georgieva named Chief Marketing Officer of CT Interactive appeared first on European Gaming Industry News.

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Huge Jackpot at King Billy Casino: C$3,658,306!

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King Billy Casino, launched in 2017, has had some impressive players wins during the “reign of King Billy”. A few of them include Live Game winnings of €135,223, daily winnings from 2 or more slots of $164,000, and €250,000 won on a single spin. However, the latest win by a King Billy Casino player dwarfs every big win that has come before this. Actually, it’s bigger than all previous big wins combined for the operator!

Because, we are talking about C$3,658,306.

This amazing six-digit number was the result of a player going on a safari in her (and millions of other players) beloved Mega Moolah progressive slot from Games Global. In an autumn, the player stepped into eternal summer by wagering a small C$6,25 bet and winning 562.816 times her bet! This is the power of Mega Moolah, as evidenced at King Billy.

King Billy people had only warm words for the occasion. A representative of the casino has stated: “We are elated, for this huge big win. We can never forget that our first big win, many years back, was more than 200,000 Canadian dollars, so we have special ties with the region. And it’s now amazing to see our VIP-player making such a cashback and echoing that big win! Congratulations to our player”.

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A few words about Mega Moolah. It was an Internet sensation when it was launched with its beautiful graphics and sounds, and immersive gameplay and it is a sensation today, still going strong after almost 20 years. The slot, which has spawned more than 20 variations, and has given millions in cash to players all over the world (including 5 millionaires in 2024 alone) features 4 types of jackpots that make it stand out from the competition.

About Games Global

Games Global is a supplier of the online gaming industry delivering force and direction to gaming with more than 1,300 top class games. The company has made a commitment to deliver the industry’s more disruptive ideas and compelling data-driven gaming experiences. Games Global features a total of 40+ partnered and in-house studios, services 600+ branded websites and boasts record-breaking jackpots with its worldwide network. 

About King Billy Casino

Established on St Patrick’s Day in 2017, King Billy is a renowned new generation casino with more than 26 awards and accolades. The casino is available in English, German, French and Finnish, and created a unique user experience, building on the theme of King Billy and his Kingdom. King Billy ensures that all its players, “Citizens” in the casino language, receive the care and attention they deserve.

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The post Huge Jackpot at King Billy Casino: C$3,658,306! appeared first on European Gaming Industry News.

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Boyd Interactive

Play’n GO announces landmark partnership with Resorts Digital Gaming

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Play’n GO, the world’s leading casino entertainment provider, has today announced its latest US operator partnership, with Resorts Digital Gaming, in the state of New Jersey.

Resorts Digital Gaming was acquired by Boyd Interactive in September 2024, and this announcement sees the group’s players on the www.resortscasino.com and www.mohegansuncasino.com brands in New Jersey gain access to a multitude of classic Play’n GO game titles, such as the legendary Book of Dead, Rise of Merlin, and Rise of Olympus.

Play’n GO entered New Jersey in September 2022, shortly after first launching in the US via the state of West Virginia in July of that year. It has since seen its games live in Michigan, Pennsylvania, and most recently, Connecticut.

Magnus Olsson, Chief Commercial Officer at Play’n GO, commented “New Jersey has been of crucial importance to our US operations for over two years now, so it is with great pleasure that we make this announcement in conjunction with Resorts Digital Gaming.

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“The company joins together two instantly recognizable operator brands, and the addition of Play’n GO’s games will be of enormous mutual benefit. We confidently describe ourselves as the world’s leading casino entertainment provider, and partnerships like this one are of great importance to us in establishing that idea. We’re excited to see this partnership flourish.”

Jim Ryan, Chief Executive Officer at Boyd Interactive, added “The whole Resorts Digital Gaming team is excited to bring Play’n GO games to our players. Play’n GO is one of the world’s leading iGaming brands, and we’re confident that our players are as excited as we are to see those Play’n GO titles on both www.resortscasino.com and www.mohegansuncasino.com.”

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