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Eastern Europe

Relax Gaming builds Romania presence with MagicJackpot

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Relax Gaming, the igaming aggregator and supplier of unique content, has penned an agreement to provide its content library to Romanian operator MagicJackpot, further developing its foothold in the country.

As a result of the deal, the operator will be able to offer Relax’s full portfolio of high-quality and varied proprietary titles, including Templar Tumble, Iron Bank, and Money Train 2.

Relax’s substantial range of hand-picked aggregated content will also be available to MagicJackpot, with popular titles from the likes of ReelPlay, Big Time Gaming, and 4ThePlayer among the many third-party studios benefiting from the speed to market of Relax’s distribution programmes.

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MagicJackpot is a brand of leading Romanian sports betting and gaming provider Superbet and the partnership marks an important step in Relax’s global growth strategy, having recently agreed collaborations with Platinum Casino, Princess Casino and others in the country.

Daniel Eskola, CCO at Relax Gaming, said: “The Romanian market has enjoyed rapid growth in recent years so it’s important for us to build on our involvement there.

“This deal with the country’s leading operator is exactly the kind of partnership that will help us achieve our aims in the market.”

Andre Swedberg, CPO at MagicJackpot, said: “To continue operating at the forefront in our domestic market requires the right content for our product offering, and Relax’s proposition delivers that.

“We’ve been impressed with the variety and quality of the gameplay experiences from Relax and we’re confident that this agreement will go a long way to further consolidate our online presence.”

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Relax now offers its partners more than 2,000 online casino games, featuring headline slots from its in-house studios along with a vast collection of content aggregated through its Silver Bullet and Powered By Relax partnership programmes.

Recognised by the industry as a true driver of differentiation, Relax Gaming recently celebrated winning “Casino Content Supplier” at the 2021 EGR Awards in February, as well “Casino Software Supplier” at last year’s EGR B2B 2020 Awards.

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EGT Digital to showcase innovations at BEGE Expo 2024

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At the highly anticipated BEGE Expo 2024, EGT Digital will highlight its diverse portfolio of top-performing products and exciting innovations. Visitors can explore these offerings at booth 4.0 alongside the latest advancements from EGT.

The company’s extensive gaming solutions include popular instant games and its bestsellers Bell Link, Clover Chance, High Cash, and Single Progressive Jackpot, featuring over 120 in-house developed slots. Attendees can experience renowned titles like Burning Goals, Amazons’ Battle, and Sugar Duke, as well as the upcoming 5×6 Fruity Shots. This cocktail-themed game includes multipliers ranging from x2 to x500 and introduces Toppling Reels for enhanced win opportunities.

EGT Digital’s “all-in-one” betting platform X-Nave will also be on display with its four modular solutions: Sport Product, Gaming Aggregator, CRM Engine, and Payment Gateway.

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The Sport Product will debut its Customizable Tournament Page, designed to ensure effortless navigation and a personalized betting experience.

The Gaming Aggregator, offering over 12,000 titles, will present features like the Buy Bonus, Hot and Cold games category with live RTP insights, and tools for personalized content such as the Recommendation Engine and Casino as Widget.

The CRM Engine will showcase advanced player segmentation and AI/ML-driven tools for tailored game suggestions.

The Payment Gateway will emphasize its secure, player-focused design with options like deposit repeat, bonus selection, and two-factor authentication.

“We are delighted to participate in BEGE Expo once again,” commented Tsvetomira Drumeva, Head of Sales at EGT Digital. “During this 15th edition we will showcase a solid dose of innovations, sure to impress clients and partners in the region. We are also looking forward to the BEGE Awards, where EGT Digital is a finalist in numerous categories.”

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EGT Digital’s commitment to innovation and excellence continues to position the company among the leaders in the iGaming industry​​​.

The post EGT Digital to showcase innovations at BEGE Expo 2024 appeared first on European Gaming Industry News.

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BEGE celebrates 15 years as Eastern Europe’s premier gaming expo

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The most significant event for the gaming industry in Eastern Europe – the Balkan Entertainment & Gaming Expo (BEGE) – will bring together leading companies, innovators, and industry representatives on November 27 and 28 for its 15th-anniversary edition. In celebration of this milestone, the organizers have prepared numerous surprises and special awards.

Once again, BEGE will offer a rich program, uniting industry leaders, investors, and successful entrepreneurs to share ideas, technologies, and inspiration. Visitors will have a unique opportunity to explore the latest gaming technologies, try out innovative solutions, and enjoy impressive demonstrations.

Traditionally, the first and second days of the event feature the EEGS conference, where internationally recognized speakers will present analyses and discussions critical to the development of the gaming industry. Special panels will provide a platform for leading gaming experts to discuss the future of the industry, emerging trends, and initiatives promoting responsible gaming practices.

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For the first time, BEGE will welcome startups, offering them the opportunity to participate in Gaming StartUp Challenge 6.0. This challenge provides a unique opportunity to meet with key industry figures. The most promising startups will be recognized and granted invaluable access to the experience and insights of industry leaders.

As always, the exhibition begins with the BEGE Awards ceremony, a symbol of recognition for innovation, outstanding achievements, and success across various sectors of the gaming industry, with awards such as “Online Provider of the Year” and “Online Game of the Year.” The awards will be presented on November 26 at an elegant dinner at Black&White club in Sofia’s Grand Hotel Millennium.

A key highlight of the program is the Proximity Zone, providing companies with additional visibility through live-streamed interviews and product presentations with leading global brands and experts.

BEGE is a must-attend event for anyone with an interest in the gaming industry. This year, more than 80 exhibitors and over 6,000 visitors from 70 countries are expected, making it a place where the passion for gaming and innovation meets business opportunities.

The post BEGE celebrates 15 years as Eastern Europe’s premier gaming expo appeared first on European Gaming Industry News.

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Eastern Europe

TotoGaming partners with CFR CLUJ

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Champions Unite to Walk the Path to Perfection Together

TotoGaming, which entered the Romanian market in January 2024, has announced a partnership with CFR Cluj, the eight-time Romanian football champions. This agreement will span two competitive seasons, starting with the 2024/25 season.

The goal? To create even more spectacular, inspiring football.

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This is not TotoGaming’s first collaboration with football clubs; the brand, with a 20-year history in Armenia, has sponsored five Armenian football clubs. However, this marks its first partnership in Romanian sports.

“This collaboration was anticipated. Supporting the development of sports and promoting a healthy lifestyle have been core principles of TotoGaming from the beginning. CFR Cluj exemplifies these championship values. The club, with its 100-year history, knows what it takes to become a champion,” said Harutyun Vardanyan, CEO of TotoGaming.

CFR Cluj and TotoGaming have the same destination: both in sports and in life, each day begins with a champion’s commitment to embrace challenges and pursue victory.

The post TotoGaming partners with CFR CLUJ appeared first on European Gaming Industry News.

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