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Entain and Arena Racing Company Sign Ground-Breaking Media Rights and Distribution Deal for Horse Racing and Greyhound Racing
Entain and Arena Racing Company Sign Ground-Breaking Media Rights and Distribution Deal for Horse Racing and Greyhound Racing
Entain and Arena Racing Company (Arena Racing) today announce the signing of a ground-breaking long-term media rights deal that covers horse racing media rights and establishes a landmark joint venture between Entain and Arena Racing for greyhound racing, through to 31 December 2029.
This exciting long-term deal will deliver a compelling range of horse racing and greyhound racing product for Entain’s retail & digital channels, Ladbrokes & Coral, as well as for its digital brands – Betdaq, Bwin and Sportingbet, and will launch a joint venture between the two parties for the distribution of greyhound racing content from Entain, Arena Racing and Independent greyhound tracks.
Both horse and greyhound media rights will be produced and distributed to the UK independent bookmaking sector via The Racing Partnership (“TRP”) and into international markets such as Spain, produced and distributed by Arena Racing subsidiary, Vermantia.
Horse Racing Media Rights
The horse racing media rights element of the Entain / Arena Racing partnership covers all UK, race day data & audio-visual coverage for races from Arena Racing’s sixteen UK racecourses, which include Doncaster, Newcastle, Chepstow and Lingfield Park. The deal also includes South African & Australian content and will commence on 1 January 2022 and run through to 31 December 2029.
Greyhound Racing Joint Venture
The ground-breaking joint venture (JV) between Entain and Arena Racing will deliver a single optimised UK Greyhound Racing schedule. The JV will become the vehicle for licensing media rights to Entain & other domestic and international betting operators from these tracks. This joint venture will launch on 1 January 2024 through to 31 December 2029.
The JV will hold the long term exclusive rights to premium greyhound content from twelve stadia owned across Arena Racing (Newcastle, Nottingham, Perry Barr and Sunderland), independent stadia within Greyhound Media Group (“GMG”) (Kinsley, Sheffield, Swindon and Yarmouth) as well as those owned by Entain (Crayford, Hove, Monmore Green and Romford).
Adrian Bower, Entain Chief Procurement Officer said today: “We are delighted to be partnering with Arena Racing on such a comprehensive long-term deal that will give certainty to both parties for the benefit of both horse racing and greyhound racing, as well as helping them navigate the Covid challenges and emerge stronger when the world gets back to normal”
“This is a progressive deal for greyhound racing, that will deliver a sustainable programme going forward, support greyhound welfare, and deliver more money into the sport”
“This landmark deal supports Entain’s omni-channel strategy for its UK digital brands and emphasises the huge value we place on the horse racing and greyhound racing products. We have been looking for a long-term deal that delivers benefits to both parties, allowing us to focus on navigating the immediate challenge of Covid, while generating greater value for all. Ladbrokes and Coral are two of the biggest and longest standing investors in, and supporters of horse racing and greyhound racing, and this significant commercial deal with Arena Racing is just further proof of our support for these two great British sports”
Kevin Robertson, Managing Director of Arena Racing’s Media and International Division said today:
“This deal between Arena Racing and Entain represents a new era of collaboration between the horse and greyhound racing industries and their bookmaker customers.”
“We are delighted to have framed this deal to offer long term certainty for both our horse and greyhound racing, as we look to recover from what have been incredibly difficult times for both industries. Importantly, this deal recognises the value for both horse and greyhound racing being sold directly by rightsholders to their key bookmaker customers. We are delighted to be working in partnership with a significant global partner in Entain who operate historic and popular brands such as Ladbrokes and Coral, continuing their long association with both sports.”
“Both Arena Racing and Entain are committed to the future of greyhound racing, and under the new JV we will be able to sustain and re-invigorate a sport that has been through significant change over the years. The launch of evening greyhound racing on Sky Sports Racing in February is hopefully the first of many new initiatives to promote and enhance the sport”
BF Games
BF Games Makes Strategic Entry into Brazilian Market
BF Games, a leading slot games provider, has announced its successful entry into the Brazilian market as a supplier to licensed operators. This milestone marks the company’s first step in its Latin American expansion strategy. The company views Brazil’s newly regulated online casino market as an optimal direction for its growth in the coming months.
Wiktor Grabarczyk, CEO of BF Games, commented: “We are thrilled to bring our premium game portfolio to players in this dynamic market. While Latin America represents new territory for our products, we are confident that our offerings are tailored to meet local expectations, representing a major step in our growth and presence in Brazil and the broader Latin American region.”
This expansion into Brazil follows BF Games’ successful entry into several other markets over the past year, including the Netherlands, Italy, Czech Republic, and Georgia.
Brazilian players will have access to popular titles such as Book of Gods, El Dorado Totems, Chicken Madness, Stunning Crown, Buffalo Trail, Cave of Gems and more.
Rok Hribar, CCO of BF Games and BF HUB Aggregation, committed: “Our strategic partnerships with leading operators and our role as an aggregator to our 3rd party game providers have been instrumental in our success. We are confident that our diverse portfolio will captivate players. Our substantial investments in game development and our unwavering focus on clients and players have significantly expanded our player base, surpassing our targets. We are eagerly anticipating continued growth and success in this year.”
BF Games has established itself as a prominent figure in the gaming industry, building its reputation on a commitment to creating engaging and visually stunning games. The company continues to push the boundaries of game design and technology, consistently delivering memorable gaming experiences to players worldwide.
The Brazilian market entry is a testament to BF Games’ strategic vision and dedication to growth, paving the way for further opportunities in Latin America.
The post BF Games Makes Strategic Entry into Brazilian Market appeared first on Gaming and Gambling Industry in the Americas.
Latest News
From Strategy to Success: Experienced Players Share Their Tips for Live Baccarat Games
The explosion of online gambling around the world has prompted a change in attitude towards this form of entertainment. Online gambling providers are exploiting the riches of the online world to provide casino enthusiasts with a more convenient and accessible avenue to play their favourite casino games. In Canada, online versions of roulette, blackjack, slots, and poker have proved popular with the millions flocking through the online casino doors. However, there is one game that ranks higher on the popularity scale, baccarat.
For novices, many will view baccarat as a variant of blackjack. But with its own set of intricate rules that make the game of baccarat so unique, the game brings its own individual fun factor and strategic approach. The evolution of online gambling has arrived at the point of video feeds to live dealers who unveil the fate of the round right before your eyes. Live casinos are beginning to catch on in provinces where online gambling is legal, with players taking to the idea of playing right from the comfort of their homes.
But whether you are playing from your armchair, or on a commute somewhere, what are some of the most vital tips to keep in mind once you enter the live online baccarat realm?
1) Know the odds: Statistically, baccarat is listed as a game of chance. Amongst the three outcomes, betting with the banker statistically has the highest chance of winning, at 45.8%. However, according to some sources, this value can reach as high as 50%. Either way, there is not an overwhelming majority. Betting on the player comes in on average 44.5% of the time, with a tie understandably much lower at just under 10%.
Taking this knowledge into the virtual baccarat room gives you an idea of how to approach each round. Where you place your bet also depends on how much risk you take, or conversely, how risk averse you are. The riskiest strategy would be betting on the tie. But at 8/1, or 9/1 in some online casinos, the rewards are naturally higher.
Statistically, the safest bet is to go with the banker. But even this comes with a kicker. What some players do not know if that the house takes 5% commission on any bets won by the banker. This therefore lowers the payout line to around 0.95:1, instead of the 1:1 reward when betting on the player. This provides a conundrum for players as a slight edge in reward is shaved off when backing the more likely outcome.
2) Do not read too much into patterns: Due to the element of chance steeply involved in baccarat, there is less to work out for the player. Whereas there are many different hands that players could have in poker, or a higher or lower risk connected with taking another card in blackjack, there is little to read into baccarat. Even card counting is less relevant.
With few patterns to be discovered, Canadians can instead shop around the online casino market to find a platform that perhaps offers lower commission taken on banker wins. There are plenty of online casino operators that provide live baccarat online for Canadians and finding one that takes less than the standard 5% would only be advantageous for you, the player.
3) Quit when ahead on short sessions: The most common strategy when playing live baccarat, or in online casinos in general, is to quit while you are ahead, or up. Conversely, chasing losses is the least advisable strategy and can avalanche very quickly into greater losses. But committing to a short period of play, perhaps with a specified amount of funds set aside for that short session, you can emerge satisfied from the live baccarat table regardless of the outcome.
Latest News
Stretch Network Launches Redesigned Mobile Version Today!
Thrilled to share that Stretch Network’s redesigned mobile version is live today! This upgrade introduces a host of improvements, including faster performance, a sleek, user-friendly interface, and enhanced reliability, providing players with a seamless poker experience across mobile devices.
Celebrate the Launch with Us!
To mark this exciting milestone, we’re hosting a series of daily freerolls with a total prize pool of €15,000. Running from January 14 to 24, each day features a guaranteed €500 prize. The grand finale will be the €10,000 Main Event Freeroll on January 25 at 17:00 (UTC+0).
This is the perfect opportunity to engage your audience and encourage them to experience the benefits of the upgraded mobile version. With smoother gameplay and faster performance, players will have more reasons to stay engaged and keep playing.
Spread the Word
Let your audience know about this exciting update, the improved player experience, and the incredible prize opportunities. Make sure to highlight the launch celebrations and the added value this new mobile version brings to operators and players alike.
The post Stretch Network Launches Redesigned Mobile Version Today! appeared first on European Gaming Industry News.
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