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Latest News
Relax Gaming sets the bar with Casino Content Supplier at EGR Nordics Awards
Relax Gaming, the igaming aggregator and supplier of unique content has had its strong focus on localisation recognised, winning the Casino Content Supplier award at the EGR Nordics 2021 awards.
Awarded in recognition of the supplier’s outstanding contribution to the Nordic gaming industry, the aggregator and developer has been pioneering in its ability to offer a roster of 1500+ casino games and a diverse range of proprietary products, along with its ability to deliver high-quality partner content at unrivalled speed.
As such, growth for Relax has been rapid and it was this that particularly impressed the awards panel of judges. The company signed over 70 new commercial deals over the judging period, including Nordic leaders Svenska Spel.
Relax’s portfolio, including its own record-breaking proprietary content such as Money Train, Snake Arena and Money Train 2 has been strengthened and expanded by the content generated from its hand-picked third-party studios via its Silver Bullet and Powered By Relax programmes.
The judges were particularly impressed with Relax’s ability to offer studios a simplified route to market, as well as the company’s dedication to development in the Nordic markets, stating:
“The growth in numbers speaks well about Relax Gaming’s popularity both with operators and players. The business model supplies small and innovative studios with access to the big casinos to promote and nurture development and innovation in the Nordic markets.
“Moreover, focus on mobile as a distribution channel is in line with the current trends in the Nordic markets.”
Commenting on the award win, Simon Hammon, CPO at Relax Gaming sees the recognition as testament to the team’s ability to offer an unrivalled combination of cutting-edge content and unique distribution models. Adding:
“Relax Gaming has continued to demonstrate its ability to deliver high-quality games that stand out in today’s saturated market. The likes of Money Train 2 epitomises our talent in creating innovative content that differentiates.
“It isn’t just our games that have helped us achieve this win though, hand-picked slots from our rising star studios supply our Nordic partners with games that make an impact. We understand that entertainment needs to be unique and we have found that by using business simplicity and truly understanding our clients, the benefits and results are huge.
“We’re truly honoured by the recognition this award represents and the fact that it validates our firmly held belief in the way we do business. A huge thanks goes to all at Relax, as well as our highly valued partners.”
With a host of industry honours and accolades to celebrate in the last year alone, Relax has secured Casino Software Supplier at the 2020 EGR B2B Awards, Poker Supplier of the Year at The Gaming Intelligence Awards, as well as Slot Developer of the Year at December’s SBC Awards.
Latest News
Stretch Network Announces the Total KO Series with €333,000 Prize Pool
![stretch-network-announces-the-total-ko-series-with-e333,000-prize-pool](https://igamingradio.com/wp-content/uploads/2024/07/132712-stretch-network-announces-the-total-ko-series-with-e333000-prize-pool.png)
Get ready to shuffle up and deal because Stretch Network is bringing the heat this summer with the awaited Total KO Series (TKO) Tournament for Stretch’s Global Network with €333,000 prize pool! Running from July 10 to July 28, 2024, this series promises to thrill both seasoned pros and newcomers alike.
Key Events To Know:
● Main Event (€50,000 GTD): Scheduled for Saturday, July 27
● Mini Main Event (€12,500 GTD): Taking place on Friday, July 26
● Main Event Omaha (€5,000 GTD): Omaha enthusiasts won’t be left out, as they can compete for a €5,000 guarantee on Sunday, July 28
Daily Excitement: Throughout the series, Daily Headliners deliver GTDs up to €20,000, ensuring there’s always action no matter when you join the fray.
Special Features:
● Tourneymania Leaderboard: From July 11 to July 28, players can earn points for knockouts across tournaments. With a €5,000 prize pool up for grabs, it’s not just about winning pots—it’s about accumulating points and climbing the leaderboard.
● Freeroll Tournament: Designed to welcome new players, the €1,000 GTD Freeroll promises an accessible entry into the TKO Series without any buy-in.
Stay tuned for more updates and get ready to stack your chips high at the TKO Series!
The post Stretch Network Announces the Total KO Series with €333,000 Prize Pool appeared first on European Gaming Industry News.
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BetMGM announces partnership with Tottenham Hotspur
![betmgm-announces-partnership-with-tottenham-hotspur](https://igamingradio.com/wp-content/uploads/2024/07/132714-betmgm-announces-partnership-with-tottenham-hotspur.png)
LeoVegas Group’s newly launched international sportsbook brand BetMGM has entered into a new three-year partnership with Tottenham Hotspur Football Club, branding the Premier League club’s training wear. The partnership, LeoVegas Group’s third Premier League partnership deal in just a week, will significantly boost the Group’s visibility and showcase its hero sportsbook brand BetMGM to millions of football fans across the world.
LeoVegas Group and Premier League club Tottenham Hotspur F.C. have today announced their new 3-year partnership deal that will see the Group’s newly launched sportsbook brands BetMGM become the men’s and women’s club’s Official Betting Partner, as well as the Official Front of Training Wear Partner of Tottenham Hotspur Football Club. As Official Partner, BetMGM will prominently feature on media backdrops and the men’s training kit during Premier League, domestic cup, and European fixtures. Additionally, the brand will be regularly highlighted on pitch-side LEDs at Tottenham Hotspur Stadium, the largest club stadium in London, on stadium big screens, and on IPTV.
The partnership will enable increased awareness and reach of the Group’s sportsbook brand BetMGM, which was recently launched in the UK and the Netherlands. Customers and fans can expect to be included in exciting partnership events, including unique experiences for fans and giveaways.
Sam Behar, UK Director BetMGM, said “We are very proud to launch this partnership with Spurs as their progressive spirit fully aligns with BetMGM’s ambitions. This is our third Premier League deal in just a week, and we look forward to kicking off this exciting season as we continue to grow BetMGM’s presence in the world of sports.”
Ryan Norys, Chief Revenue Officer at Tottenham Hotspur, said “We are delighted to announce this partnership with BetMGM. The Club and BetMGM’s values align exceptionally well through a competitive spirit, whilst also continuing to strive for greatness.
“BetMGM has demonstrated it is putting its customers first by continuously developing its product offering to fans. Throughout this partnership, we are looking to help BetMGM further establish itself in the UK market, as well as enhancing customers’ knowledge around responsible gambling.”
The new Premier League club deal marks LeoVegas Group’s third in a week, underscoring a significant milestone in the strategy to amplify its focus on sports. Over recent years, the Group has entered into several strategic partnerships, most recently with Wolverhampton Wanderers F.C. and Newcastle United F.C.
The post BetMGM announces partnership with Tottenham Hotspur appeared first on European Gaming Industry News.
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BETSSON SPORT BECOMES THE NEW FRONT JERSEY PARTNER OF INTER
![betsson-sport-becomes-the-new-front-jersey-partner-of-inter](https://igamingradio.com/wp-content/uploads/2024/07/132716-betsson-sport-becomes-the-new-front-jersey-partner-of-inter.png)
The new jerseys will, for the first time, display two stars, marking Inter’s 20th Scudetto victory. The strategic alliance unites two prominent names in their respective fields, each boasting a rich heritage. This four-year agreement represents the largest shirt sponsorship deal in the club’s history.
The partnership signifies the largest shirt deal ever for both Betsson and the Serie A champions and last year’s Champions League finalists FC Internazionale Milano. Alongside the prominent display of Betsson.sport on the team jerseys, both parties share a mutual goal of enhancing the overall fan experience. With Betsson’s extensive reach and innovative approach, the goal is also to strengthen and connect with supporters worldwide.
“This sponsorship is the biggest to date for Betsson,” stated Jesper Svensson, CEO of Betsson Operations. “It allows us to connect with passionate football fans in Italy and around the world. Our aim is to be more than just a sponsor – we want to be a partner that brings excitement and value to the club and its supporters. This deal reinforces our strategic growth in key markets and underscores our commitment to positioning Betsson as a leading global sports brand within the industry.”
“We are delighted to welcome Betsson into the Nerazzurri family as the Official Main Partner and to have signed this historic agreement that will see the Betsson Sport logo placed on the front of our new kits. This new collaboration will help us reach new heights in fan engagement and with our partner’s extensive reach and innovative approach, we are poised to expand our international fanbase and enhance the overall experience for supporters in Italy and worldwide” commented Alessandro Antonello, FC Internazionale Milano Corporate CEO.
Betsson Group’s sponsorship portfolio extends globally, with a strong presence in various sports and football clubs. In Latin America – Betsson is the main sponsor of Boca Juniors, Racing Club de Avellaneda and Atlético Nacional. In Italy, the infotainment brand Betsson Sport has partnerships with clubs such as SSC Napoli, Torino FC and Francesco Totti as ambassador.
The post BETSSON SPORT BECOMES THE NEW FRONT JERSEY PARTNER OF INTER appeared first on European Gaming Industry News.
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