Latest News
Xcademy to make it easier for YouTubers to earn from content generation
– Followers of content creators will be rewarded for increased engagement –
– New ecosystem will empower viewers of content, just as creators are rewarded for producing popular content –
Xcademy, the online platform that provides people with the tools to become successful content creators, is going to make it easier for both content creators and their followers to be rewarded by increasing their engagement on YouTube.
Xcademy is addressing a problem that exists where content creators are not rewarded commensurately according to the time and effort they put into filming and producing content, meanwhile viewers receive nothing at all. By rewarding both content creators and viewers, Xcademy’s solution will enrich online content with better quality and greater engagement.
Currently, YouTube only rewards those influencers with large numbers of followers, but Xcademy’s enhanced platform will reward the followers of YouTubers as well as the content creators themselves. With over 80,000 users Xcademy has built a thriving ecosystem where, via in depth video tutorials, people of all ages can learn valuable life skills, how to create engaging content and run a successful YouTube channel. By rewarding viewers of content as well as the creators, Xcademy will engender more engagement, feedback, collaboration and an even greater sense of community within the platform.
Oliver Bell, CEO and co-founder of Xcademy, said:
“We set up Xcademy with the vision of transforming the way people can learn and create the best and most engaging content for their audiences. But we soon realised that it’s the audiences that are an important part of the jigsaw and so by rewarding them for watching videos, we are able to build a much richer ecosystem that benefits both creators and viewers.”
The platform will be powered by a new token economy that will allow for both content creators and content viewers to be rewarded for their engagement. The more a content creator’s audience grows and milestones are hit, the more tokens they will earn, providing the opportunity to earn more from their content. Meanwhile, content consumers will earn tokens for viewing and engaging with their favourite creators.
CONTENT CREATOR |
YouTube |
CONTENT VIEWER |
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Rewarded for hitting milestones |
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NEW TOKEN |
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Rewarded for watching videos |
Oliver Bell continued:
“We believe it is only fair for the consumers of YouTube content to be rewarded just as those who provide the content. We also want to empower consumers of content to be able to learn via Xcademy’s suite of educational videos and tools and go onto become successful content creators themselves. By building this new token driven content generation and engagement economy, we want to enable further incentivisation and monetisation for creators and viewers alike.”
The platform will be powered by the Zilliqa blockchain, which will enable the tokenisation of the ecosystem.
Industry News
Double win for Kaizen Gaming at the SBC Awards Latinoamérica 2024
Kaizen Gaming, one of the biggest GameTech companies in the world, had an impressive double-win at the SBC Awards Latinoamérica 2024 on the 31st October in Miami, Florida. Awarded ‘Brazilian Market Entrant of the Year’, and ‘Marketing Campaign of the Year’, the two wins follow an impressive year of growth and exposure for Kaizen Gaming, as well as its premium brand Betano, across Latin America and globally.
Betano is rapidly growing its user base and presence in Brazil, serving as the main and title sponsor of Brasileirão Betano and Copa Betano do Brasil. As a founding member of the ANJL and IBJR regulatory bodies, Betano is recognised for its dedication to upholding the highest standards of responsible gaming and integrity. Furthermore, the Betano brand has launched multiple CSR initiatives across the country in partnership with sponsored team, Clube Atlético Mineiro. It also recently launched the “Juntos em Campo” long-term program in cooperation with CBF (Brazilian Football Confederation) to promote initiatives focused on gender equality.
Awarded for the results and creativity of its innovative “Football in America” marketing campaign, Betano successfully introduced Latin America to its “Confia” brand platform by leveraging on its CONMEBOL Copa America 2024 sponsorship. The campaign chimed with the spirit of fans across the continent by celebrating Latin America’s rich football heritage, playfully responding to Kylian Mbappe’s 2022 comments questioning the region’s football quality.
Vangelis Skarkalis, Kaizen Gaming Senior Commercial Director LATAM, said: “Latin America is one of the world’s most dynamic and exciting regions for i-gaming. Being recognised as a leading player in this important market with two wins at the prestigious SBC Awards Latinoamérica is a great honour – especially on the heels of our recent double-win as ‘Operator of the Year’ at both the EGR Operator Awards and SBC Awards. Achieving this success requires an exceptional team of dedicated, ambitious professionals. This award honours everyone’s hard work and commitment to always going above and beyond in delivering the best experiences for our customers not only in Latin America, but worldwide too.”
Latest News
Amusnet Teams Up with Betcity.nl for Market Expansion in the Netherlands
Amusnet proudly announces its partnership with the Netherlands operator Betcity.nl, marking a key step in strengthening its presence within the Dutch market. This collaboration combines Amusnet’s dynamic gaming content with Betcity.nl’s established reputation for providing exceptional online experiences to Dutch players. The partnership promises to offer an enriched gaming selection while maintaining the highest compliance standards in the Netherlands’ regulated market.
“Teaming up with Betcity.nl represents an exciting and strategic opportunity for Amusnet to bring forward our portfolio to the Dutch market in collaboration with a trusted local brand. We are motivated to jointly enhance the gaming experience with high-quality content that aligns with local players’ preferences,” said Dimitri De Temmerman, Managing Director Amusnet BNL.
The post Amusnet Teams Up with Betcity.nl for Market Expansion in the Netherlands appeared first on European Gaming Industry News.
Balkan's
BEGE celebrates 15 years as Eastern Europe’s premier gaming expo
The most significant event for the gaming industry in Eastern Europe – the Balkan Entertainment & Gaming Expo (BEGE) – will bring together leading companies, innovators, and industry representatives on November 27 and 28 for its 15th-anniversary edition. In celebration of this milestone, the organizers have prepared numerous surprises and special awards.
Once again, BEGE will offer a rich program, uniting industry leaders, investors, and successful entrepreneurs to share ideas, technologies, and inspiration. Visitors will have a unique opportunity to explore the latest gaming technologies, try out innovative solutions, and enjoy impressive demonstrations.
Traditionally, the first and second days of the event feature the EEGS conference, where internationally recognized speakers will present analyses and discussions critical to the development of the gaming industry. Special panels will provide a platform for leading gaming experts to discuss the future of the industry, emerging trends, and initiatives promoting responsible gaming practices.
For the first time, BEGE will welcome startups, offering them the opportunity to participate in Gaming StartUp Challenge 6.0. This challenge provides a unique opportunity to meet with key industry figures. The most promising startups will be recognized and granted invaluable access to the experience and insights of industry leaders.
As always, the exhibition begins with the BEGE Awards ceremony, a symbol of recognition for innovation, outstanding achievements, and success across various sectors of the gaming industry, with awards such as “Online Provider of the Year” and “Online Game of the Year.” The awards will be presented on November 26 at an elegant dinner at Black&White club in Sofia’s Grand Hotel Millennium.
A key highlight of the program is the Proximity Zone, providing companies with additional visibility through live-streamed interviews and product presentations with leading global brands and experts.
BEGE is a must-attend event for anyone with an interest in the gaming industry. This year, more than 80 exhibitors and over 6,000 visitors from 70 countries are expected, making it a place where the passion for gaming and innovation meets business opportunities.
The post BEGE celebrates 15 years as Eastern Europe’s premier gaming expo appeared first on European Gaming Industry News.
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