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Scientific Games Off To The Races With Its New Release Rainbow Riches™ Race Day™

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Latest big game launch brings sports-themed title to the Rainbow Riches franchise

 Scientific Games Corporation has unveiled its new sports-themed slot, Rainbow Riches Race Day, the latest creation utilizing the hugely popular gaming franchise.

Gamesys, who have a long-time association with the Rainbow Riches brand on their UK sites – having licensed it from the Company for their incredibly successful Rainbow Riches Casino site (www.rainbowrichescasino.com) – launched Rainbow Riches Race Day exclusively to their UK players last week.

The latest, feature-rich slot from the Company’s iconic brand is inspired by the classic horse racing arcade machines. The familiar race format sits above the reels, with players required to collect horses to advance along the racetrack and the first to cross the winning post awards the associated prize.

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The latest big game launch from Scientific Games retains all the popular characteristics associated with the gaming franchise. The 6×4 slot features numerous ways of winning and includes cascading wins, a popular mechanic in today’s online casino marketplace. Within the bonus round, players have the ability to choose how the free spins are played out, with responsible gaming features prevalent.

Rainbow Riches Race Day has been launched ahead of key UK horse racing meetings Cheltenham Festival and the Grand National. Several tier one sportsbook customers of Scientific Games have already committed to marketing campaigns that incorporate the latest instalment from the Company’s Rainbow Riches series.

Simon Mizzi, Marketing Director at Gamesys said: “We’re pleased to be working closely with Scientific Games again to extend our range of Rainbow Riches titles with this exclusive deal. Rainbow Riches Race Day is an exciting new game which showcases our quest to innovate with new, topical content that will resonate with our players and help us to reach new audiences.”

Rob Procter, Content Specialist Director, Digital at Scientific Games said, “Rainbow Riches Race Day marks another stellar addition to our portfolio this year and offers a unique gameplay that evolves the Rainbow Riches franchise to a new level. Those familiar with horse racing arcade machines will appreciate the way in which we’ve incorporated the format into the game, while for Rainbow Riches fans there’s a new concept to experience that includes all the iconic characteristics they love. We believe Rainbow Riches Race Day will appeal to a wide audience and prove to be a huge hit with players.”

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BetMGM Offers Interstate Online Poker, Merges New Jersey and Michigan Markets

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BetMGM Poker has become the third US operator to offer multi-state online poker. The company has merged its player pools in Michigan and New Jersey. Both states are a part of the Multi-State Internet Gaming Agreement (MSIGA), which allows online poker networks to share liquidity and players in participating markets. The two-state network went live Wednesday afternoon after morning maintenance.

BetMGM VP of Gaming, Angust Nisbet, said: “This is a landmark day for our poker product as we combine player pools in select markets. With the introduction of shared liquidity, we’ve listened to players’ desire for more games and larger prize pools. By showcasing our best-in-class omnichannel experience – spanning property, sports betting and online casino – we’re committed to providing an unparalleled poker experience for our players.”

Michigan is the newest operational online poker market, passing legislation in 2020 and launching in early 2021. This was more than seven years after New Jersey online poker went live in November 2013.

New Jersey joined MSIGA in 2017, two years after Nevada and Delaware entered into the agreement. Michigan joined in 2022, a relatively short timeframe compared to the states preceding it.

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Michigan’s entrance has fast-tracked interstate online poker compared to the slow progress made before.

Its first multi-state venture came on Jan. 1, 2023, when PokerStars Michigan combined its New Jersey and Michigan markets. WSOP Michigan became part of a three-state agreement with New Jersey and Nevada in May 2024, and BetMGM marks the state’s third major operator joining forces across state lines.

BetMGM Poker will create a more prominent player pool for New Jersey and Michigan online poker players. By nature, this will result in larger tournament prize pools for both states. It will also add extra competition for the other two multi-state sites in the two markets.

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Petersburg, Virginia Residents Vote Yes! for Live! Casino Resort

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The citizens of Petersburg have spoken, and the historic casino referendum has passed with overwhelming support of over 80% of Petersburg residents voting in favor of the $1.4 billion Live! Casino Resort project, marking the highest support for a casino referendum in Virginia history. This marks a monumental step forward for the Petersburg community, as the approval paves the way for the development of a world-class casino and entertainment destination that promises to revitalize the local economy, create jobs, and invest in much-needed community services.

Live! Casino Resort, which will be codeveloped by The Cordish Companies and Bruce Smith Enterprise, is projected to bring significant economic benefits to the region. This development will include not only gaming and entertainment options but also restaurants, hotels, and event spaces, making Petersburg a destination for tourism and entertainment in Virginia. Construction will commence after the vote is certified and all required approvals are received, with an anticipated opening date of the initial first phase casino in 2026.

“We are deeply gratified by the community’s affirmation of this project and very hopeful about the meaningful impact it will have on the city’s future. The casino will not only create good-paying jobs for our residents but will also attract visitors statewide and beyond, stimulating local businesses and in turn producing an overall ripple effect of economic growth. Now that the voters have spoken, we look forward to working with the City of Petersburg and the Virginia Lottery to secure all of the necessary permitting, licensing and regulatory approvals for this project to move forward,” said Bruce Smith, Owner of Bruce Smith Enterprise, Pro Football Hall of Fame Member, Developer and Community Leader, and codeveloper of the planned Live! Casino Resort in Petersburg.

The casino project is part of a larger revitalization plan for Petersburg, which has faced economic challenges in recent years. This initiative, alongside other investments in infrastructure and local businesses, will position the city for long-term growth and success.

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“The approval of the destination resort and casino in Petersburg marks a significant milestone for our City. Voter approval follows a three-year journey on this transformative project that will bring positive change to Petersburg for generations. This destination resort, casino, retail, and residential development will be the largest economic and tourism project in Petersburg’s history. City Council and administration look forward to working with The Cordish Companies and Bruce Smith Enterprise to positively impact our community and its prosperity,” said Mayor Sam Parham, City of Petersburg, VA.

Live! Casino Resort will be a catalyst for change and significant urban development, transforming the City through the creation of a thriving entertainment and hospitality destination. The project will set a new standard for gaming, hotels, and entertainment in the Commonwealth, and serve as a new world-class attraction for Petersburg and the greater Central Virginia region. The project site, ideally situated at the intersection of Wagner Road and Interstate I-95, has easy access on and off the East Coast’s major north-south interstate.

“Today is a new day for residents of Petersburg. This community has waited a long time for an economic development project of this size and scale, which will provide a huge boost for the City and the entire region. We cannot wait to start hiring local residents and partnering with local businesses and entrepreneurs. Thank you, Petersburg, for placing your trust and confidence in our team. We look forward to delivering results for you and being a part of this great community for decades to come,” said Zed Smith, Chief Operating Officer of The Cordish Companies.

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Endorphina Partners with Volcanobet

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The leading online slot provider Endorphina has recently partnered with Volcanobet, the largest concessionaire in the field of gambling in Montenegro.

“We’re thrilled to partner with Volcanobet, bringing our top-quality slot games to Montenegro and fueling their dynamic expansion into the Serbian and Bosnian markets. This collaboration strengthens our regional footprint while offering Volcanobet’s players an exciting and diverse gaming experience with our portfolio of thrilling slots,” Lohith Chittajallu, Partnerships Manager at Endorphina, said.

“The newly formed partnership between Vezuv – Volcano (Volcano BET) and Endorphina is set to elevate the gaming experience for the users and bring a new and exciting level of entertainment,” Lena Bošković, Director of Corporate Communications at Volcanobet, said.

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Volcanobet is the largest iGaming brand in Montenegro, offering an impeccable supply of online entertainment and quality services. Committed to responsibly contributing to the environment and society, Volcano builds trust and takes care of its people and capital.

The post Endorphina Partners with Volcanobet appeared first on European Gaming Industry News.

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