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iSoftBet places ‘Serious Fun’ at heart of new brand manifesto

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Strategy follows record growth and recruitment with new values central to strengthening outstanding company culture

iSoftBet has unveiled a new brand manifesto with a vision to create ‘amazing gaming experiences’ and a mission to deliver high quality products that ‘inspire, innovate and entertain’, placing its people, partners and the player at the heart of its development.

The award-winning online games supplier and content aggregator has also outlined its new company values focusing on respect, passion and curiosity, all bound by its new mantra ‘Serious Fun’.

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iSoftBet’s new strategy is in line with exceptional company growth that has been driven by the introduction of best performing game intellectual property, proprietary mechanics and platform features and great strides in game and platform development.

This has resulted in large-scale enhancements across all areas of the business including hiring extensively throughout 2020. This has taken place across both its development teams that work on its growing list of proprietary slots and its industry-leading Game Aggregation Platform (GAP) that has extended its offering to more than 8,000 titles from 70 global studios.

iSoftBet recently bolstered its senior management team to further accelerate its growth with the appointment of a new Chief Marketing Officer, Head of HR, Chief Technology Officer and Head of Business Development, all of whom are committed to the company’s new brand manifesto.

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Dario Leiman Head of Business Development in Latin America at SOFTSWISS

SOFTSWISS Promotes Dario Leiman to Head of Business Development in Latin America

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SOFTSWISS, a leading global provider of iGaming software, announces the promotion of Dario Leiman from Regional Business Development Manager to Head of Business Development in Latin America.

SOFTSWISS has been actively focusing on building a solid foundation in Latin America since early 2024. As Regional Business Development Manager, Dario successfully established key partnerships that helped the company become a prominent player in the region. His efforts secured certifications for the SOFTSWISS Jackpot Aggregator in Brazil and the Game Aggregator in both Brazil and Peru. These milestones underscore the company’s commitment to meeting local regulatory requirements.

Rubens Barrichello, Non-Executive Director in Latin America at SOFTSWISS, comments: “SOFTSWISS has assembled one of the strongest teams of professionals for such a crucial market as Latin America. Dario’s promotion ensures we have the right expertise to guide our expansion here. I’m looking forward to seeing how the region will continue to grow under his leadership.”

In his new role as Head of Business Development in Latin America, Dario will oversee the development of business strategies to enhance SOFTSWISS’ market position in the region. This includes building new and nurturing existing partnerships and implementing the latest tech innovations that meet operators’ and players’ needs.

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Dario Leiman, Head of Business Development in Latin America at SOFTSWISS, shares: “I am truly honoured to take on this role. Our recent certifications in Brazil and Peru have opened up incredible prospects for local and international operators. I’ll do my best to ensure that SOFTSWISS continues to deliver best-in-class solutions tailored to the unique gaming landscape of Latin America.”

 

About SOFTSWISS

SOFTSWISS is an international technology company with over 15 years of experience developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 27,800 casino games, the Affilka Affiliate Platform, the Sportsbook Software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.

The post SOFTSWISS Promotes Dario Leiman to Head of Business Development in Latin America appeared first on Gaming and Gambling Industry in the Americas.

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Altenar offers sportsbook advice with ‘Behind The Bet’ webinars

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Altenar is launching a series of free online webinars with helpful tips and advice for operators to gain a better understanding of how to maximise the potential of their sportsbook.

In the webinars titled ‘Behind The Bet’, experts from across Altenar’s departments will present their thoughts on a range of topics aimed at educating the audience and helping them optimise their sportsbook offering.

As a leading sportsbook provider in regulated markets around the world, Altenar’s products are tailored to the demands of various regions and are developed based on the localised expertise of the team.

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Account managers already play an important role in the business development of existing clients but ‘Behind The Bet’ will allow both current and potential customers to improve their understanding of various markets, regulations and sportsbook products.

The webinars will be held in English, Spanish and Portuguese to cater to the needs of a global audience, with the presentations followed by a question-and-answer session.

The first edition of Behind The Bet will focus on one of the hottest topics in the iGaming industry as Altenar’s Head of Licensing and Regulatory Compliance Magno Neiva and Sales Manager Frederico Caputi discuss the legal landscape in Brazil.

Charlie Williams, Commercial Director at Altenar, said: “The newly regulated market has opened up exciting opportunities for iGaming companies, but there are also many regulatory challenges to overcome in order to maximize market potential. Altenar’s success in highly regulated markets across the globe, and in South America, positions us to deliver a flexible range of products and services to help our clients grow in Brazil.”

Magno Neiva, Head of Licensing and Regulatory Compliance, said: “The Brazilian iGaming market is evolving rapidly, presenting exciting opportunities for operators and providers alike. As one of the most dynamic and promising regions in the industry, Brazil is at the centre of innovation and the new regulatory advancements are shaping the future of online betting and gaming in South America.

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“Altenar is proud to be part of this journey, bringing its expertise and cutting-edge solutions to a market that is poised for significant growth.”

This webinar, the first in a series, could not have chosen a more relevant market to explore. Through this discussion, Altenar aims to showcase how its advanced sportsbook and gaming solutions can help businesses thrive in this fast-moving environment.

The first edition of Behind The Bet will be held in Portuguese and takes place on March 12 at 11am (Brazilian Standard Time).

CLICK HERE TO BOOK YOUR FREE ATTENDANCE!

The post Altenar offers sportsbook advice with ‘Behind The Bet’ webinars appeared first on European Gaming Industry News.

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Brazil

Delasport’s Full Platform Now Certified in Brazil

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After becoming one of the first B2B suppliers to get their sportsbook solution successfully GLI-certified for Brazil, Delasport has now achieved compliance with the requirements of SIGAP regarding its iGaming platform.

Obtaining the required GLI certifications and the integration with the Brazilian DataVault through SIGAP’s official API means that the solution is fully ready to dive headfirst into the market.

The certifications granted by Gaming Labs International to Delasport include the required set of approvals: the technical certificates for Betting System, Sports Betting Server (Sportsbook), a.k.a. Remote Game Server (RGS), and more.

Delasport also covers the geofencing requirements and the requirements for safer gambling monitoring and AML transaction monitoring.

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Part of the implementations include an intricate system with multi-factor authentication and a modern KYC provider, meeting all requirements of the market.

Just days ago, Delasport announced its first Brazilian deal with Latam-based B2B platform provider Vibra Solutions. This is all part of the company’s global expansion strategy where Brazil and LatAm in general is a key region to get established in.

“Successfully completing this second phase of GLI certification for Brazil reinforces the trust that players and operators place in Delasport’s products”, says Filippo Ferri, Delasport’s Chief Compliance Officer. “This certification highlights our ability to uphold the highest industry standards of integrity and fairness”, he concludes.

The post Delasport’s Full Platform Now Certified in Brazil appeared first on Gaming and Gambling Industry in the Americas.

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