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Betixon strikes Betsson deal in Lithuania and Esto

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Rising star mobile slot developer integrates suite of titles with operator’s popular Betsafe and Supercasino brands

Betixon, the mobile-first slot developer, will integrate its full suite of thrilling and fun games with tier one operator, Betsson Group.

Under the deal, Betixon’s cutting edge mobile slots, which can also be played on desktop, will launch to players in Lithuania and Estonia via the operator’s Betsafe and Supercasino brands.

This means players at these popular online casinos will be able to access titles such as Boots of Luck, Wild Wolf and Ages of Halvar, plus the soon to launch Fortune Breakers series, for the first time.

Fortune Breakers is set to become Betixon’s flagship game series, with each slot packed with stunning visuals and animations plus innovative gameplay and features.

Betixon was founded by industry veterans and has already earned a formidable reputation for designing and developing highly engaging games that have been built for mobile play from the get-go.

Each slot boasts an incredibly high production value, with striking graphics and authentic sound combined with engaging gameplay thanks to the use of cutting-edge math and mechanics.

The developer’s games are available to operators in a wide range of regulated markets, including the UK, Lithuania, Estonia, Italy, Colombia, and Romania with more to follow.

Lior Cohen, Co-founder and CTO of Betixon, said: “This is a major deal for Betixon and marks our arrival as a major player on the slot development scene.

“Betsson is one of the biggest names in the business and it is a real honour to see our suite of mobile-first slot games launch to players in Lithuania and Estonia through its Betsafe and Supercasino brands.

“As a studio, we are focused on regulated markets and partnering with operators that share our strategy and vision, and in Betsson we have found the perfect partner.”

Ciara Nic Liam, Product Director for Gaming at Betsson Group, said: “We pride ourselves in offering our players the widest range of quality casino content localised to the market from which they are playing.

“Betixon has quickly emerged as a rising star on the slot development scene and we believe their games will prove to be hugely popular with players in Lithuania and Estonia.

“We look forward to seeing titles such as Boots of Luck and Fortune Breaks land in the game lobby at Betsafe and Supercasino and to enjoying a long and successful partnership with Betixon.”

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Lithuanian Basketball League Becomes Betsson-LKL from 2025

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Betsson Group has announced that from the 2025-26 season, Lithuania’s premier basketball league will be officially known as Betsson-LKL.

This marks a new phase in Betsson’s long-standing partnership with the Lithuanian Basketball League (LKL). Since 2017, the Betsafe brand has served as the league’s title sponsor, supporting the continued development of professional basketball in the country. Earlier this year, Betsafe in Lithuania was rebranded to Betsson.

A refreshed visual identity for the league has also been unveiled, marking the beginning of this new chapter.

“This step allows us to further strengthen our position in the market, offer customers the benefits of our technology platform, and continue upholding high standards of responsible gaming,” said Aurimas Šilys, Head of Betsson Lithuania.

“We are grateful for a partnership that goes beyond branding. Our work with Betsson Group is rooted in a shared vision – to develop a top-tier basketball league in Lithuania that inspires fans and players alike,” said Rasa Liuimienė, General Director of the LKL.

The upcoming Betsson-LKL season will officially commence in autumn 2025.

The post Lithuanian Basketball League Becomes Betsson-LKL from 2025 appeared first on European Gaming Industry News.

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SOFTSWISS Jackpot Aggregator Enters the Estonian Market

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SOFTSWISS, a leading iGaming software provider, has strengthened its European presence by making the Jackpot Aggregator available in Estonia. This strategic move follows the recent Jackpot Aggregator certification in Bulgaria, Brazil, and Peru.

Estonia remains a strong and digitally mature iGaming market in Europe. Industry revenue is projected to reach 452.5 million dollars in 2025, with growth expected to push that figure past 508 million dollars by 2029. The casino and slots segment alone is expected to generate more than 206 million dollars this year. With user penetration at 31.2% and over 450,000 players forecast by the end of the period, the market continues to draw interest from operators across the region.

In July 2025, SOFTSWISS introduced Paid Participation campaigns – a new Jackpot Aggregator feature where players pay a small fee to join jackpots, prize drops, or other campaigns. This model offers a more engaging experience, giving players better chances of winning and fewer participants. For operators, it opens a new revenue stream by funding prize pools through player contributions. 

Angelina Stasiuk, Head of Business Line at SOFTSWISS Jackpot Aggregator, shares: “The Jackpot Aggregator has proven its impact across multiple markets, and we are excited to bring its full potential to operators in Estonia. Now, Estonian operators can launch player-centric jackpot campaigns tailored to their brand and audience. We see strong potential in the Estonian market and are ready to support partners with the tools they need to stand out.”

The Jackpot Aggregator also integrates directly with the SOFTSWISS Game Aggregator, which now offers over 35,000 games – the largest portfolio in the industry – and maintains enterprise-level uptime at 99.999%. Together, these solutions offer a powerful combination for operators looking to scale with confidence. 

 

About SOFTSWISS

SOFTSWISS is an international technology company with over 15 years of experience in developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 35,000 casino games, the Affilka Affiliate Platform, the Sportsbook Software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.

The post SOFTSWISS Jackpot Aggregator Enters the Estonian Market appeared first on European Gaming Industry News.

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Push Gaming levels up in Latvia and Estonia with OlyBet

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Push Gaming continues to grow in the Baltic region thanks to its latest commercial partnership with OlyBet.

The agreement with the number one gaming and entertainment brand in the Baltics now offers Push Gaming’s complete range of popular slots to players throughout Latvia and Estonia. Key titles from the Razor Shark and Retro series are now available, along with highly anticipated releases such as Wild Swarm Triple Hive and Bamboo Ways, due to launch soon.

Launching with OlyBet follows other recent European growth for Push Gaming in Bulgaria, Spain, and Serbia, and maintains Push Gaming’s ambitious strategy in regulated markets.

Andy Bentley, Chief Operating Officer at Push Gaming, said: “Having our content live with market leaders such as Olybet is a key pillar of our commercial strategy. OlyBet provides us with a fantastic partnership and a shared ambition to grow in both regions.

“We’re scaling our collaborations globally to meet player demand, and our thriving relationship with the leading brand in Latvia and Estonia is another important milestone in our progress.”

Tomas Graham, Chief Operations Officer at OlyBet, added: “The added strength of Push Gaming’s slots in our lobby is considerable, and we’re delighted to have them available for our players.

“It is essential for us to offer the best games available to ensure OlyBet provides the best experience possible and remains the first choice in entertainment across each market.”

The post Push Gaming levels up in Latvia and Estonia with OlyBet appeared first on European Gaming Industry News.

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