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Baltics

First live gaming summit after lockdown MARE BALTICUM 2020!

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It’s that special time of the year again when MARE BALTICUM Gaming Summit brings together industry shareholders and government officials from the Baltic and Scandinavian region. This year, the summit is taking place in Tallinn, Estonia on August 6th, 2020. We can look forward to active discussions wrapped around topics such as classic sports betting, cross promotions, the Scandinavian gaming industry as a whole, and more. In 2020, the aim of the summit is to bring start-up operators to the stage and also continue the panel discussion style with at least one panelist being an operator from the market vs. gambling authority and controlling authority discussing issues and changes in the market.

At the discussion panel, there will be a gathering of notable experts from the industry, including Jan Urbanec, CEO of Endorphina, and Jakub Kolomicenko, Head of Legal also at Endorphina, amongst many others. During the discussion, Jan will be participating in the discussion about Cross Promotions, Betting, Game Variety and More, while Jakub will present his perspective and moderate the panel on the topic of the Scandinavian gambling industry and updates from Germany.

The Swedish gambling market has been messy for some time. Sweden used to have a monopoly gambling market, where there was only state-owned companies or state-controlled companies who were allowed to provide gambling for money. With the digitalisation, the monopoly has been put out of system and Swedish customers are able to gamble via operators who are based outside of Sweden. A new legislation was required to make sure that those who have applied for a license and comply with Swedish regulations will be able to be presented at the Swedish market.

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Head of Legal of Endorphina Jakub Kolomicenko shares: “After a long break, I cannot wait to be back in the conference circle. The recent development has been hectic and in the name of COVID-19, the industry has adopted quite a few regulations to protect players. One of the most controversial regulations is in Sweden. And this is exactly what we will be focusing on with my panelist of well-recognised experts.”

The unfortunate cancelation of most sports events had an obvious effect on betting operators, although, the companies that diversified with their product offerings did manage to mitigate losses. It will be interesting to hear different perspectives on this issue and how other operators have been managing this situation.

CEO Endorphina Jan Urbanec shares: “It feels great that we are getting back on the road!
Thanks to Mare Balticum’s event, we can strengthen our current business connections and make news ones. My participation in the panel focuses on the cross promotions of casino games, alongside a team of long-term industry professionals. This will be something that I will definitely deeply enjoy. Looking forward to sharing some inside industry knowledge and absorb some as well.”

As usual, the MARE BALTICUM 2020 summit will provide its attendees with the perfect networking opportunity for everyone in the gambling industry. Sales manager of Endorphina Valeriya Nasypova, who is responsible for the Scandinavian and Baltic markets will also be presented at the Summit. Will you be there to absorb the latest insights and discuss the trending topics of 2020 in person? Mark your calendar for August 6th 2020 in Tallinn, Estonia and meet Endorphina delegates there!

Want to learn more about the event? Be sure to visit https://marebalticumgaming.com. To learn more about Endorphina, the leading online slots gaming provider, check out their website at https://endorphina.com

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Baltics

Lithuania to Ban Gambling Ads

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The Lithuanian parliament on Tuesday approved restrictions on gambling advertising, set to take effect from next July.

The amendments to the Gaming Law, passed with 73 votes in favour and one abstention, will introduce a ban on gambling advertising starting in July 2025. Exceptions will apply to sports competitions and events, as well as sports sponsorships and broadcasts of sports competitions, which will have a transitional period until January 1, 2028.

Next year’s budget for the Media Support Fund earmarks an additional 4 million euros to compensate media organisations for lost advertising revenue.

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Among other things, MPs backed a proposal from the parliamentary Committee on Budget and Finance to have a transitional period until the end of 2027, allowing up to three betting ad spots of under 15 seconds each per hour on television, radio and online between 06:00 and 18:00 and up to two per hour between 18:00 and midnight.

For online media, betting ads without a direct link to the gaming operator’s website will be limited to 20% of advertising space from 06:00 to 18:00 and 10% until midnight.

The post Lithuania to Ban Gambling Ads appeared first on European Gaming Industry News.

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Baltics

iDenfy Partners with Confindo to Enhance Security and Prevent Loan Fraud

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iDenfy, an AI-powered identity verification, compliance and fraud prevention solutions provider, has partnered with Confindo, a leading provider of IT solutions specialising in customer relationship management (CRM) tools for group companies and external partners. This collaboration will help Confindo manage third-party risks and ensure proper fraud and breach prevention while building a seamless and secure verification experience.

The rise in digital transactions has made robust security measures more critical than ever. With security challenges like forged documents and synthetic identities, particularly in the financial and lending sectors, companies increasingly seek advanced solutions to protect their customers. Spending on information security and risk management products and services is expected to grow by 14.3% this year, reaching more than $215 billion. However, many companies operating in the financial sector see fraud as a top priority on the list, where even a single breach can have significant legal and reputational consequences.

Confindo, a dominant player in the consumer lending market since 2018, recognised the importance of securing its platforms against potential threats. Brands under the “Confindo” name, like Lenders, Bancovo, Comparar Prestamos mainly serve as intermediaries for consumer lending services. Consequently, the business is best known for representing over 20 banks and creditors in Lithuania and processing more than 10,000 inquiries monthly. As the business experienced a high volume of requests and new registrations, it required a new trusted Know Your Customer (KYC) vendor to help safeguard its operations, especially in this expansion stage across Europe.

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According to Confindo, its recent operations in Latvia and upcoming launches in two new markets also showed a need for extra automation measures in its customer onboarding process. Before partnering with iDenfy, the IT and financial service provider aimed to build a conversion-optimised verification workflow that could remove the hassle around the application onboarding process. Among several identity verification providers, Confindo selected iDenfy for its reliable and efficient identification verification solution. The new software, already trusted by other platforms under Confindo’s management, stood out for its smooth integration with existing systems and provided a comprehensive global document base for more efficient scaling into new markets.

iDenfy’s ID verification solution is designed to automatically recognise, verify and extract information from over 3000 identity documents across 200 countries and territories. This comprehensive approach helps Confindo ensure that all possible safety measures are in place to prevent fraudulent loans, a key concern in the rapidly growing consumer lending sector.

It is worth mentioning that iDenfy is ranked as the top 1 identity verification solution in customer satisfaction on G2, boasting an average of 4.9 stars and over 70 reviews in 2024. This recognition underscores iDenfy’s commitment to providing high-quality, reliable services and prioritizes online user identification security.

“We chose iDenfy because their solution is not only trusted and tested but also perfectly aligns with our commitment to ensuring the highest level of security for our customers,” said Eitautas Bartuškevičius, CEO of Confindo.

Domantas Ciulde, CEO of iDenfy, said: “We’re thrilled to collaborate with Confindo in their mission to enhance security within the consumer lending space. By integrating our ID verification solution, we’re helping them create a safer, more reliable platform for their users across multiple countries.”

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BGaming launches in Lithuania with Uniclub

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Popular iGaming content provider BGaming has made its debut in Lithuania in partnership with casino and sports betting platform Uniclub.

As part of the agreement, Uniclub will add BGaming’s wide ranging portfolio including popular Dice Million, Merge Up and Wild Chicago titles to its line-up of more than 2,000 games.

Uniclub has a rich heritage in the Lithuanian market, opening its first slot machine hall in 2004. Its owner UAB Unigames also runs iGaming website Uniclub.it, which offers slots, live casino and sports betting. UAB Unigames has sponsored Lithuanian basketball team BC Juventus, also known as Uniclub Casino Juventus, since 2021.

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This deal builds on notable success in Eastern Europe for BGaming, after it launched in Bulgaria in July and strengthened its presence in Serbia and Romania through the first half of this year.

Olga Levshina, CCO at BGaming, said: “We are thrilled to partner with Uniclub as we continue to expand across regulated European markets. The Uniclub brand is a prominent player in the Lithuanian entertainment space, with more than 20 years in the casino and sports betting arena.

“We look forward to bringing our games to their players’ screens and fostering a strong working partnership.”

Martynas Matulevicius, CEO at Uniclub, said: “We are delighted to add BGaming’s vibrant content to our platform. We strive to continue delivering the best possible gaming experience to our players and with the studio’s memorable titles, we are delivering on this promise.

“Our customers can enjoy further additions as BGaming releases its sizzling summer line-up.”

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