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Mobile Augmented Reality Market to Reach US$ 24 Bn by 2030 as Pandemic Pushes Users to More Virtual Experiences

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The credit of unstoppable pace of mobile augmented reality (AR) market significantly goes to the creative industry. Inclusive of video games, live events, retail, and video entertainment, this side of business has definitely challenged mobile augmented technology, pushing it to deliver better solutions. Designed to create immersive experiences, mobile augmented reality has won a special place for game makers. Launch of sophisticated, intricately designed multiplayer games have truly utilized the real potential of solutions presented by this market.

The explosive growth of mobile augmented reality is completely attributable to unprecedented use of smartphones and tablets. From remote places to urban landscapes, mobile AR has made an enormous contribution in changing the way experience museums, office spaces, and games. Since innovations such as Google Glass, the world of mobile AR has evolved to be a part of many other sectors, changing the game for military trainings, healthcare consultations, and learning experiences.

In this light of these factors, study predicts that the global mobile augmented reality market estimated to reach US$ 3 Bn in 2020, surge at a whopping CAGR of 23.2% during the forecast period of 2020 to 2030.

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Key Takeaways of Mobile Augmented Reality Market Study

  • East Asia to lead the race in the global mobile augmented reality market at a CAGR of 27.2% between the forecast years of 2020 and 2030
  • Gaming segment anticipated to retain its leading position with a share of 28% by the end of 2030
  • Smartphones and tablets to revolutionize educational experiences with integration of mobile AR
  • Services segment to leap ahead at a CAGR of 24.6% during the forecast period as AR design and development, integration and development, and support services find applications across verticals

“The mobile augmented reality market in East Asia is expected to grow at a high CAGR as sales of smartphones with AR apps remains exponential. This eliminates the need for additional hardware to support this technology, which is expected to drive the expansion of mobile AR technology in the region. Mobile augmented reality has also become the new medium for game developers to focus on creative immersive experiences to create a high value proposition for the end use, “says an analyst.

COVID-19 Proves Positive for Mobile Augmented Reality Market

The COVID-19 pandemic has deepened the chasm of economic crisis, making the global population rethink education and entertainment in many ways. With no live events to attend, cancelled sporting events, and uncertainty looming over reopening of colleges and schools, mobile augmented reality found its opening to a plethora of opportunities.

The importance of AR has also surged in healthcare consultations as medical professionals and patients are seeking safety first. Furthermore, a quantum leap in online gaming, schooling, and entertainment as artists are taking gigs online, have collectively resulted in a special demand for mobile AR. Biggest chunk is definitely consumed by the online gaming industry, which has been the strongest pillar of the entertainment during the stringent lockdowns.

According to a study, the mobile augmented reality market will grow 6%-8% by Q3 2020 in the given circumstances.

E-commerce to Enhance Demand for Mobile Augmented Reality

The growing e-commerce industry has been identified as key contributor to the increasing adoption of mobile augmented reality. Integration of mobile augmented reality by retailers to make it more accessible for customers to purchase the right item. Augmented reality helps users to view their products in 3-D, life-like projections in real-time through smartphones and tablets.

Mobile augmented reality offers retailers the opportunity to improve the consumer shopping with real-life experiences. With an augmented reality app, an e-commerce retailer can create a virtual table with a different range of products, projecting it on the customer’s living room. The growing number of purchases via mobile devices and shoppers using smartphones in-store is increasing the demand for mobile augmented reality.

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Such enhancement of consumer engagement is projected to bode well of the market in the forecast period.

These insights are based on a report on Mobile Augmented Reality Market by Future Market Insights

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ELA Games Signs Exciting Partnership with Rootz to Introduce Its Portfolio to New Audiences

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Ela Games signs strategic partnership with Rootz

ELA Games is excited to announce its new strategic partnership with Rootz, an iGaming platform that focuses on exciting tech and automation.

Rootz is an all-encompassing iGaming solution built to help operators manage all aspects of their online casinos and power the brands of the future. Some innovative brands in the Rootz portfolio include Wildz, Chipz Casino and many more.

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This strategic partnership will see ELA Games’ catalogue being hosted on many of Rootz’s brands. As a result, more players can experience ELA Games’ unique and innovative games like Cash Crab, Joker Cashpot and more. With many of the studio’s games implementing engaging gamification engines, Rootz’s brands can experience increased player acquisition, retention and engagement.

David Fall, ELA Games’ Business Development Manager and spokesperson, commented on the partnership, “We’re proud to announce this significant strategic partnership and are excited about the positive implications it will have on our growth. ELA Games will increase its market presence by being hosted on Rootz’s various platforms, and Rootz will experience increased player engagement from our innovative games. This partnership will prove to be a mutually beneficial one and a meaningful development for our studio.”

Sam Brown, Rootz’s CEO, added, “At Rootz, our players come first, so we’re always thrilled to augment our lobbies with top-quality casino content, like the titles in ELA Games’ catalogue. We’re sure our players will enjoy them, and we look forward to this mutually beneficial collaboration.”

ELA Games continues to experience expansive yet sustainable growth, as evidenced by this recent significant partnership. The studio continues its commitment to producing games with attractive UI and design that enhances the player experience.

The post ELA Games Signs Exciting Partnership with Rootz to Introduce Its Portfolio to New Audiences appeared first on European Gaming Industry News.

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Wyoming’s First Mile-Long Racetrack Set to Launch in the Mountain West

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The Wyoming Gaming Commission has approved Wyoming’s first mile-long horse racing track for 16 live race dates in 2025, as well as simulcasting and related activities. While the first racing season at Thunder Plains Park will feature temporary structures, the essential components, including barns, racing officials’ tower, video patrol towers, and spectator areas, will be in place.

The track, located 10 miles east of Cheyenne at Thunder Plains Park, will host its inaugural race day on Friday, August 1, 2025, with additional race days to follow on August 2, 3, 8-10, 15-17, 22-24, 29-31 and September 1. Dates are subject to change per the Wyoming Gaming Commission.

With its convenient location along I-80, the track is set to draw racing fans from neighboring states in the mountain west region, as well as local fans from Cheyenne and surrounding areas.

“As a fifth-generation Wyomingite, being able to bring this track to our state carries a lot of meaning,” said Ryan Clement, managing partner at Thunder Plains. “Thunder Plains sees an incredible opportunity to create a positive impact not only on the Wyoming horse racing industry but also the area’s economy, in terms of new job opportunities and tourism revenue.”

Through partnerships with elite industry veterans and horsemen, Thunder Plains looks forward to bringing high-quality, high-caliber racing to Laramie County.

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“We’ve established a strong partnership with 1/ST, North America’s preeminent Thoroughbred racing, entertainment and pari-mutuel wagering company,” said Clement. “They’ve set the standard for horse safety across the nation, and we’re looking forward to bringing that strong emphasis on safety and track protocols to Wyoming.”

Of the partnership with Thunder Plains, 1/ST TECHNOLOGY’s Senior Vice President Jeff True said he sees exciting opportunities ahead.

“1/ST has a long history of operating premier racetracks and premier racing events across the country. We are thrilled to be entering the Wyoming horse racing market together with our local Wyoming partners, and we look forward to lending our expertise to help grow Wyoming horse racing.”

For all simulcasting operations, 1/ST will leverage the expertise of its affiliates at Monarch Content Management, AmTote International, and PariMAX.

“Our racetrack will be operated with numerous horse safety and welfare protocols in place,” Clement said. “The track itself, being a mile long and eighty feet wide, dramatically improves horse and rider safety. Throughout track design and construction, we collaborated with Dennis Moore, a renowned track surface specialist, to ensure the safest, most high-quality racing surface.”

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Moore’s professional history includes designing and building world-class racetracks across the county, as well as consulting on track safety projects at racetracks across the country and around the world. Moore’s projects have included the racing surfaces at Santa Anita Park, Del Mar, Lone Star Park, Remington Park and in Dubai, among others.

Future plans at Thunder Plains Park include building a regional equestrian center and establishing a high-altitude horse training and breeding program.

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CryptoWins Celebrates One-Year Milestone with Birthday Month Bonuses and New Slot Launch: Wild Alaska

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This month marks the one-year anniversary of CryptoWins, a cutting-edge cryptocurrency-only casino that has quickly made an impact in the gaming world since its debut.

To celebrate, CryptoWins is rolling out a month of birthday bonuses and gifts for both new and returning players. Earlier this month, players already enjoyed an 80% VIP Match bonus, and the celebration continues with even more rewards, including a 66% match bonus for players who’ve made at least one deposit during the month, as well as a $20 freebie!

To kick off its birthday month, CryptoWins.com has introduced its latest video slot, Wild Alaska, created by Slotland Entertainment. This high-energy 5×3 slot game is packed with adventure and features a max multiplier of 750x, a $20 max bet, and 20 paylines. A standout feature is the Free Spins round, where all winnings are tripled, and Grizzly Wilds become Extended Wilds, giving players even more opportunities for massive payouts.

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“This milestone wouldn’t be possible without the support of our incredible players. To show our gratitude, we’ve released a month of exclusive bonuses and a cool new game,” said Michael Hilary, CryptoWins manager. “We’ve built CryptoWins around the values of transparency, fairness, and player freedom. Our provably fair gaming technology ensures every player can verify game results for complete peace of mind, while our no withdrawal limits policy allows players to enjoy our platform to the fullest.”

In keeping with its commitment to providing regular rewards, CryptoWins has continued to deliver ongoing promotions throughout the year, including reload bonuses and cashback offers. The casino also boasts a dedicated VIP loyalty program, designed to reward consistent play with exclusive perks.

 

NOVEMBER BIRTHDAY GIFT BONUSES:

1/ THANKSGIVING $20 FREEBIE
Available Nov 26 – Dec 1

* $20 free
* Max cashout: 3x
* Valid for: SE all games
* Wager: 37x
* BONUS CODE: BIGTHANKS

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2/ 66% LOYAL MATCH
Available Nov 26 – Dec 1

* 66% for players who deposited at least once in November
* Redeem: 1x per day
* Valid for: SE all games
* Wager: 35x
* BONUS CODE: LOYAL66

 

The future is bright for this forward-thinking cryptocurrency online casino, and players can look forward to even more developments in the months ahead.

CryptoWins, a cryptocurrency casino operated by Slotland Entertainment offers 500+ games from Slotland Entertainment S.A. and eight other game providers: ELA Games, EvoPlay, Felix Gaming, KA Gaming, Rival Gaming, SmartSoft, Spinthon, and Vibra Gaming.  Fast deposits and withdrawals are done using Bitcoin, Litecoin, Ether, Monero, Tether, Binance Coin, and USD Coin.  Support is available around the clock via live chat and email.

The post CryptoWins Celebrates One-Year Milestone with Birthday Month Bonuses and New Slot Launch: Wild Alaska appeared first on European Gaming Industry News.

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