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Paf named Sweden’s most sustainable gaming company
The Åland gaming company Paf has been named Sweden’s most responsible gaming company. Paf won the prize in the Sustainability category at the Swedish Gambling Awards. Paf Deputy CEO Daniela Johansson was also the winner in the Leadership category.
From 40 submissions 11 finalists were selected in three award categories at the Swedish Gambling Awards. Paf won the award in the Sustainability category and Paf’s Deputy CEO Daniela Johansson won the award in the Leadership category.
“We are particularly happy to win the Sustainability award. It is proof that Paf is the industry leader in both gaming and social responsibility. Once again this year we have taken major steps to improve our focus on gaming responsibility and our reduced loss limit combined with our openness is something that has made the jury stand up and take notice,” says Paf’s Paf’s Deputy CEO Daniela Johansson.
An independent jury consisting of seven people with long experience and knowledge from sustainability, gaming responsibility, marketing and leadership selected all finalists and winners.
“We received a lot of very interesting entries this year and it was a long jury process. The winners have looked at some serious issues, listened to their customers and the market and found good solutions,” says Thomas Nilsson, chairman of the Swedish Gambling Award as reported in Sper’s press release.
The jury’s motivation for choosing the winner in the sustainability category reads:
“A sustainable gaming industry requires transparency, openness and honesty. Many people say they work to combat gambling addiction, but few dare to show what it actually looks like in real numbers, let alone deny themselves the revenue that others say yes to. Paf is leading the way – and for that they absolutely deserve to win this year’s award in the category.”
On 1 September 2018 Paf became the first international gaming company to introduce a maximum limit to control how much a customer can lose in one year, a yearly loss limit of EUR 30,000 (SEK 300,000). In 2019 Paf chose to openly publish the numbers of its customer playing segments and on 1 January 2020 the loss limit was further reduced to EUR 25,000 (SEK 250,000). Due to this yearly limit, Paf can promise that the company completely stopped big players from playing at Paf’s online games in 2020.
Daniela Johansson wins the Leadership category
Daniela Johansson also won the award in the Leadership category, for her focus on making the gaming industry more sustainable.
The jury’s motivation for choosing the winner in the leadership category reads:
“Daniela Johansson is a very positive role model and has shown responsible leadership in aiming for more sustainable development in the gaming industry. She has dared to make uncomfortable decisions that promote transparency and openness and she has challenged the entire industry in a positive way. She has, in an exemplary way, stood behind her decisions and advocated a sustainable approach, transparency and openness.”
“I am very happy to win the prize and I feel humbled when I read the jury’s motivation. I would also like to say that many people at Paf have worked to improve our gaming responsibility. So I see the prize as further proof that we are making actions that are based on solid foundations and that are fundamentally good,” says Daniela Johansson.
Paf was named the Swedish gambling industry’s Most Sustainable Gaming Company at the Swedish Gambling Awards, which is arranged by the gaming industry’s national organisation SPER.
Latest News
Ex-Sky Bet Head of Trading Zach Amin joins Midnite as VP, Sportsbook

Midnite, a fast-growing UK sportsbook and casino, has appointed Zach Amin as Vice-President of Sportsbook.
Amin makes the move from Sky Bet, where he spent more than a decade, most recently in the role of Head of Trading.
The appointment comes as Midnite strives to capitalise on a period of strong growth, recently announcing a partnership with the 2025 World Snooker Championship and the launch of its first TV advertising campaign.
Amin joined Sky Betting & Gaming as a football trader in 2013 and worked in various trading roles across risk and football operations before leading the pre-match football team and becoming increasingly involved in commercial and product strategies. Amin was named Sky Bet Head of Trading after following the takeover by Flutter in 2020.
He said: “I’m delighted to join Midnite at what is such a pivotal movement in our growth journey. Midnite is perfectly positioned to challenge the tier-1 operators in the UK and I’m looking forward to playing a key role as we take betting into a new era.”
Midnite’s sportsbook was launched in 2018 by Nick Wright and Daniel Qu, who previously created daily fantasy sports platform Dribble in partnership with Sky Bet.
The brand is focused on disrupting the UK betting market, prioritising the player experience with a slick website and app and a brand platform designed to speak to a new generation of players.
Wright said: “We’re thrilled to welcome someone of Zach’s calibre to the Midnite team and he will play an integral role in our goal of becoming the most exciting betting app on earth.”
The post Ex-Sky Bet Head of Trading Zach Amin joins Midnite as VP, Sportsbook appeared first on European Gaming Industry News.
Latest News
QTech Games continues to shine with more elite content from RubyPlay

Emerging-markets leader expands its content offering with fresh-faced games from emerging force in slots provision
QTech Games, the leading game aggregator for all emerging markets, has continued to build the strong momentum in its premium pipeline, thanks to its latest deal with rising-star supplier, RubyPlay.
Integrating content from one of the most innovative and creative slots providers adds yet more creative muscle to QTech Games’ burgeoning platform, which is taking the widest range of online games to emerging territories with established names, such as Playtech and Aviatrix, sitting alongside the industry’s most exciting up-and-coming providers.
The games made available to its partners via the deal are comprised of popular hits and recent releases, including Immortal Ways Diamonds, Mad Hit Marlin Bonanza, Diamond Explosion 7s and Mayan Cache, each of which ride on the back of unique maths modelling that varies the volatility spectrum, helping to foster some truly engaging gameplay.
RubyPlay’s gaming suite has been optimised for mobile, a cornerstone of QTech’s RNG model, which is founded on its fully-owned and customised technical platform, affording games providers and operators the fastest integration available. Through this leading platform, which has sealed its definitive status as a global gaming one-stop shop, clients enjoy the best performance and customer support available, localised to every region across both developing and more mature markets.
The deal organically broadens RubyPlay’s international footprint, unlocking untapped jurisdictions for diversified growth from Asia to Africa and Eastern Europe to Latin America, where RubyPlay has created a strong reputation this past year.
Philip Doftvik, QTech Games’ CEO, said: “We’re committed to rolling out first-class content that drives revenue for our partners. Consequently, this deal with RubyPlay extends our impressive sequential pipeline into 2025 – and we’ve so much more to come!
“RubyPlay deliver world-class slots provision for worldwide players, and are always looking to redefine the existing landscape and bring users a reinvigorating gaming experience with every play, as evidenced by their popular Immortal Ways series.”
The post QTech Games continues to shine with more elite content from RubyPlay appeared first on European Gaming Industry News.
Celina Guedes Regional Director Brazil at EGT
EGT Digital and EGT to showcase bestsellers and brand-new products at SiGMA Americas 2025

EGT Digital and EGT are ready to welcome operators, players, and industry experts again at this year’s SiGMA Americas show. From April 8 to 10, they will have the opportunity to become familiar with the innovative developments of the two companies at booths E130 and F131.
EGT Digital will introduce its compelling portfolio of casino solutions, featuring more than 120 well-known slot titles, as well as the jackpot top performers Bell Link, High Cash, Clover Chance, and Single Progressive Jackpot. Guests will also see the newest member of the company’s jackpot family – the 4-level multi-denomination Gods & Kings Link, which will make its debut at the event. It will present its first 2 titles – Glorious Alexander and Ape of Luck, offering players numerous opportunities for winning and entertainment.
The in-house developed “all-in-one” betting platform X-Nave will be showcased with its 4 main modules: Sport Product, Gaming Aggregator, CRM Engine, and Payment Gateway. Each can be used as part of the complete solution or separately, as it allows seamless integration with third-party developments.
The Sport Product will reveal rich sports and esports content across numerous markets. EGT Digital’s Gaming Aggregator will show its vast range of more than 13,000 titles from more than 130 popular providers, as well as a number of functionalities for content personalization. X-Nave’s CRM Engine with its player management tools and bonus features, as well as the Payment Gateway, offering a wide diversity of payment methods, will complement the capabilities of the operators to further enrich and customize the offerings for their clients.
EGT’s VLT solutions will also demonstrate their enormous potential for the Brazilian market. Тhe visitors will be able to get acquainted with the brand-new self-service betting terminal, which has been developed specifically for Brazil. Its compact dimensions make it an ideal addition to any location. Gaming options are accessible with a QR code – an innovative feature that players will highly appreciate. The terminal will be equipped with the Gold VLT multigame, which has also been designed specifically for the domestic audience. Its 50 games, including both new high-potential proposals and well-established titles such as Keno Universe, will dive guests into a world full of adventures and attractive prizes.
Celina Guedes, Regional Director Brazil at EGT, commented: “I am very glad that we will participate in SiGMA Americas again this year and will have the chance to present the best of our product portfolio to our current and potential new clients from the region. The exhibition will allow us to increase our popularity among Brazilian key players, on the one hand, and on the other, to consolidate and expand our presence in LATAM as a whole. We are also looking forward to the SiGMA Americas Awards, where we are shortlisted in 3 categories.”
The post EGT Digital and EGT to showcase bestsellers and brand-new products at SiGMA Americas 2025 appeared first on Gaming and Gambling Industry in the Americas.
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