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LAC 2017 – Speaker Interview with Jonathan Epstein of Sentient Technologies

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Last week iGB Affiliate spoke with the CMO of Sentient Technologies, Jonathan Epstein. Jon gave them a few insights into artificial intelligence ahead of his talk on disruptive technologies on Saturday at LAC 2017.

Jonathan Epstein is the chief marketing officer of Sentient Technologies, one of the best-funded independent artificial intelligence company. In that role, he oversees all marketing strategy and execution for Sentient’s two Intelligent Commerce products: Sentient Ascend, the AI-powered CRO solution which has ushered in the era of massively multivariate testing, and Sentient Aware, which uses AI to create product-driven customer experiences for the world’s leading retailers.

Artificial intelligence is enabling new – and better – ways of finding and winning customers. The affiliate marketing and e-commerce winners and losers of the next decade will be determined in large part by how retailers leverage AI (or not) to better personalize and optimize their landing pages and customer interactions.

iGB: HOW IS YOUR TOPIC RELEVANT TO THE GAMING INDUSTRY?

Jon: Affiliate marketers that are able to master the use of artificial intelligence to win customers for their clients will have a profound advantage over those using legacy techniques. AI promises to bring new levels of profitability to affiliate marketers that utilize it correctly.

Artificial intelligence is enabling new – and better – ways of finding and winning customers. The affiliate marketing and e-commerce winners and losers of the next decade will be determined in large part by how retailers leverage AI (or not) to better personalize and optimize their landing pages and customer interactions. Attendees to this session will get an overview of how AI is already reshaping affiliate marketing and e-commerce today, and what they can look for from AI solutions just around the corner.

iGB: WHAT IS THE ONE THING YOU HOPE DELEGATES GET OUT OF YOUR SESSION?

Jon: How they can use AI today (vs. 5 years from now) to impact the key drivers of their affiliate programs – customer acquisition and conversion.

iGB: WHY CHOOSE THIS EVENT AS YOUR PLATFORM TO VOICE YOUR FINDINGS?

Jon: The models of affiliate marketing mean that the performance lifts that AI can bring to the discipline go straight to the bottom line. We see the affiliate marketing segment as a key adopter and beneficiary of AI technologies, and LAC 2017 brings together the leaders from a leading sector of affiliate marketing.

iGB: HOW DO YOU PLAN ON MAXIMISING YOUR TIME AT THE EVENT?

Jon: Our goals are to use the event to meet and learn from affiliate marketing leaders in the gaming sector as well as leaders in the gaming sector itself. I hope to meet and network with these leaders, and learn more about the challenges they share with other marketers, with other affiliate marketers, and those that are unique to LAC.

If you are yet to register for LAC 2017, you can do so by clicking here.

 

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Fast Track showcases AI-driven CRM, gamification and bonus abuse prevention at SBC Americas 2025

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Fast Track announces its participation at the upcoming SBC Summit Americas 2025, taking place between May 13-15 in Fort Lauderdale, Florida. The event is one of the most significant gatherings for the Latin American and North American iGaming markets, and will bring together operators and suppliers from across the region, offering a unique platform for innovation and collaboration.

As Fast Track continues to strengthen its’ market regional presence, the tech supplier will showcase its full lineup of solutions that set it apart in the iGaming industry: CRM, AI-driven gamification, and bonus abuse prevention. These core three pillars work together to help operators across Latin America and North America to enhance player engagement, manage risks, and drive sustainable growth.

“Fast Track has established a solid presence across several North and Latin American markets, and the SBC Summit Americas is the perfect platform for us to connect with both existing partners and new operators,” said Simon Lidzén, Co-Founder and CEO of Fast Track. “We’re excited to showcase how our AI-driven ecosystem is helping operators transform player engagement and achieve exponential growth.”

Visitors to Fast Track’s stands D430 and D440 will have the opportunity to explore the company’s complete product offering, including:

  • CRM: Built around the innovative concept of Singularity, Fast Track’s CRM enables operators to deliver highly personalised, dynamic player experiences that boost retention and loyalty.
  • Rewards: An AI-driven gamification ecosystem designed to seamlessly integrate with CRM operations, turning every player visit into a rewarding experience.
  • Greco: The only Gameplay Risk Engine offering operators real-time insights and advanced risk management capabilities by providing detailed insights into player activity.

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R. Franco Digital is getting ready to shine at GAT Expo Cartagena 2025 with its most comprehensive offering of land-based and digital gaming

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Franco Digital has confirmed its participation in GAT Expo Cartagena 2025, one of the most iconic gaming industry events in Latin America, which will take place from April 28 to 30 in the walled city.

The Spanish company will bring to the trade show its latest lineup of products for the retail, platform, and online gaming segments, reinforcing its commitment to innovation, technology, and the development of the industry in the region.

The event, renowned for bringing together the industry’s key players, will feature an outstanding agenda including international-level conferences, product exhibitions, and much more. Attendees will take part in panels and roundtable discussions focused on regulations, market trends, and innovation.

In this context, R. Franco will showcase its solid portfolio of land-based products, highlighting successful titles such as Rocket Link, Ice & Fire, and Boom Balink, along with its On Mix solution designed for route operations. Additionally, the digital division will present its advanced online gaming platform, and a portfolio of titles created to maximize both player experience and operator profitability.

Javier Sacristán, director of R. Franco International, said: “GAT Expo is a must-attend event for us. Colombia is a key and constantly evolving market. That’s why we are fully committed to delivering solutions that meet the needs of both operators and their customers, combining innovation, design, and profitability.

“Our presence at this trade show reflects the Group’s commitment to Latin America. We are presenting a comprehensive offering that meets the new demands of the market—from next-generation land-based games to a powerful digital proposition that reinforces our position as a global provider.”

GAT Expo Cartagena represents a valuable opportunity to continue building alliances with new strategic partners in the region and to strengthen existing business relationships, all within a setting that blends a high level of professionalism with the cultural, culinary, and natural charm of Cartagena de Indias.

With this comprehensive presence, R. Franco and R. Franco Digital reaffirm their commitment to the Latin American market and to a gaming industry that is safe, sustainable, and innovative.

The post R. Franco Digital is getting ready to shine at GAT Expo Cartagena 2025 with its most comprehensive offering of land-based and digital gaming appeared first on Gaming and Gambling Industry in the Americas.

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Amusnet Sets the Stage for LATAM Growth at GAT Cartagena 2025

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With a growing presence in Latin America, Amusnet returns to GAT Cartagena 2025 to present its latest technological advancements. This year’s exhibition will include a market introduction of the company’s cluster-pay slot Coin Gobber, dynamic Live Casino offerings, and the new model of its premium Type S slot cabinet series. Through continuous investment in product development and regional expansion, the company remains focused on delivering high-performance casino solutions tailored to local trends and preferences.

“Beyond introducing new games and technologies, our goal is to create lasting value for our partners in LATAM. GAT Expo Cartagena provides the ideal platform to showcase how Amusnet leverages industry insights and advanced development capabilities to shape the future of gaming in the region with offerings that drive engagement and profitability,” commented Georgi Izov, Head of Business Development LATAM at Amusnet.

At the expo, Amusnet will present an exciting selection of popular slot games, including 100 Golden Coins, Cocktail Rush, Phoenix Star, Aztec Forest, Cavemen and Dinosaurs, Dancing Dead, and the newest release, Coin Cobbler. It is a 6×6 video slot with a cluster payment method, offering engaging gameplay with Free Spins, Bonus Coins, and a Buy Bonus feature. As coins fill the piggy bank, players progress through levels for greater rewards, all enhanced by immersive graphics and a captivating soundtrack.

Alongside these titles, the company will showcase its cutting-edge Live Casino offerings, such as Dynamic Roulette 120x and three next-generation Virtual Roulette games: Virtual Monaco Roulette 72x, Virtual Space Roulette 120x, and Virtual Vegas Roulette 500x. Each of the three titles is designed to provide engaging gameplay and immersive themes, drawing inspiration from renowned casino destinations, and including multipliers of up to x500 to offer players even greater winning potential.

Visitors can explore the provider’s Type S slot cabinet series, created according to the utmost standards of the land-based industry. Showcasing versatility, the Type S27, Type S32, and Type S50 will be presented, together with the true standout being the newly introduced 55J, featuring a striking 55-inch curved display. The 55J model combines sophisticated design with top-tier finishes, delivering an unparalleled gaming experience. Powered by the AmuseBox platform, it supports a top-notch selection of over 50 games, including popular titles such as the celebrity slot Stoichkov #8, and triple reels slot games, specially designed to elevate player excitement and enhance payout option.

The post Amusnet Sets the Stage for LATAM Growth at GAT Cartagena 2025 appeared first on Gaming and Gambling Industry in the Americas.

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