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CashMagnet Appoints Joni Oinonen as Chief Marketing Officer

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CashMagnet Ltd, the company behind some of the most popular online casino comparison sites in the world, has appointed industry heavyweight Joni Oinonen as Chief Marketing Officer.

Oinonen has been tasked with developing and deploying the marketing strategies for CashMagnet’s growing roster of online casino affiliate brands which include Mr-Gamble.com, UKBingoSites.co.uk and DailyCasinoBonus.co.uk.

Part of his remit covers launching new brands on the CashMagnet platform, which has been developed in-house to allow the company to run an unlimited number of sites from a single content management system.

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He joins CashMagnet from MediaInvesting where he quickly progressed from the role of Head of Marketing to Chief Operating Officer. Oinonen has also held senior marketing and SEO roles at the likes of the Global Gaming Group.

Paavo Salonen, Co-founder of CashMagnet Ltd, said: “I am delighted to welcome Joni to the team and for CashMagnet to leverage his years of experience in SEO, brand building and marketing.

“We have been riding an incredible upwards growth trajectory driven by our flagship Mr-Gamble brand and Joni will help guide our rocket ship as we continue our journey into the stratosphere.

“We have big plans for our current sites as well as several new brands in the pipeline and I look forward to working closely with Joni over the coming months as we keep disrupting the sector with our market-leading comparison sites.”

Joni Oinonen, Chief Marketing Officer at CashMagnet Ltd, said: “I enjoy the challenge and excitement of building brands and with CashMagnet I have the opportunity to work across a network of sites that are setting the standard for others to follow.

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“Mr-Gamble has quickly become one of the most successful online casino comparison sites in key markets such as the UK, Finland, Canada and the USA, and I am looking forward to taking the company’s marketing activity to the next level.

“I am also excited to be taking on the task of building awareness for the other sites in the CashMagnet network and to also be launching the new brands the company has in the pipeline.”

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BetBlocker Launches Italian Version of its App

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BetBlocker has launched the Italian version of its app.

“Italian is the fifth language that we’ve launched support for in the first two months of 2025. Unlike commercial blocking softwares, who focus their attentions on markets that are viewed as commercially viable, BetBlocker is determined to remove the language barrier for as many users as possible,” the Company said.

“Gambling addiction is no different in Zambia, Brazil or Serbia than it is in the UK, US or the Netherlands. It is critical that we remove unnecessary friction to our free, anonymous support for as many people as possible.

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“BetBlocker would like to extend our heartfelt thanks to Francesco Casartelli, who volunteered to provide the translation services that have facilitated this launch. Francesco’s work will allow us to support thousands more Italian speakers, and directly touch and improve the lives of a huge number of people and families.”

The post BetBlocker Launches Italian Version of its App appeared first on European Gaming Industry News.

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IGT Achieves Improved ESG Score from FTSE Russell

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International Game Technology PLC announced that it has achieved an environmental, social and governance (ESG) Score of 4.3 out of 5.0 from FTSE Russell, positioning IGT in the 97th percentile within the Travel and Leisure sector of FTSE Russell’s ESG Scores. This was an improvement from IGT’s previous ESG Score of 4.2 out of 5.0 in 2023, demonstrating its ongoing commitment to enhancing ESG performance.

“As a company committed to continually elevating our sustainability practices and leadership, IGT is proud to once again achieve an improved ESG score from FTSE Russell. Through our global Sustainable Play program, we execute sustainable practices and policies throughout our company and this improved score validates our ongoing efforts,” Wendy Montgomery, SVP of Marketing, Communications and Sustainability at IGT, said.

FTSE Russell’s ESG Scores and data model allows investors to understand a company’s exposure to, and management of, ESG issues in multiple dimensions. The ESG Scores are comprises an overall rating that breaks down into underlying pillar and theme exposures. Scores built on over 300 individual indicator assessments are applied to each company’s unique circumstances. The ESG Scores align with the UN Sustainable Development Goals (SDGs), all of which are reflected in FTSE Russell’s ESG framework.

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The post IGT Achieves Improved ESG Score from FTSE Russell appeared first on European Gaming Industry News.

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Super Group Appoints Merrick Wolman to its Board of Directors

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Super Group has appointed Merrick Wolman to its Board of Directors, effective from February 18, 2025.

Mr. Wolman is the Chief Executive Officer of a global finance company and has worked closely with the Super Group executive team for over two decades.

Neal Menashe, Chief Executive Officer of Super Group, said: “We are very pleased to welcome Merrick to the board. His deep understanding of the gaming industry, alongside his wide range of experience in executive roles, will be of great value as we continue to pursue our global growth strategy and build on our successes to date.”

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This appointment brings the total directors on Super Group’s board to nine, including five independent directors.

The post Super Group Appoints Merrick Wolman to its Board of Directors appeared first on European Gaming Industry News.

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