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SOFTSWISS Ignites Brazil with ‘Race Like a Legend’ Experience

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SOFTSWISS brought high-octane energy to São Paulo during SiGMA Americas 2025 week with “Race Like a Legend,” an exclusive motorsport experience hosted by Rubens Barrichello, the company’s Non-Executive Director in Latin America.

The thrilling event united industry leaders and partners for a day of speed, strategy, and connection – combining live demo runs performed by Rubens himself, fun races, simulators, and an authentic Brazilian BBQ.

Participants got a chance to share this unique experience with the Formula One legend, tapping into the adrenaline and emotion that define both motorsport and ambitious business partnerships.

Rubens Barrichello, Non-Executive Director in Latin America at SOFTSWISS, said: “This event was all about celebrating trust, performance, and shared goals – values that matter both on the track and in business. When you’re racing with the right people, every challenge becomes an opportunity.” 

Earlier that week, Rubens Barrichello opened the official SiGMA Americas 2025 summit with a powerful keynote address and ceremonial ribbon-cutting, marking the start of one of the most anticipated events in the industry calendar. His message focused on leadership, local expertise, and partnership as drivers of sustainable growth in Latin America.

Taking the stage with a talk titled “Success Is About Who You Race With,” Barrichello shared lessons from his racing career and reflected on how precision, teamwork, and trust fuel lasting success in business. As a token of appreciation, SOFTSWISS presented special gifts to attendees who posed the most insightful questions during the session.

During SiGMA Americas, SOFTSWISS also announced its collaboration with legendary motorsport brand Sparco, resulting in a limited-edition casual apparel collection inspired by the iconic career of Rubens Barrichello. 

 

About SOFTSWISS

SOFTSWISS is an international technology company with over 15 years of experience developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 27,800 casino games, the Affilka Affiliate Platform, the Sportsbook Software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team counts over 2,000 employees.

The post SOFTSWISS Ignites Brazil with ‘Race Like a Legend’ Experience appeared first on Gaming and Gambling Industry in the Americas.

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REEVO Partners with The Ear Casino

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REEVO and The Ear Casino have officially joined forces in a powerhouse partnership set to transform the digital entertainment space.

In a bold move that promises to reshape the landscape of online gaming, REEVO, a next-generation iGaming content aggregator and provider, has announced a new partnership with The Ear Casino – a dynamic force in game development and aggregation.

The partnership will see The Ear Casino’s high-quality, engaging portfolio, including popular slot games, crash-games, and Plinko, seamlessly integrated into REEVO’s cutting-edge aggregation platform. Simultaneously, REEVO’s own top-performing titles will be distributed across The Ear Casino’s expansive operator network.

“This partnership is a massive win for both sides, and more importantly, for the operators and players we serve. The Ear Casino brings a fresh, compelling library of games to the table, and we’re thrilled to make these titles available to our partners. By joining forces, we’re not just expanding our reach, we’re driving the future of iGaming entertainment,” said Daniel Cuc, Head of Account Management at REEVO.

With both companies boasting strong presences in regulated markets, this strategic collaboration unlocks new opportunities for innovation, distribution, and player engagement across the globe.

“This is more than just a partnership, it’s a catalyst for growth. We’re proud to align with REEVO, whose tech-driven approach and trusted network elevate everything we do. Together, we’re paving the way for the next generation of gaming experiences,” said a spokesperson from The Ear Casino.

The post REEVO Partners with The Ear Casino appeared first on European Gaming Industry News.

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Ladbrokes to sponsor 2025 Thirsk Hunt Cup

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Thirsk Racecourse has announced that Ladbrokes will sponsor the 2025 Thirsk Hunt Cup.

First run in 1859, the £50,000 mile handicap is Thirsk’s most prestigious race and highlight of Thirsk Hunt Cup Day on Saturday, May 3.

Ladbrokes is the biggest and best-known betting brand in the UK with over 1500 betting shops, a digital betting business and a long-standing association with horse racing dating back many decades.

The company boasts a strong sponsorship portfolio in horse racing, including Kempton Park’s Ladbrokes Christmas Festival, the Ladbrokes Chester Cup and the Ladbrokes Chase at the Dublin Racing Festival.

Ladbrokes also sponsors leading Jump trainer Dan Skelton, who writes a weekly blog as he bids to win the British Jump trainers’ championship for the first time.

Farhh is the most notable winner of the Thirsk Hunt Cup in recent years, taking the 2012 edition by six lengths before a memorable Group 1 double the following year in the Lockinge Stakes at Newbury and Ascot’s Champion Stakes.

Simon Clare, PR Director for Ladbrokes, said: “We are excited to sponsor such an iconic and prestigious race as the Thirsk Hunt Cup, and look forward to partnering with Thirsk Racecourse as we seek to strengthen our support and promotion of the sport.”

James Sanderson, Chief Executive and Clerk of the Course, said: “We are delighted to have Ladbrokes sponsoring the Thirsk Hunt Cup and its supporting programme in 2025. The £50,000 Ladbrokes Thirsk Hunt Cup is an early Flat season highlight in the North and we are very grateful for Ladbrokes’ most valued support.

“Over the past 10 years, northern-based trainers have held a vice-like grip on the contest, with the notable exception of Mick Channon (and STORTING) in 2021. Thirsk always welcomes challengers from far and wide but taking the 2025 Ladbrokes Thirsk Hunt Cup down south will be no easy task.”

The post Ladbrokes to sponsor 2025 Thirsk Hunt Cup appeared first on European Gaming Industry News.

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Amusnet Releases its Latest Video Slot, Gold & Crystals

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Amusnet has released its latest video slot, Gold & Crystals.

The newest addition to Amusnet’s Online Casino portfolio mesmerises with smooth and engaging gameplay, ambient music and a cute miner who will take players through a labyrinth of tunnels to a variety of precious stones and metals. The game features 5 reels and 40 fixed paylines, as well as eight colourful symbols, including one Wild and one Scatter.

The Miner acts as a Wild symbol, which substitutes for all other symbols except for the Scatter, helping players form winning combinations. The Minecart is the Scatter symbol, offering players an increased chance of boosting their winnings. Rubies, emeralds and sapphires are also among the colourful symbols available, along with a miner’s helmet and a TNT barrel.

High-quality graphics, fun gameplay and a bunch of special features will make this an adventure to remember.

Gamble

Play the game and multiply the winnings through the Gamble Feature.

Jackpot Cards

The Jackpot Cards Bonus game is triggered at random during the gameplay to allow players to win impressive jackpots.

The post Amusnet Releases its Latest Video Slot, Gold & Crystals appeared first on European Gaming Industry News.

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