

Latest News
SOFTSWISS Brings Engineering for Success to SiGMA Americas
SOFTSWISS, an international technology company providing software solutions for iGaming, announces its participation in SiGMA Americas – one of the largest and most influential industry events in the Western Hemisphere. The event will be held in São Paulo, Brazil, from 7 to 10 April.
Participation in the expo highlights SOFTSWISS’ expansion in the Latin American iGaming market. The company recently secured certification in both Brazil and Peru for the SOFTSWISS Game Aggregator and obtained Brazilian certification for its Jackpot Aggregator. The company has also strengthened its ties in the region through a partnership with rising motorsport talent Eduardo Barrichello for the 2025 FIA World Endurance Championship (WEC).
Rubens Barrichello, Non-Executive Director in Latin America at SOFTSWISS, will join the team working at the company’s Stand M85. He will also make a special appearance as a keynote speaker at the SiGMA Conference, sharing unique industry insights and perspectives from his legendary racing experience.
Rubens Barrichello, Non-Executive Director in Latin America at SOFTSWISS, comments: “Latin America is a continent of unlimited energy, passion, and creativity. The rapid growth of the iGaming industry reflects this perfectly. I’m eager to share my perspective at SiGMA Americas and excited to talk about how SOFTSWISS’ drive for technology and excellence will contribute to shaping the future of this market.”
SOFTSWISS heads to SiGMA Americas with its new ‘Engineered for Success’ campaign, inspired by Formula 1. The creative concept reveals the company as a technology partner that creates high-performing software solutions, where every detail is as precisely engineered as in an F1 car.
Olga Resiga, Chief Business Development Officer at SOFTSWISS, shares: “We are excited to bring our ‘Engineered for Success’ campaign and our best software solutions to SiGMA Americas, a key gathering place for our industry leaders on this continent. Our team is looking forward to meeting partners and prospective clients and building a thriving business in Latin America together. We can’t wait to reveal more of our technologies and our vision for the future of this market.”
SOFTSWISS invites all attendees to book a meeting at Stand M85 to explore how its technology-driven solutions can help operators engineer successful iGaming projects.
About SOFTSWISS
SOFTSWISS is an international technology company with over 15 years of experience developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 27,800 casino games, the Affilka Affiliate Platform, the Sportsbook software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team counts over 2,000 employees.
The post SOFTSWISS Brings Engineering for Success to SiGMA Americas appeared first on Gaming and Gambling Industry in the Americas.
Gambling in the USA
TCSJOHNHUXLEY to Sponsor Inaugural G2E Dealer Championship

G2E Las Vegas 2025 is set to host the first-ever US Dealer Championship, and TCSJOHNHUXLEY is delighted to announce its sponsorship of this landmark event. The championship, which celebrates the skill and professionalism of casino dealers, will take place at The Venetian Expo from October 7-9, 2025.
The G2E Dealer Championship will bring together the nation’s top casino dealers to compete for the title of “Best Dealer.” Contestants will be judged on their technical precision, game knowledge, and ability to provide a superior player experience.
As a proud sponsor TCSJOHNHUXLEY will be supplying all the Roulette tables for the competition, ensuring the highest standard of equipment for the championship. This not only highlights the company’s commitment to the dealers but also provides the perfect platform to showcase its renowned manufacturing expertise. TCSJOHNHUXLEY’s world-class Roulette tables are testament to the precision engineering and superior craftsmanship that has set the industry standard for decades.
Phil Lee, TCSJOHNHUXLEY Chief Financial Officer & Managing Director Americas comments, “We are delighted to be a part of the first G2E Dealer Championship, an event that truly celebrates the invaluable role of casino dealers. Dealers are the heart of the live gaming experience, and we are committed to supporting their success. Our outstanding Roulette tables will provide the perfect platform for these talented professionals to showcase their artistry and skill.”
The G2E Dealer Championship will take place at Booth #5225, located in The Strip at G2E.
The sponsorship underscores TCSJOHNHUXLEY’s unwavering commitment to the live gaming sector and the professionals who drive its success. The company invites all attendees to witness the championship and visit its stand at Booth #4439 during the expo to see its full range of innovative solutions.
The post TCSJOHNHUXLEY to Sponsor Inaugural G2E Dealer Championship appeared first on Gaming and Gambling Industry in the Americas.
Brazil
ThrillTech secures regulatory approvals to launch jackpots in Latam

Peru and Brazil to provide launchpad for Latam expansion as ThrillTech strengthens presence in emerging regulated markets
ThrillTech, the B2B jackpot specialist, has taken a significant step forward in its international growth strategy after securing a B2B licence in Peru and regulatory certification in Brazil.
The approvals clear the path for ThrillTech to launch its proprietary player-funded jackpot solutions in Latin America for the first time, bringing its flagship ThrillPots product to one of the world’s most exciting and emerging regions for iGaming.
Latin America has become a focal point for operators in recent years, with Brazil’s market liberalisation and Peru’s structured regulatory framework, as set out by the country’s ministry of foreign trade and tourism (MINCETUR), providing fertile ground for innovative engagement tools.
By working tirelessly to secure entry into both countries, ThrillTech is positioning itself to support operators with compliant, performance-driven jackpot mechanics that can drive revenue and enhance retention.
Peter Mares, CTO and co-founder of ThrillTech, said: “Expanding into Latin America is a milestone moment for us. The region is bursting with opportunity, but it also demands solutions that are flexible, transparent, and built to scale. With a licence in Peru and certification in Brazil, we are ready to deliver the same measurable revenue impact to operators in Latam that we’ve already proven in Europe.
ThrillTech’s products are designed to provide operators with new revenue streams through side-bet jackpots, while also offering real-time engagement mechanics via cash-only rewards.
Already integrated with multiple tier-one operators in Europe, ThrillTech is now primed to replicate that success in Latam by delivering regulator-approved solutions to local operators.
The post ThrillTech secures regulatory approvals to launch jackpots in Latam appeared first on Gaming and Gambling Industry in the Americas.
Latest News
Answer the Call of the Wild: ELA Games Unveils Its Latest Game “Buffalo Force”

The studio’s latest game blends nostalgic themes and engaging features
The vast plains are alive with the sound of rampant hooves, the roar of predators, and helpful animals along the way. ELA Games proudly presents its latest release, Buffalo Force, an energetic game that celebrates the sheer power of nature.
The Call of the Wild
In Buffalo Force, players roam alongside fearsome buffalo, fierce bears, cunning wolves, and soaring eagles as they work together to hunt for big rewards. The game features 3 energetic mechanics:
- Free Spins: Land 3 Scatter symbols to enter the game’s primary bonus feature. All Wilds pay 2x here.
- Hold & Win Bonus: Unlock this lucrative feature for a shot at powerful coin prizes and even a chance at one of the mighty jackpots!
- Jackpot: Three jackpots give you the chance for mega wins: Minor (25x), Major (100x), and Grand (1000x).
Each spin holds the spirit of the wilderness, blending high-action gameplay with the studio’s signature visually-rich aesthetics.
Join the Herd
Buffalo Force combines visually stunning animations, high-performance mechanics, and well-crafted environmental design to transport players to the heart of the North American wilderness. The studio’s attention to detail and storytelling prowess immerses players as they become part of the stampede, on the hunt for wild riches.
Marharyta Yerina, ELA Games’ Managing Director, commented on the release, “Buffalo Force represents the studio’s passion for creating visually striking and memorable games that players love. We focused a lot on the game’s visuals and environmental design to immerse players in the North American wild, which helps create an emotional connection and encourages high-performance engagement. We’re excited to see the reception Buffalo Force will receive, and we have many more exciting games in the works!”
Will You Answer the Call?
The raw wilderness is waiting for you. Will you join the herd and hunt for your fortunes and a life of freedom?
The post Answer the Call of the Wild: ELA Games Unveils Its Latest Game “Buffalo Force” appeared first on European Gaming Industry News.
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