CT Interactive has officially entered the Brazilian market, with their premium gaming content now live at Meridianbet Brazil. This milestone marks a significant achievement in the company’s global growth strategy and further solidifies its presence in Latin America.

Following the successful certification of the portfolio for the Brazilian market, players can now access a selection of the top-performing slot games, recognized for their engaging gameplay, innovative mechanics, and high-quality design. The collaboration with Meridianbet Brazil ensures local players enjoy a seamless, immersive gaming experience tailored to their preferences.

Antonio Donov, Head of Business Development EMEA and Asia at CT Interactive, said: “We are thrilled to officially enter the dynamic and fast-growing Brazilian market, which is a great validation of our company’s adaptability and continuous expansion. This launch reflects our dedication to providing top-tier entertainment while meeting the highest industry and regulatory standards. We look forward to growing our footprint and delivering outstanding gaming experiences to Brazilian players.”

“We are thrilled to further expand our strong partnership with CT Interactive by entering the dynamic Brazilian market. Having already achieved great success together across multiple territories, we are excited for this new chapter and confident that our collaboration will bring even more value and entertainment to our players,” said Kristina Dimoski, Global Account Manager.

Betsson has officially received a local licence for the newly regulated Brazilian market, covering online casino and sports betting. The licence, which took effect on 25 February 2025, allows Betsson to offer its services in one of the world’s largest gaming markets, further strengthening the Group’s presence in Latin America.

Pontus Lindwall, President and CEO of Betsson AB, said: “We welcome the introduction of a local regulatory framework in Brazil and are pleased to have obtained a licence. This step aligns with our strategy to grow via geographical expansion, and we look forward to offering Brazilian customers a secure and high-quality gaming experience.”

SOFTSWISS, a global leader in the iGaming technology with over 15 years of experience, is on track to secure certification for its Casino Platform and Sportsbook in Brazil. The certification process, conducted by an authorised testing laboratory, is currently underway. As the process unfolds, SOFTSWISS shares insights into the critical requirements for success in the burgeoning Brazilian market.

Last year, SOFTSWISS obtained GLI-19 and GLI-33 certifications, providing a solid foundation for meeting Brazil’s regulatory standards. However, the Brazilian market has its distinct regulatory demands. Through close consultations with certifying laboratories, SOFTSWISS has identified key priorities set by the Brazilian Government, including player registration, Know Your Customer (KYC) protocols, and responsible gambling practices.

Andrey Starovoitov, Co-CEO at SOFTSWISS, comments: “We view Brazil as a highly promising region and are encouraged by the progress in local regulation as well as by the proactive efforts of local authorities to refine and enhance the existing legal framework. The stringent requirements for gambling software emphasise responsible gambling and public protection, which regulators aim to balance effectively with business interests. It’s clear that the Brazilian Government is working diligently to maintain the appeal of white labelling within this market, ensuring a healthy environment for both operators and players.”

Enhanced Registration Processes

One of the standout features of Brazil’s regulatory approach is its emphasis on a robust registration process designed to mitigate potential risks for both players and operators. Notably, the regulation requires new players to provide a CPF number (Brazilian Individual Taxpayer Registry Number) during registration. The system verifies the number to prevent users from creating multiple accounts as well as guarantees that registrations are made with accurate personal details, reducing fraud risks.

This measure will be crucial in preventing underage gambling, protecting self-excluded individuals, shielding operators from bonus abuse through account multiplicity, and enabling the government to monitor tax compliance on winnings.

Stringent KYC Protocols

Brazil’s regulatory framework is also expected to introduce enhanced KYC procedures. Specific user actions, such as password resets or profile updates, may require additional verification steps. A possible implementation is a liveness check, necessitating technical upgrades to most existing platforms. This approach ensures higher security and compliance, safeguarding both operators and end-users.

Commitment to Responsible Gambling

Responsible gambling is a top priority for the Brazilian regulator. Currently, the regulator is formulating a comprehensive set of requirements that will empower players to control their gaming activities. These features must be seamlessly integrated into gaming platforms, reflecting the government’s commitment to protecting players and promoting a safe gambling environment.

Given its extensive expertise in this area, SOFTSWISS is well-positioned to meet these requirements. With a strong track record in maintaining high security standards, the company has demonstrated its capability by helping operators secure around 6 million euro through its Anti-Fraud team in H1 2024. These efforts have not gone unnoticed; SOFTSWISS has been recognised with multiple industry accolades, such as SiGMA Africa Awards, for its commitment to responsible gambling, solidifying its reputation as a leader in this field.

Earlier this year, as part of its strategic expansion in Brazil, SOFTSWISS appointed legendary F1 driver Rubens Barrichello as its Non-Executive Director in Latin America. Barrichello, renowned for his success in the highly competitive world of motorsport, brings invaluable expertise in navigating cutting-edge technology and innovation. His involvement also ensures that SOFTSWISS benefits from his deep understanding of the Brazilian market and integrates a local perspective into its product development.

About SOFTSWISS 

SOFTSWISS is an international tech company supplying software solutions for managing iGaming projects. The expert team, which counts over 2,000 employees, is based in Malta, Poland and Georgia. SOFTSWISS holds a number of gaming licences and provides one-stop-shop iGaming software solutions. The company has a vast product portfolio, including the Casino Platform, the Game Aggregator with thousands of casino games, the Affilka affiliate platform, the Sportsbook Platform, and the Jackpot Aggregator. In 2013, SOFTSWISS was the first in the world to introduce a Bitcoin-optimised online casino solution.