Gaming Innovation Group Inc. (GiG) has announced an agreement for the provision of its award winning Platform to power long-term tier 1 partner Betsson’s Peruvian brand Inkabet, as the relationship continues to expand across new regulated markets.

This latest agreement further reinforces GiG’s strong relationship with Betsson, with the Inkabet brand migrating onto GiG’s powerful new technology and expanding an alliance that covers live brands in eight markets across Europe and Latin America, with significant potential for further expansion.

GiG has proved itself as a valued ally for Betsson Group as they continue a path of significant growth throughout regulated markets, with GiG having establishing a strong reputation for building successful long-term partnerships, with expansion announced for Betway, Casumo, Bplay and GoldenPark partnerships over the first half of this year alone.

With the approval of iGaming casino and sports betting regulation through the senate in October 2023, Betsson has obtained licenses for this newly regulated market that cover online casino and sports betting for Inkabet . GiG has extensive experience of powering brands across Latin American markets, standing at the forefront for ambitious operators seeking growth opportunities, combining regional expertise with the latest event driven technology to provide a feature packed offering that will quickly establish and drive growth for Inkabet across Peru.

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James Coxon, Chief Operating Officer at GiG said; “This partnership marks another milestone in our journey together with Betsson, spanning across multiple regulated markets. At GiG, we pride ourselves on fostering successful long-term partnerships, and Betsson’s trust in our capabilities is a testament to that. With our extensive experience in Latin America and our cutting-edge technology, we’re confident that on GiG’s technology, Inkabet will drive exponential growth in Peru’s burgeoning iGaming market.”

Ronni Hartvig, Chief Commercial Officer at Betsson Group said, “We are excited to strengthen our partnership with GiG through the launch of Inkabet on their platform. This collaboration aligns perfectly with our strategic goals and commitment to providing top-tier gaming experiences in regulated markets. With GiG’s proven technology and deep expertise in Latin America, we are confident that Inkabet will achieve significant growth and success in Peru’s newly regulated iGaminglandscape. We look forward to continuing our joint efforts in delivering exceptional value to our customers across the region.”

Gaming Innovation Group (GiG) has announced the signing of a Head of Terms with Ventures Lab, for the provision of its award winning iGaming platform, and AI tools DataX and LogicX, marking the fourth partner for GiG in the Canadian province and supporting GiG’s global strategy for regulated market growth.

The agreement with Ventures Lab in Ontario will fully utilise the capability of the platform and the ability to support speed to market. GiG’s experience in Ontario and in global regulated markets, and as exclusive regulated markets provider for the brand, the deal includes scope to leverage the possibility to expand into a multi-jurisdictional partnership in the future.

GiG has focused its suite of pioneering solutions on driving exponential growth in revenue for operators with its highly scalable iGaming platform, offering localised third party content and leading suppliers for the Ontarian market. GiGs peerless gamification layer creates an optimised and immersive casino experience tailored to regional preferences, powering increases in both client retention and player engagement.

As part of the deal, Ventures Lab will benefit from the full power of dynamic AI tools DataX and LogicX. With a growing emphasis on cutting-edge artificial intelligence and automation, the incorporation of the advanced machine learning models into it’s toolkit, with enhancing decision-making processes and rule building will help deliver significant increases in player acquisition and customer retention.

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With the reporting year starting April 1st, iGaming in Ontario has published that the 2023-24 year ended with online gaming revenue topping at €3.8 billion, an 88% increase over the previous year, representing the opportunity for significant growth throughout the province.

Andrew Cochrane, Chief Business Officer at GiG, commented, “GiG is continuing to attract experienced partners who trust in our ability as the technology partner to drive efficiency and profitability in their operations. This agreement further underpins our powerful strategy to capitalise on the overwhelming potential within our market leading solutions, forming strong new partnerships in core regulated markets, with the intention of reaching and exceeding our ambitious growth targets for the business.”

Carlos Strazzer, Chief Executive Officer at Ventures Lab added: “This collaboration will enable us to drive substantial growth and expansion leveraging GiGs vast experience in regulated markets and their leading technology. We’re very much looking forward to delivering an unparalleled betting experience for the Ontarian market and seizing the opportunities this region holds.”

Gaming Innovation Group (GiG) has announced the launch of SweepX, a revolutionary social sweepstakes casino platform solution for the USA, with the release further bolstered by the announcement of a binding Head of Terms for a strategic partnership with Primero Games LLC, the largest land-based sweepstake operator in the states.

Designed to deliver a cutting-edge solution for the burgeoning sweepstakes market in the US, SweepX combines dual-wallet, store management for redemptions and prize-rewards, with GiG’s AI assisted content management technology to provide a prominent competitive advantage to operators across the market, driving significant growth and engagement across social sweepstakes casino gaming.

The landmark agreement will see GiG’s market-leading technology power Primero into the online social sweepstakes casino market for the first time. Founded in 2009, Primero Games specialises in developing innovative casino software and equipment for the gaming industry,with over 50,000 sweepstakes machines across the US, and also own Storm Games ltd, a UK retail operator and content studio. The collaboration will see Primero leverage its extensive player database to quickly expand into the online social sweepstakes casino market.

SweepX combines GiG’s highly successful real-money iGaming platform technology, which is currently live in the US, Europe and across Latin America, with a bespoke sweepstake back office, AI assisted gamification layer and one of the most comprehensive sweepstake casino content libraries available on the market, supporting immediate growth throughout the emerging US sweepstake market.

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The sweepstakes gaming market saw enormous growth in 2020 due to pandemic market conditions, and it has continued to grow at a very healthy pace since. It is estimated that the sweeps market generated about $3.1 billion in 2022, and we project that it will continue to grow at a +31% CAGR, reaching $6.9 billion by 2025, as per data shared by E&K.

Andrew Cochrane, Chief Business Officer at GiG said; “GiG is synonymous with innovation and our SweepX solution is the result of our tireless pursuit of excellence for product innovation across the online sweepstake market. As an extremely experienced turnkey solutions provider, the strength inherent in our technology and services has allowed us to develop what we consider to be the leading platform, data and AI driven solutions available within social gaming, and will help power the growth of the market across the US within the next few years.”

Barry Rutherford, CEO at Primero, added; “GiG’s world class platform will allow us to bring more content and an experience for our players that is second to none. Combining our unique player acquisition strategy and GiG’s innovative technology, we are positioned perfectly for the US market and for iGaming markets across the globe.”