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European Gaming Congress 2024
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Latin America

PRAGMATIC PLAY SET FOR SBC RIO APPEARANCE TO KICKSTART 2024 LATAM EXHIBITIONS

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The provider will participate to the first Latin American show in 2024, SBC Summit Rio

Pragmatic Play, a leading content supplier to the iGaming industry, is set to make its first appearance at a Latin American show in 2024 at the inaugural SBC Summit Rio.

The provider will be a platinum headline sponsor of the event, taking place at the Windsor Convention & Expo Center between the 5th and 7th of March.

In addition, Pragmatic Play will have the stand A190 to showcase its full multi-product offering, including Slots, Live Casino, Virtual Sports and Bingo content, alongside its brand new Sportsbook solution.

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SBC Summit Rio marks the first exhibition attended by Pragmatic Play in Latin America since its incredibly successful ‘Mission Itinerary’ of 2023, which saw it attend shows across the continent and make notable impressions on all delegates.

Victor Arias, Vice President of Latin American Operations at ARRISE powering Pragmatic Play, said: “Last year Pragmatic Play’s team enjoy a fantastic time attending events across Latin America, and I’m delighted the brand is following up its presence at ICE London with a platinum sponsorship of SBC’s new Latin American event, SBC Summit Rio.

With an impressive stand at the show, as well as a host of interesting panel discussions focused on the potential of not just Brazil, but the entire continent, I’m confident that it will be another must-attend date in the iGaming calendar.”

Alejandro Velez

Aviatrix and Virtualsoft Team Up for Latam Growth Plans

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Aviatrix’s remarkable growth in Latin America shows no signs of slowing, as it has added yet another partner to help bring its popular crash to new audiences in the region, after signing an agreement with platform provider Virtualsoft.

Virtualsoft is already a major name in several Latin American countries, with Ecuador and Peru standing out as its strongest markets. Now, Virtualsoft has integrated Aviatrix into its platform, allowing its operators to offer the crash game to their players and meet the high demand the game is generating in Latin America.

Gabriela Novello, Head of Business Development LATAM at Aviatrix, said: “Another day, another major partnership announcement for Aviatrix in Latin America. We are seriously impressed with the Virtualsoft team and their plans to help Aviatrix reach new audiences across the continent. We share their ambitious vision and we’ll be working closely with them to help deliver it to online casino players.”

Alejandro Velez, General Manager at Virtualsoft, said: “Our partners expect the very best content on the market, so it was a simple decision to add Aviatrix to our offering. Crash games are quickly growing in popularity, and Aviatrix adds something new to the genre with its features and gameplay. This is the start of a great partnership.”

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Aviatrix

Aviatrix celebrates São João festival in Brazil and beyond with new game splash

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The multi-award-winning crash game Aviatrix is celebrating the most anticipated party in all of Brazil with a new game splash to mark the São João festival.

The festival, which commemorates John the Baptist, is an important occasion across Brazil as well as other countries, celebrated vibrantly with music, forró dancing, bonfires and more.

And now Aviatrix players can also join the action. First, they’ll notice a new icon representing São João, and then they are greeted with a dedicated splash screen as the game loads that captures the magic of the festa.

Gabriela Novello, Head of Business Development LATAM at Aviatrix, said: “Our clients speak, and we listen. That’s why we have created this localized content, our new splash screen is all about bringing a little bit of the Festa Junina to Aviatrix players. This is an important cultural moment when the whole of Brazil comes together and celebrates, we want players to feel that excitement. Team Aviatrix will certainly be enjoying it.”

An important feature of Aviatrix is that the game can be seamlessly localized, both to specific countries and regions or around major events, including holidays and big sports tournaments, meaning the game always feels timely and relevant to players.

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Betsafe

Betsson Obtains Local Gaming Licenses in Peru

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A subsidiary of Betsson AB has obtained its first local licenses for the newly regulated market in Peru. The licenses cover online casino and sports betting for the Betsson and Betsafe brands. Further, licenses for the Inkabet brand are expected to be obtained soon.

Betsson began its Latin American venture already in 2008 and has since then positioned itself as the most recognised sports betting brand in Peru. In 2019, the Group further strengthened its position toward the country with the launch of its Betsafe brand. Two years later Inkabet, a Peruvian-facing sports betting and online casino business, was acquired.

Besides the new licenses, the Group holds licenses in two other key markets in the region, Colombia and Argentina. In Argentina, Betsson holds licenses in Buenos Aires City, Buenos Aires province, and Córdoba.

Pontus Lindwall, President and CEO of Betsson AB, said: “We have really looked forward to Peru introducing a local regulation and are very pleased with the issuing of these licenses. With this announcement, we affirm our commitment to the local economy and the new regulatory framework in the country.”

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