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Brazil

Pragmatic Solutions Bolsters Their iGaming PAM Platform with Zimpler Go

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The integration, mainly focused on the Brazilian market, significantly streamlines player onboarding

Pragmatic Solutions, provider of next-generation iGaming PAM platform technology for regulated markets, announces the integration of Zimpler Go, the financial company’s player registration and payment solution.

This cooperation offers Pragmatic Solutions’ operator network the benefit of a streamlined player onboarding process and accelerating growth with faster payments and financial compliance checks powered by Zimpler Go.

Pragmatic Solutions provides an agile Player Account Management (PAM) platform that is open, modular, scalable, and agile due to its API-based approach. The platform provides a comprehensive and user-friendly set of back-office tools to ensure regulatory compliance, handle risk, and manage brands, promotions and player experiences with extensive flexibility.

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Pre-integrated with hundreds of leading third-party content, payments and service providers, the platform also supports rapid integration of new services of the operators’ choosing. Topping it all off is a complete Content Management System (CMS) designed to power gaming business front-end development.

The new integration expands these capabilities by allowing operators to access Zimpler Go services through a swift activation.

Since 2018, Zimpler has successfully offered its services to top tier iGaming merchants across Europe. Zimpler Go aims at creating a seamless experience by combining the deposit and registration process, therefore streamlining and fast-tracking the onboarding of players. The streamlined process greatly minimises player churn and boosts conversion, which ultimately increases operators’ return on investment for both acquisition and retention.

On the player’s side, unlike other payment methods that charge a fee, with Zimpler Go players can make instant deposits and withdrawals, making their gaming experience a memorable one. Players also feel like they have never abandoned the casino, as the platform is fully customizable with the merchant’s logo and branding.

Johan Strand, CEO at Zimpler, said, “We are excited to be able to support our client Pragmatic Solutions in spearheading the beginning of a new era in the regulated Brazilian iGaming market.

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Zimpler Go is a win-win for both end users and merchants. While players will be able to enjoy a seamless registration, deposit and withdrawal experience, Zimpler Go will also streamline player identification and account verification, allowing merchants to fulfil both initial and ongoing Know Your Customer requirements, facilitating source of funds checks and responsible gaming, while helping combat bonus fraud.”

Ashley Lang, CEO at Pragmatic Solutions, said, “We are thrilled to expand the variety of premium services available to our PAM platform licensees with the addition of Zimpler Go. This integration enables our licensees to effortlessly access Zimpler’s services via our iGaming platform, improving their player experiences and enhancing the value we offer through our catalogue of pre-integrated partners.

At Pragmatic Solutions, we are committed to simplifying complex processes and this collaboration demonstrates our dedication to giving operators the tools they require for success. We look forward to the positive impact this new addition will have on player onboarding, payments, and overall operator growth.”

Booming Games

Booming Games’ premium content is now certified in Brazil

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Booming Games has successfully obtained the required certification to operate in Brazil, fully complying with the regulations set by Brazil’s gambling regulator, the Secretariat of Evaluation, Planning, Energy, and Lottery (SECAP).

Booming Games became one of the first providers to get approval and be compliant. This milestone enables them to offer its wide array of gaming content to licensed operators in Brazil, allowing Brazilian players to dive into fan favourites like Burning Classics, Gold Gold Gold, TNT Bonanza 2, Cash Pig, Buffalo Hold and Win Extreme, and Ronaldinho Spins, enhancing their gaming experience.

Expanding into Brazil’s iGaming market represents a pivotal achievement for Booming Games, reinforcing its presence across Latin America and strengthening its position as a leading gaming content provider on the continent. Booming Games remains dedicated to delivering high-quality entertainment globally, with this Brazilian expansion highlighting its commitment to serving diverse gaming audiences worldwide.

Frederik Niehusen, Chief Commercial Officer at Booming Games, commented: “We’re excited to have achieved full certification in Brazil, marking an important step in strengthening our presence in this rapidly expanding market. We’re eager to build on this success, driving growth and bringing exceptional gaming experiences to players throughout Brazil. 2025 promises to be an exciting year, and we look forward to sharing more updates soon.”

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Brazil

Meridianbet Passes Another Round in Brazil’s Exclusive Licensing Process

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Meridianbet has successfully advanced to the next stage in Brazil’s exclusive sports betting and iGaming licensing process. The company is one of only 89 operators (from over 600 initial applicants) shortlisted at the federal level by the Brazilian Ministry of Finance. This shortlist grants operators permission to continue offering sports betting and iGaming services nationwide during the adaptation period, which runs until December 31, 2024.
This important step places Meridianbet among an elite group of global operators as Brazil approaches the launch of one of the most highly anticipated gaming markets in the world. With non-listed companies set to be prohibited from offering services starting October 11, 2024, inclusion on this shortlist highlights Meridianbet’s technological excellence, commitment to compliance, and its focus on responsible gambling and strategic market planning.
The company’s proprietary platform, which has undergone rigorous testing, along with its comprehensive marketing strategies and responsible gambling policies, positions it as a key player in the future of Brazil’s gaming industry. The application covers both sports betting and iGaming (online casino) under Brazil’s licensing regime, allowing Meridianbet to provide a full suite of gaming experiences to Brazilian players.
Brazil’s gambling market is forecasted to generate $34 billion in sports betting turnover by 2028, with an onshore gross win of $2.8 billion, according to a report by the International Betting Integrity Association (IBIA). Unlike the state-by-state regulatory approach in the U.S., this federal-level licensing will grant nationwide access, enabling the company to tap into Brazil’s rapidly growing market and diverse player base.
As part of the Golden Matrix Group (NASDAQ: GMGI), Meridianbet is leveraging global expertise and proprietary technology to strengthen its position in Brazil, ensuring it remains at the forefront of this emerging market.
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Aposta Ganha

Grupo Aposta Ganha secures GLI 19, GLI 33 and Brazilian certification for its platform from BMM Testlabs

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Aposta Ganha, the fastest-growing Brazilian sports betting and casino site, has successfully completed its GLI 19, GLI 33 and Brazilian certifications from BMM Testlabs for its Player Account Management (PAM) system and Sportsbook

These three important certifications mark a significant milestone in Grupo Aposta Ganha’s complete commitment to regulatory compliance and operational excellence in Brazil’s iGaming market. Meeting BMM Testlabs’ rigorous testing processes highlights the company’s dedication to best practices and upholding the highest levels of security, transparency, and user experience.

BMM Testlabs implemented a comprehensive 360-degree evaluation of vital operational elements, including user account management, platform interaction, and security. Grupo Aposta Ganha’s systems officially meet the standards for operating within a regulated market, reflecting both international best practices and the specific requirements of Brazil’s regulatory environment.

Grupo Aposta Ganha CTO, Rony Silva, added: “Securing these three certifications showcases our relentless commitment to meeting all the requirements stipulated by the regulator. As a company, we’re passionate about offering our customers the highest levels of compliance and safety. Our certification is part of our greater mission of embracing the evolution of good practices that have been built collaboratively to meet the Brazilian market’s unique position.”

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