New partnership to see Asia’s leading aggregator expand with operator across Paraguay, Chile and Mexico

Zenith, Asia’s premier iGaming platform provider, has today announced a new partnership with Jugamax, one of Paraguay’s leading operator brands.

Through this new partnership, Zenith will deliver an expanded gaming experience to Jugamax’s players across LatAm via ONEAPI, its award-winning game aggregation platform.

Zenith’s latest deal is expected to be the first of many in LatAm with 2025, with Asia’s leading aggregator already delivering its services to 500 global operators and over 50 million players.

This collaboration will provide Jugamax with seamless access to more than 10,000 top-quality game titles from 150 studios across the operator’s key markets including Chile, Mexico and Paraguay.

Through Zenith’s single, easy-to-integrate solution, Jugamax can now tap into a world-class library of slots, live casino and instant games, each designed to drive both engagement and retention – empowering Jugamax to scale rapidly as it continues its expansion across LatAm.

Jugamax’s integration with ONEAPI will also enable the operator to benefit from faster onboarding, dedicated technical support and access to exclusive rates for leading studios.

This partnership reflects Zenith’s ongoing commitment to providing operators with scalable, efficient and high-performing solutions tailored to the unique intricacies of markets across the LatAm region.

Commenting on the new partnership, Karina Moral, Senior Business Development Manager at Zenith, said: “Partnering with Jugamax marks an exciting step in Zenith’s expansion across LatAm. Their local expertise combined with our powerful aggregation platform will create new opportunities for growth, innovation, and player engagement in Paraguay, Chile and México.

“We already have a global reputation as an award-winning Asia aggregator and we have big plans to expand across LatAm in 2025 and beyond, with a tailored suite of product designed for the exact needs of local players.”b

EvenBet Gaming has announced the launch of its advanced poker solutions in partnership with JugaMax, one of the largest and most respected casino operators in Paraguay. This strategic collaboration marks EvenBet’s debut in the Paraguayan iGaming market, solidifying the company’s expansion within Latin America.

The newly established partnership enables the integration of EvenBet Gaming’s poker offering on the JugaMax platform. Players will now have access to an engaging range of cash games, Sit & Go and Spins tournaments, providing opportunities for both novice and seasoned poker enthusiasts.

The collaboration with JugaMax comes at a pivotal time for the Paraguayan iGaming market, which has witnessed significant growth due to recent regulatory advancements and increasing player demand. In 2023, online casino revenues in the country rose by 14.2%, surpassing USD 23 million, with an average annual revenue per user (ARPU) of over USD 1500. Market projections indicate nearly 30% growth over the next three years, highlighting substantial opportunities for operators and suppliers.

By joining forces, EvenBet Gaming and JugaMax are poised to leverage this growth trajectory and cater to the evolving preferences of the region’s player base. This partnership not only broadens EvenBet’s presence in the Latin American market but also enriches JugaMax’s portfolio with cutting-edge poker solutions.

Manuel Jiménez, Head of LatAm Sales at EvenBet Gaming, said: “We are thrilled to partner with JugaMax and bring our innovative poker solutions to the burgeoning Paraguayan market. With JugaMax’s reputation as a leading operator, coupled with our advanced gaming technology, we are confident that this partnership will transform the online poker landscape in the country and expand our footprint in Latin America.”

Pablo Bergesio, President of JugaMax,said: “The integration of EvenBet’s poker solutions significantly enriches our offering, helping us to attract a wider audience of poker players across Latin America who appreciate exciting and innovative content. With the iGaming market in Paraguay showing promising growth, the partnership is set to play a significant role in our future success in the region, solidifying our position as a leading operator.”

This collaboration underscores EvenBet Gaming’s commitment to delivering exceptional gaming solutions and reinforces its position as a leading provider in the Latin American market.