Canada
Playmaker Capital Further Solidifies Position as Leading Media Partner for Women’s Football in Latin America
Playmaker Capital, the digital sports media company that delivers authentic content experiences through its portfolio of sports media brands, announced that its owned and operated media business, Futbol Sites, has been named a media partner of Chilean women’s football tournament, the National Women’s Championship 2023, and streaming partner for professional football teams, Colo Colo and Universidad de Chile. Futbol Sites’ Chile-based media property, Redgol, will lead the partnerships and livestream productions.
Redgol operates the most-visited sports website in Chile as well as a growing YouTube channel and social media network. As part of its collaboration with the National Women’s Championship 2023, Redgol has leveraged its YouTube channel to deliver football fans livestreams of select tournament matches, and provide in-game and post-game analysis. On 23 April 2023, Redgol livestreamed the much anticipated “Classic” match between Universidad de Chile and Colo Colo, the reigning Women’s Football Champions, which generated more than 75,000 YouTube views.
Redgol has taken a leadership role in the advocacy and promotion of women’s sports in Chile. Redgol Fem is a portal dedicated exclusively to the coverage and amplification of women’s sports, and is active across web and social media platforms. Redgol also recently launched female focused podcast series, Red Women, in partnership with Women4Sport, a mobile app enabling women to showcase their athletic talent, to follow and capture the personal journeys of female athletes in Chile. In December 2021, Redgol Fem was invited by Estivaliz Monroy to be part of the FutFem Awards, an annual ceremony that recognizes and celebrates the top female football players in Chile. The 2022 FutFem Awards were streamed through Redgol’s YouTube channel, and the event attracted key sponsors Latam Airlines, Unimarc, Caja de Compensaciones Los Andes, Easy, Cristal, PF, Milled and Redbull, and drew an attendance of over 300 guests.
“At Futbol Sites we’re very proud to contribute to the evolution of women’s sports. We have strong conviction that by giving visibility to additional disciplines, new sponsors and brand partnerships will emerge to support female athletes, elevate competition, and improve playing conditions. As a media partner, we have a great responsibility to showcase these developments,” said Paulina Agüero, Futbol Sites Country Manager, Chile.
Canada
Ottawa Black Bears Announce Partnership Deal with PowerPlay
The Ottawa Black Bears announced an extensive partnership agreement with PowerPlay Online Sportsbook and Casino that will see the company’s logo featured on the club’s home and away jerseys.
In addition to the jersey partnership, PowerPlay will also have branding elements inside the goal crease, behind the bench, on the LED display ring, and along the rinkboards for Black Bears home games at Canadian Tire Centre. As part of the deal, PowerPlay also becomes the exclusive sportsbook and online casino partner for the Ottawa Black Bears.
“We are thrilled to have PowerPlay on board for our inaugural season with such a comprehensive partnership agreement. Their investment with the Black Bears represents a foundational agreement for our lacrosse club. And we’re proud to wear their logo alongside ours as we launch our franchise,” said Chelsea McDermott, Vice President of Business Operations for the Ottawa Black Bears.
“We are excited to bring PowerPlay’s bold, community-driven spirit to Ottawa-Gatineau, partnering with the Black Bears as they establish themselves as a force in lacrosse. This partnership celebrates a sport deeply tied to Canada’s heritage and competitive energy. Together, we’ll ignite passion, energize fans, and deliver excitement all season long,” said Thomas Vermeulen, Marketing Director for PowerPlay.
The post Ottawa Black Bears Announce Partnership Deal with PowerPlay appeared first on Gaming and Gambling Industry in the Americas.
Aristocrat Interactive iGaming White-Label
Aristocrat Interactive’s Full White-Label Solution Powers the Launch of Betiton in Ontario
Canada
Titanplay Enters the Mobile Market with Delasport’s Turnkey Solution
Rising iGaming brand Titanplay is entering the mobile market powered by Delasport’s turnkey solution. The solution includes the possibility of quickly launching iOS and Android apps, in this case – for the Ontario player base.
Mobile users will get the full sportsbook and casino experience of Delasport’s product, and even more: features like the proprietary Booster Panel for Casino games and ‘Combo of the Day’ for sports are also available for them.
Titanplay’s app is already available for iOS, and it will soon arrive on Google’s Play Store for Android devices.
The Ontario-focused brand is taking full advantage of what Delasport has to offer, thus providing the best player betting experience possible. Their platform has been live for a few months now and it has been thriving the whole time.
Aside from the mobile-only cutting-edge features, gamblers enjoy Player Engagement missions and tournaments, unmatched personalization capabilities with My Sportsbook, My Casino, My Combo, and My Event Builder, and much more.
“Having a mobile-first approach when developing products is a must in today’s iGaming industry”, Delasport’s CEO Oren Cohen Shwartz comments. “Data shows that mobile users are now more than 70% of the whole player base, so we make sure to be prepared to bring our partners to this thriving market at any point. This is the case with Titanplay who’ve had an incredibly successful launch in Ontario last year and are now ready to win even more players.”
In addition to a comprehensive sportsbook and casino experience, the Delasport mobile app includes innovative customization, and gamification features to boost user engagement and differentiate the company from its competitors. Cross-product Tournaments, Missions, Badges, Spin & Win, and other gamification elements are also available to Titanplay’s players.
As soon as the app is downloaded and installed on a device, it provides convenient and quick access. Titanplay’s team may communicate with their players in real-time using the built-in push notifications feature on their devices. The software also addresses current security demands by providing biometric login and facial recognition on supported devices.
More about this key step can be learned from Delasport during ICE 2025 – Barcelona. Visit Stand 5M20 and draw insight directly from the source
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