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FTN Network Leverages Strong Q1 2023 Growth to Close $500k Bridge Round from Techstars Sports Accelerator

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FTN Network, a data company specializing in delivering affordable, customizable, extraordinarily detailed and accurate data for betting, season-long fantasy and daily fantasy announced the closing of its $500,000 Bridge Round, which oversubscribed; with the help of Techstars, a global accelerator for technology startups. FTN was selected to participate in the Techstars Sports Accelerator Powered by Indy program in Indianapolis in April 2022. FTN is now actively raising a $3–5 million seed round to help expedite and scale the company, building on its robust early growth in traffic, subscription revenues and social media engagement.

More specifically:

  • Q1 2023 traffic was up 54% (year-over-year) across the FTN network of sites.
  • Q1 2023 subscription revenue was up 34% (year-over-year) across the FTN network of sites.
  • FTN YouTube views are up 32% (year-over-year) and overall subscribers are up 31% (year-over-year).
  • FTN Podcast Network downloads are up 25% (year-over-year).

“Our goal and mission with FTN was to create a fantasy and sports betting data company that allowed any user — from those with a limited budget to a top-of-the-line sportsbook — the flexibility to use our data and tools in ways that fit their specific needs. We never wanted to box our customers into a rigid system. Our exemplary year-over-year results are proof that our vision is filling a great need in the market,” said Kevin Adams, CEO of FTN Network.

“The closing of our bridge round from the Techstars Accelerator is going to help us invest in areas of our business where we’re seeing strong engagement, create new strategic partnerships with providers, tech companies and sportsbooks, and expand our talent pool with new developers and advisors to continue scaling and building one of the most innovative sites in the industry,” Kevin Adams added.

In recent months, FTN has signed strategic partnerships with companies such as Sorare, Bettle and Prediction Strike, and rolled out two significant new tools which are gaining popularity with users and achieving significant traction in Google search results. First, its Same Game Parlay Tool on FTNBets.com takes APIs from the six largest US sportsbooks and compares a user’s same game parlay line with FTN Data projections to create “True Odds.” This allows the user to stay away from bad payouts and shop for the best odds. Second is their Player Prop Tool, which shows the best player prop bets available using their FTN Data projections to calculate win%, edge and expected value while offering the best line on the market to place that bet. This allows users to leverage FTN Data to make the most educated player prop bets as possible.

“As we look toward our next round of funding, our sights are focused on scaling our existing products and services, and integrating the NBA and PGA into FTN Data, all while expanding into the business-to-business (B2B) market with FTN Data. By investing in more charters (people watching games and collecting data in real time) we’ll have the ability to push our data to clients quicker, creating an opportunity for our users to make smarter and faster decisions. We at FTN are relentless in our approach to innovation and our goal of providing the most customizable data sets and products for each customer or corporation,” said Stefano Vaccarino, FTN’s Chief Marketing Officer.

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Northern Super League Partners with Stats Perform

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Stats Perform, the global leader in sports AI, data and technology, has announced an official data partnership with the Northern Super League (NSL). The partnership will allow world-leading Opta data to be collected live from every NSL league game for the next three years.

Beginning this month, the Northern Super League (NSL) establishes a new era in Canadian sport as the country’s first professional domestic women’s soccer league — an ambitious and transformative initiative co-founded by former Canadian international and Olympic medallist Diana Matheson. Its inaugural season kicks off on April 16 and will feature six teams who have assembled multinational player rosters with extensive club and international experience, including 100-cap Canadian internationals Desiree Scott and Quinn.

Once the action begins, detailed data from every on-ball event, including advanced AI-powered Opta Analytics metrics such as Expected Goals (xG) and Expected Assists (xA), will be captured and distributed via feeds and Stats Perform products, including OptaAI Studio. This will enable various broadcasters, publishers and rights holders to generate stories and insights throughout the NSL season and provide them straight to the league’s fans in real time.

As part of the agreement, the NSL’s League Office and every NSL club will also have access to Opta Search, part of OptaAI Studio. This will allow their content creators to leverage all Opta data collected during the NSL season in the creation of data-led stories on the stand-out performers, and will help them generate key talking points for publication on official league and club platforms. Opta Search will also empower the NSL’s media team to create a range of data visualizations, including player shot maps and touch maps, to visually illustrate the impact of different players’ on-field performances.

Christina Litz, NSL President, said: “We are thrilled to have Stats Perform on board as our official data partner. When we talk about detailed performance data in soccer, Opta is the gold standard, so we are delighted to have it powering each of our official digital channels. As the season progresses, we want to put the spotlight on all the on-field heroes who emerge and having access to world-class data will help us tell their stories and inspire a new generation of Canadian soccer fans.”

Steve Xeller, Chief Revenue Officer at Stats Perform, said: “Stats Perform has been a huge supporter of expansion leagues around the world, so we are very pleased to be partnering with NSL in the lead-up to their first domestic campaign. Seeing a fully professional women’s soccer league launch in Canada is an incredibly exciting development for the sport in North America and we see considerable potential in working proactively with the League’s Head Office to help the competition grow, using the power of AI and data-led storytelling to build fan communities across the continent.”

The post Northern Super League Partners with Stats Perform appeared first on Gaming and Gambling Industry in the Americas.

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INCENTIVE GAMES SIGNS EXCLUSIVE DISTRIBUTION DEAL FOR NORTH AMERICA, EUROPE, SOUTH AFRICA AND UK WITH LIGHT & WONDER

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Leading B2B games provider, Incentive Games, today announced its new agreement with premium gaming company and content provider Light & Wonder, Inc.

Through this agreement, Incentive Games will distribute its premium pay-to-play games – including new arcade-style titles – to key global regulated markets including the USA, Canada, South Africa, UK, and within Europe via Light & Wonder’s extensive operator network. Additionally, Incentive Games’ popular free-to-play content will be made available to a wider audience through Light & Wonder’s content marketplace.

The agreement brings together two industry leaders in iGaming and the strengths of both companies to deliver exceptional player experiences and elevate customer engagement.

Ahmed Baker, Chief Commercial Officer at Incentive Games said, “This agreement is a landmark moment in our company’s history. Previously, we’ve worked directly with major operators such as bet365, FanDuel, and Sky Bet. Now, we can distribute our games via Light & Wonder, an exceptional aggregator that we trust will handle our games with care.”

Steve Mayes, Senior Director of Partners at Light & Wonder, said: “We are excited to work with Incentive Games, a leader in gamification solutions. We look forward to leveraging their innovative platform and bringing their customisable crash and fast game content to all major regulated markets.”

The post INCENTIVE GAMES SIGNS EXCLUSIVE DISTRIBUTION DEAL FOR NORTH AMERICA, EUROPE, SOUTH AFRICA AND UK WITH LIGHT & WONDER appeared first on European Gaming Industry News.

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Soft2Bet’s ToonieBet Partners with the Ottawa Senators as Official Online Casino Partner

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With the Ottawa Senators securing a playoff spot in the NHL, ToonieBet will be there every step of the way, engaging fans with exclusive giveaways, premium entertainment, and a casino experience that mirrors the team’s energy and excitement.

The Ottawa Senators and Tooniebet, an online casino for players across Ontario, announced a partnership that will make Tooniebet the NHL team’s Official Online Casino Partner.

Tooniebet, which launched in 2024 is part of Soft2Bet – one of the world’s fastest growing iGaming turnkey solutions providers with iGaming brands around the world with a portfolio of 19 global licenses, including Ontario.

Additional highlights of the Ottawa Senators and TonnieBet partnership will include:

  • In-Arena & Broadcast Branding: Digitally enhanced dashboards for home and away games
  • In-rink board signage for home games
  • Virtual slot signage for various games
  • Digital inventory throughout the Ottawa Senators site on NHL.com
  • Direct Fan Engagement: Social contests and promotions hosted on Senators’ digital platforms
  • Television Broadcast Branding: Digitally enhanced rink boards for home and away games
  • In-arena rink board signage for home games

Martin Ballard, VP Corporate Partnerships, Ottawa Senators stated: “We are thrilled to welcome ToonieBet as an official partner of the Ottawa Senators. Cooperating with a brand that shares our commitment to providing fans with an exceptional and trusted experience is incredibly exciting. Together, we look forward to delivering memorable moments and engaging our passionate fanbase in new and innovative ways.”

Oksana Tsyhankova, Chief Marketing Officer at Soft2Bet, commented: “Partnering Soft2Bet’s ToonieBet brand with the Ottawa Senators is a significant milestone that reinforces our strong brand presence in Ontario. In a short period, we have achieved impressive performance and retention results, with a primary focus on localised, engaging experiences for Canadian players, which makes ToonieBet truly set itself apart.”

By tapping into the Senators’ digital platforms and in-arena presence, ToonieBet will stay close to the action and connect with fans in real, engaging ways while continuing to offer a top-quality online casino experience.

ToonieBet offers a fast, localised online casino experience for players in Ottawa and across Ontario.  Through this partnership, fans will have the chance to win Senators merchandise and tickets while ToonieBet grows its presence in a competitive Ontario market. With in-arena branding, regional broadcast coverage, and digital promotions, ToonieBet will be highly visible to the team’s loyal supporters.

The post Soft2Bet’s ToonieBet Partners with the Ottawa Senators as Official Online Casino Partner appeared first on Gaming and Gambling Industry in the Americas.

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