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Working Outside the Box: Fanatics Betting and Sports CEO Matt King Joins as Keynote Speaker at SBC Summit North America

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Matt King, the Chief Executive Officer for Fanatics Betting and Gaming, is poised to captivate audiences by dissecting his game-changing strategy of assembling a team of experts from beyond the traditional confines of the industry. This bold approach will be the focal point of King’s exclusive speech at the highly-anticipated SBC Summit North America conference and exhibition.

The ‘Keeping it Fresh: Revolutionizing Sports Betting and iGaming with a Fresh Mindset’ keynote will open the first full day of the event and the ‘Leaders’ conference track (Wednesday, May 10th), at the leading iGaming and sports betting event in North America, taking place at Meadowlands Exposition Center, New Jersey.

During his keynote, King will reveal his strategy for elevating the Fanatics Betting and Gaming brand. The Chief Executive Officer will explain how building on an already proven brand like Fanatics, harnessing the power of a devoted sports fan database and embracing the company’s pioneering approach to talent acquisition can result in fresh strategies that have the potential to revolutionize the industry.

After spending over a decade at KKR, a global investment company, King joined industry giant FanDuel as the Chief Financial Officer. Following this tenure, he held the position of President of Regional Operations and Corporate Development at Cottingham and Butler, an insurance broker. King then returned to FanDuel and spent his last four years at the helm of the company. In 2021, he joined Fanatics Betting and Gaming, leaving FanDuel as one of the most successful industry leaders.

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Fanatics had an opportunity to use its recognizable brand name, infrastructure, tech, database, hundreds of sports partnerships and innovative mindset to go beyond merchandise and explore areas across the entire sports ecosystem. In August 2021, Fanatics announced plans to evolve into a leading global digital sports platform through expansion into new verticals including physical and digital trading cards and collectibles, sports betting and iGaming. Soon after, Fanatics Chief Executive Officer, Michael Rubin, announced he would be creating Fanatics Sportsbook and by the summer of the same year had recruited King as Chief Executive Officer of their new division, Fanatics Betting and Gaming.

In January 2023, King and his team entered the legal sports betting market with the official launch of Fanatics Betting and Gaming’s new retail sportsbook at FedEXField, Maryland. In a unique move in the industry, the Fanatics Sportsbook is currently beta testing with sports fans in Tennessee and Ohio. King believes that working with customers in a beta testing situation is one of the fresh perspectives that has the potential to deliver a sports betting and iGaming product that sports fans deserve.

“We are beyond excited to have Matt King as a keynote speaker at SBC Summit North America,” the Founder and Chief Executive Officer for SBC, Rasmus Sojmark, said. “Matt has the unique advantage of already having an established and celebrated legacy within the industry whilst still having so much to offer. His innovative thinking and highly-regarded insight is catapulting the industry into a new age of accessible and celebrated playing. His discussion on revolutionizing sports betting and iGaming is sure to be both fascinating and invaluable.”

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AGCO

Edict Egaming Secures Approval for Ontario Licence

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Edict egaming has received approval from the Alcohol and Gaming Commission of Ontario (AGCO) to provide its games for the online casino market in the Canadian province. This applies to both the German edict egaming GmbH and Edict Malta Limited. From now on, the Merkur Group subsidiary will be able to offer its popular Merkur slots in one of the largest North American markets.

“We are delighted to have received AGCO approval for our Merkur games in Ontario. This is definitely a big step for edict and we are very excited to showcase ourselves to new audiences on the global stage in this dynamic market,” Dominic-Daniel Liénard, CEO of edict egaming GmbH, said.

The AGCO is working with the Government of Ontario and iGaming Ontario (iGO) to establish a new online gaming market that helps protect consumers gambling through private gaming companies. This license certifies that edict operates within the framework of strict laws and meets the requirements for responsible gaming.

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Canada

CasinoCanada and WinSpirit enter lifelong partnership

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CasinoCanada, the number one gambling guide for players in Canada, has put pen to paper on a major partnership with WinSpirit, one of the most popular crypto casinos in the country, in a significant boost to both parties.

The lifetime partnership will see WinSpirit gain premium positioning on high-traffic pages throughout the English site of CasinoCanada, which has been providing information and guides to Canadian players for more than 20 years.

The CasinoCanada team will also carry out a comprehensive review of WinSpirit so that its readers can get the full lowdown on what the casino has to offer.

CasinoCanada is famous for its casino ranking system, with each site given a total score out of ten. This is calculated based on how the casino scores across key areas including registration process, usability, promotions, VIP experience, slots, game types, payments, mobile and customer support.

Each casino is played by a real person and CasinoCanada is always honest about the experience the casino offers to players. This is why it’s good that WinSpirit offers one of the best overall online casino experiences in Canada.

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Players can enjoy a hugely generous welcome bonus as well as a great selection of slots and games such as Dice, Crash, Limbo, Wheel of Fortune and many more.

Aleksandra Drigo, Sales Director at CasinoCanada, said: “WinSpirit has taken the market by storm and is one of the most played online casino brands in Canada, so we are thrilled to have signed this lifetime partnership and to bring it to our players for the first time.

“Our team has already put the casino through its paces, and it’s scored incredibly highly so we look forward to seeing our players sign up and enjoy what it has to offer.

“It’s partnerships such as this that strengthen our position as the leading online casino guide for players in Canada. Players trust our information and reviews and know that the casinos we list on our site are among the best.”

Pavel Miroshnichenko, Head of Affiliates at WinSpirit, added: “We are delighted to have signed such a significant partnership with CasinoCanada, one of the leading online casino guides in the country.

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“We go to great lengths to deliver a top player experience, from the welcome bonus we offer to the games we stock and the payment methods available in our lobby, and it’s great to see CasinoCanada recognise this by giving us such a high score.”

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Canada

mkodo Joins the Canadian Gaming Association in its Commitment to Supporting the Regulated Canadian Gaming Market

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mkodo, the leading provider of mobile apps, websites, front-end UX and geolocation technology to the Canadian lotteries, including OLG, BCLC, WCLC, ALC and AGLC for over 13 years, is proud to announce its recent membership to the Canadian Gaming Association (CGA). This strategic partnership demonstrates mkodo’s commitment to supporting and enhancing the digital experience within Canada’s dynamic regulated iGaming sector.

As a member of the CGA, mkodo will collaborate with other industry leaders to drive innovation, advocate for responsible gaming practices, and contribute to the overall growth and sustainability of lottery, betting and gaming, both land-based and online, across the Canadian provinces.

Joining the CGA highlights mkodo’s dedication to delivering high-quality, secure, and user-friendly products and services that meet the changing needs of iGaming operators and their players, including their geolocation compliance service, GeoLocs, that is used by lottery operators across Canada, including OLG and WCLC, along with iGaming operators and platforms in Ontario including White Hat Gaming,, Casino Time and Betty.

Stuart Godfree, Managing Director of mkodo, said of the new partnership: “We are thrilled to join the Canadian Gaming Association, an organisation that plays a crucial role in shaping the future of the regulated gaming industry in Canada. This membership aligns perfectly with our mission to provide exceptional user experiences in iGaming and Lottery and reinforces our commitment to supporting responsible gaming initiatives within Canada. We look forward to collaborating with CGA members to drive forward the industry’s standards and innovation.”

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Paul Burns, President and CEO of the Canadian Gaming Association, welcomed mkodo to the association, saying: “We are delighted to have mkodo join our membership. Their expertise as the leading mobile apps and geolocation supplier to Crown Corporations Lotteries will be a valuable addition to our community.”

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