Canada
Light & Wonder to Debut Five New Casino Game Titles Exclusively at IGA 2023
Light & Wonder Inc., the leading cross-platform global games company, announced that it will be unveiling five new exciting proprietary casino game titles during the Indian Gaming Association Tradeshow & Convention (IGA) on March 27-28 in San Diego, CA. Casino operators and game enthusiasts at the event will receive an exclusive first look at L&W’s new titles including BIG HOT FLAMING POTS, ZODIAC LANTERN, and RICH LITTLE HENS, an extension of the evergreen hit game franchise RICH LITTLE PIGGIES.
On the Systems side of the business, the company will showcase L&W ENGAGE, a comprehensive loyalty platform, in addition to launching new hardware in the form of IVIEW PRO which provides operators more security, faster response times, and sharper, more dynamic, graphics for the player experience. Additionally, in the electronic table game (ETG) space, L&W is starting to roll out a newly designed podium and several new sign packages for its QUARTZ Hybrid product line.
“Now more than ever, casinos are reinvesting in their floors and seeing the tremendous value created for their players who want more modern, immersive game content with solutions and services to enhance the guest experience. To respond to these needs and the demand for next-generation content, our team of award-winning game designers and studios have created a robust pipeline of new games that will continue to launch throughout the year across multiple platforms,” said Siobhan Lane, Light & Wonder CEO of Gaming.
Devised by renowned game designer Qin You, BIG HOT FLAMING POTS is a three-pot mechanic game that features Yummy, Upsized, and Spicy pots as well as vibrant animations including a whimsical “dumpling tossing” feature. The game allows scatter prizes to be removed and won before the end of the Hold & Spin feature for a more exciting and extended gameplay experience. BIG HOT FLAMING POTS will be available for sale on L&W’s powerful new COSMIC display cabinet, which was unveiled last year.
Also making its debut on the COSMIC cabinet is the new ZODIAC LANTERN series that features two titles, ZODIAC LANTERN – TIGER and ZODIAC LANTERN – RABBIT, combining the Persistent Pot from 88 FORTUNES with a multi-reel array Hold & Spin feature. These thrilling games – created by Jamie Knight, the innovative designer behind the hit MONEY LINK franchise – were inspired by the Chinese zodiac cycles, the Year of the Tiger (2022) and the Year of the Rabbit (2023). Free Game bonuses in both games are triggered by three Koi Fish Symbols and the Lantern Feature – the main Hold & Spin feature for these titles – which triggers by landing six Lantern Symbols.
RICH LITTLE HENS is a new franchise focused around three hens that continue to grow until a bonus is triggered. With the opportunity to combine all three hens into one MEGA feature, players can experience up to a 7x wild multiplier, progressive free games, and a jackpot chase all at once. Designed by Shawn Soong, the studio behind the success of BLAZING 777 2x3x5x NUDGE and BLAZING 777 TRIPLE DOUBLE JACKPOT WILD, RICH LITTLE HENS also offers a high-denom option with newly added denominations setting it up for success with all players.
During the event, L&W will be unveiling several new game titles that are extensions of some of its most popular brand franchises including MONEY LINK POWER 4 and DANCING DRUMS ULTIMATE EXPLOSION. MONEY LINK POWER 4 allows players to play all four of the franchise’s amazing titles – THE GREAT IMMORTALS, NEPTUNE’S REALM, EGYPTIAN RICHES, and GIFTS OF ODIN – at the same time. DANCING DRUMS ULTIMATE EXPLOSION features new enhancements such as multiple progressive resets.
Attendees are also encouraged to visit the Light & Wonder booth (#1341) at the tradeshow to learn more about the company’s upcoming Class II gaming offerings including a new Class II WAP link launching on COSMIC.
Light & Wonder gaming experts Jon Wolfe, President of Global Systems and Services, and Nathan Drane, SVP of Global Product Management, will also be joining panel discussions on “Trends You’ll be Seeing in 2023” and “The Latest in Class II Gaming.” Both sessions are scheduled to take place on Tuesday, March 28 at 9:00 AM PT during the education series.
Canada
ROGA Launches National College Education Campaign
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The Responsible Online Gaming Association (ROGA) has launched the “Know Your Play” campaign in partnership with EPIC Global Solutions, Kindbridge Behavioral Health, and the Responsible Gambling Council (RGC). This is a major initiative designed to provide college-aged students with detailed content focused on responsible gaming, mental health and well-being, and financial literacy.
“College students are learning to navigate newfound financial independence and equipping this age group with resources to make informed decisions that can build good financial habits will serve them throughout their lives, whether they engage in gaming or not. While previous programs have focused on student-athletes, our campaign intends to educate the broader student population about responsible gaming concepts that can help this age group set realistic expectations and see gaming as a form of entertainment, not as a way of making money,” ROGA Executive Director Dr. Jennifer Shatley said.
The campaign utilizes digital learning tools, resources, and videos available to all college-aged students at knowyourplay.org, even if they are not enrolled in a university. These resources will educate students on key responsible gaming concepts, including randomness, impulsiveness, and limit setting, while addressing myths like the illusion of control in sports betting. It will also focus on the role stress and mental health play in overall student wellbeing and provide practical tips for management. Additionally, extended resources will be piloted with select universities.
“EPIC has vast expertise and experience in creating programs that resonate with college-aged audiences and are delighted to partner with ROGA on a campaign that will provide critical education to college students across the country. By combining expert knowledge with personal stories, our program aims to foster a well-rounded understanding of financial literacy, decision-making, and risk-taking,” Teresa Fiore, SVP of Partnerships at EPIC Global Solutions, said.
The campaign will begin rolling out at college campuses over the next several weeks with in-person learning sessions and workshops in tandem with digital delivery tools for greater accessibility and reach, ensuring that the program effectively engages students across diverse campuses and demographics.
“College life presents unique pressures, from financial independence to academic performance, all of which can impact mental health. By fostering decision-making skills that bridge these areas, we’re helping students build resilience, manage stress, and develop healthy habits that will serve them well beyond their college years,” Kindbridge Group CEO Daniel Umfleet, said.
“College students face an increased risk of harm from gambling, making prevention education essential in protecting this important audience. RGC has a long history of creating prevention programs for young adults, and we are proud to partner with ROGA on this crucial initiative. This campaign will equip students with the knowledge and skills needed to make informed decisions should they choose to gamble. By providing valuable information, digital tools, and resources, we are empowering young adults to approach gambling with a lower-risk mindset and reduce potential harm,” RGC CEO Sarah McCarthy said.
The post ROGA Launches National College Education Campaign appeared first on Gaming and Gambling Industry in the Americas.
Canada
Siyata Mobile Announces New Order from Leading Canadian Gaming and Entertainment Company
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Siyata Mobile Inc, a global vendor of Push-to-Talk over Cellular (PoC) devices and cellular signal booster systems, announced a new order for SD7 handsets and related accessories for a new customer, a leading gaming and entertainment company located in Canada.
This order marks one of Siyata’s first entries into the gaming and casino industry, a sector with significant growth potential for the Company. The customer operates dozens of gaming, entertainment, and hospitality venues across Canada and will deploy the SD7 handsets for Push-to-Talk (PTT) communications among its security and maintenance teams.
“This new order is an exciting milestone for Siyata as we expand further into the gaming and casino market. There is a growing industry trend toward modern, cellular-based communication solutions. Casinos require reliable, cost-effective, and easy-to-use communication tools with exceptional audio clarity, and our SD7 handsets and accessories are an ideal fit for those demands. This casino is replacing traditional Land Mobile Radio (LMR) two-way radios with advanced PoC technology for its security and maintenance personnel. The SD7’s robust capabilities, including instant push-to-talk functionality and superior coverage, make it an attractive choice for businesses prioritizing security and operational efficiency,” Marc Seelenfreund, CEO of Siyata Mobile, said.
The post Siyata Mobile Announces New Order from Leading Canadian Gaming and Entertainment Company appeared first on Gaming and Gambling Industry in the Americas.
Canada
CasinoCanada Started a New Partnership With Ocean Spin by LaLa Stars
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CasinoCanada, the number one gambling guide for players in Canada, is thrilled to announce its new partnership with Ocean Spin a brand under the umbrella of LaLa Stars.
This collaboration marks an exciting step in CasinoCanada’s mission to provide its audience with the most comprehensive and up-to-date information on top gaming experiences.
The partnership agreement will grant LaLa Stars premium visibility across high-traffic sections of CasinoCanada’s website, which has been a trusted source for Canadian players for over 20 years.
LaLa Stars presents itself as an affiliate program that generates double-digit profits by making it easy and enjoyable to promote the brands. The program features a memorable design, a player-centric retention system, top-tier payment options, and game providers. Fast payments, flexible commission models, high-converting brands, powerful reporting, no middlemen, and outstanding conversion make LaLa Stars a popular choice. Additional company benefits are: a revenue share of up to 60%, a CPA of up to €500, hybrid CPA.
Ocean Spin Casino, a brand of LaLa Stars company, despite being quite new on the iGaming market, is a huge online gambling platform where all casino newcomers are greeted with a welcome bonus of 100% for up to €500, and 200 free spins plus one Bonus Crab. It comes as a first deposit bonus for a minimum deposit amount of €20. Sports-betting enthusiasts can also claim a welcome bonus of 100% for up to €100.
Ocean Spin Casino’s games include: gaming machines, roulette blackjack, betting, video poker, bingo, baccarat, jackpot games, and live games.
“We are excited to meet our new partner Ocean Spin Casino, and hope to bring maximum use and value to our community,” said Aleksandra Drigo, Sales Director at CasinoCanada. “This partnership perfectly reflects our dedication to highlighting the best in the gaming industry while offering our audience valuable insights and chances to experience top-notch gaming. We hope for a productive and long-term partnership!”
The partnership is now live, featuring LaLa Stars reviews and exclusive offers on the CasinoCanada website. This collaboration is set to deliver even more thrilling updates, exclusive content, and personalized promotions for the Canadian gambling community.
The post CasinoCanada Started a New Partnership With Ocean Spin by LaLa Stars appeared first on Gaming and Gambling Industry in the Americas.
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