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OpenBet Shatters Super Bowl Wagering Levels With 145% Growth and 65,000 bets per minute

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Same-game parlays account for 27% of all bets with the supplier’s flawless performance during the big game

OpenBet’s customers processed more than 13.6 million bets during last weekend’s Super Bowl LVII, with more than $295 million staked during the big game that saw Kansas City Chiefs triumph over Philadelphia Eagles. The company’s pioneering BetBuilder product handled 3.7 million bets, totalling $66.7 million in stakes.

The world leader in sports betting entertainment which services the globe’s biggest sportsbooks reported 145% growth in total bets and wagers compared to last year’s game, with a peak of 65,000 bets placed per minute. Same-game parlays powered by BetBuilder accounted for 27% of all bets placed, illustrating the continued appeal for this popular betting format from players across the US.

Other key observations from the big game include:

  • Average stake of same-game parlays was $20
  • In-play wagering accounted for 12% of all bets placed, 8% up on 2022 levels
  • BetBuilder requests peaked at 70,000 per minute
  • As expected, 95% of bets placed were with U.S. audiences

This record-breaking performance was driven by OpenBet’s robust platform capabilities, strong content offering including 800+ markets, as well as the increase in legalized markets in operation enabling players to place bets in a safe environment.

Crucially, OpenBet’s platform technology rose to the biggest sporting occasion by enduring zero downtime, ensuring the world’s leading operators were able to deliver a flawless sports betting entertainment experience. Throughout the regular NFL season, OpenBet worked closely with its partners to deliver platform enhancements, while preparations for the big game took place months in advance to ensure the best offering possible.

Jordan Levin, CEO at OpenBet, said: “Super Bowl LVII was a thoroughly entertaining spectacle and major sporting events like this are moments that matter for our partners. Their investment behind player acquisition and retention relies heavily on searing technology and world class planning.

“The event showcased the importance of a superior content offer backed by robust and scalable platform technology. At OpenBet, we are experts in this field. This was illustrated by the fact we offered 800+ markets based on a variety of special outcomes, along with our BetBuilder solution which facilitated world class same-game parlay experiences. Strong performances like this further vindicate our position as a world leader in sports betting entertainment.”

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Betty

Thunderkick commits to growth in Ontario with Betty partnership

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Independent slots studio Thunderkick has agreed a deal with Ontario-based operator Betty to supply the rapidly growing online casino with a diverse collection of globally popular titles.

Betty, an official partner of sporting franchises Toronto Maple Leafs and Toronto Raptors, has risen to prominence since its 2022 establishment, when it was built following the consultation of 300 casino players to create the optimal iGaming environment.

Distinguishing itself from North American competitors by catering specifically to slot enthusiasts rather than sports bettors, the operator has curated a portfolio of 2,800 games, hand-picked to deliver customers maximum entertainment value.

Thunderkick’s content is the latest to be integrated into Betty’s online casino, and the agreement will see a selection of its most popular titles, including The Wildos 2, Midas Golden Touch 3, and Esqueleto Explosivo 3, made available to a greater number of Ontarian players.

Thunderkick marked its debut in the Canadian province in Q2 of 2024, and has since partnered with a network of leading operators to improve its market position. The collaboration with Betty will further amplify its visibility in a key jurisdiction as the provider looks to reinforce its reputation as a global slot developer.

Svante Sahlström, CCO at Thunderkick, said: “It’s our mission at Thunderkick to go deeper, not wider, in 2025. That means forging meaningful, lasting relationships in target markets as opposed to securing as many commercial deals as possible.

“Since entering Ontario over 12 months ago, we have worked tirelessly to enhance our presence in the province, and working with leading brands such as Betty allows us to bring our unique games to a deeper pool of Canadian players.”

Paraskeva Smirnova, Casino Operations Manager at Betty, added: “Betty’s USP has always been our drive to build a slot portfolio with the very best titles from the industry’s most creative suppliers.

“Thunderkick’s passion for slot development is there for all to see, and the introduction of its games to our casino further elevates the consumer experience.”

The post Thunderkick commits to growth in Ontario with Betty partnership appeared first on Gaming and Gambling Industry in the Americas.

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Save the Date: BCLC’s New Horizons in Safer Gambling Conference Returns November 2026

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BCLC is pleased to announce the return of the New Horizons in Safer Gambling Conference, taking place November 2–4, 2026, at the JW Marriott Parq Vancouver.

This global event brings leading voices in research, policy and industry together to explore innovative approaches to safer gambling. Attendees can expect two days of forward-thinking dialogue, evidence-based insights and collaborative solutions to help shape the future of player health.

Sponsorship Opportunities Now Available

New to the 2026 conference, BCLC is excited to offer sponsorship opportunities to organizations that share BCLC’s passion for safer gambling. Benefits of sponsoring New Horizons 2026 include industry visibility, leadership recognition and meaningful engagement with a global audience. To learn more about sponsorship, please e-mail [email protected].

Registration and program details will be released later this fall.

The post Save the Date: BCLC’s New Horizons in Safer Gambling Conference Returns November 2026 appeared first on Gaming and Gambling Industry in the Americas.

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absolutebet Secures AGCO Registration as an Internet Gaming Operator in Ontario

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Internet Gaming Operator by the Alcohol and Gaming Commission of Ontario (AGCO).

This significant milestone authorizes absolutebet to offer regulated iGaming services in Ontario’s legal market under the oversight of AGCO and iGaming Ontario (iGO).

The registration marks a key step in absolutebet’s mission to bring a trusted, responsible, and innovative online casino experience to Ontario players. absolutebet is committed to operating with integrity and transparency, meeting all provincial standards for player protection, responsible gambling, anti-money laundering, and game integrity.

Securing AGCO registration is more than a milestoneit’s the start of absolutebet’s journey in one of the most exciting regulated markets in the world,” said Chen Truman, Founder of absolutebet. “We are building a brand that will grow with the Ontario community and set the stage for future expansion.”

On the regulatory milestone, Krisztina Kalla, Legal & Regulatory Compliance Advisor of absolutebet, commented: “I’m incredibly proud to see all the hard work behind this license pay off. Securing AGCO registration has taken months of preparation and close collaboration with regulators and partners. I am very happy to see the result of that work, and even more excited as we move into the launch phase and open up the absolutebet community to Ontario players in a fun and responsible way.”

Ontario is recognized as one of the most competitive and fast-growing regulated iGaming markets in North America. With AGCO registration secured, absolutebet will move forward with the final stages of its iGO onboarding process in preparation for launch.

 

The post absolutebet Secures AGCO Registration as an Internet Gaming Operator in Ontario appeared first on Gaming and Gambling Industry in the Americas.

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