Canada
OpenBet Shatters Super Bowl Wagering Levels With 145% Growth and 65,000 bets per minute
Same-game parlays account for 27% of all bets with the supplier’s flawless performance during the big game
OpenBet’s customers processed more than 13.6 million bets during last weekend’s Super Bowl LVII, with more than $295 million staked during the big game that saw Kansas City Chiefs triumph over Philadelphia Eagles. The company’s pioneering BetBuilder product handled 3.7 million bets, totalling $66.7 million in stakes.
The world leader in sports betting entertainment which services the globe’s biggest sportsbooks reported 145% growth in total bets and wagers compared to last year’s game, with a peak of 65,000 bets placed per minute. Same-game parlays powered by BetBuilder accounted for 27% of all bets placed, illustrating the continued appeal for this popular betting format from players across the US.
Other key observations from the big game include:
- Average stake of same-game parlays was $20
- In-play wagering accounted for 12% of all bets placed, 8% up on 2022 levels
- BetBuilder requests peaked at 70,000 per minute
- As expected, 95% of bets placed were with U.S. audiences
This record-breaking performance was driven by OpenBet’s robust platform capabilities, strong content offering including 800+ markets, as well as the increase in legalized markets in operation enabling players to place bets in a safe environment.
Crucially, OpenBet’s platform technology rose to the biggest sporting occasion by enduring zero downtime, ensuring the world’s leading operators were able to deliver a flawless sports betting entertainment experience. Throughout the regular NFL season, OpenBet worked closely with its partners to deliver platform enhancements, while preparations for the big game took place months in advance to ensure the best offering possible.
Jordan Levin, CEO at OpenBet, said: “Super Bowl LVII was a thoroughly entertaining spectacle and major sporting events like this are moments that matter for our partners. Their investment behind player acquisition and retention relies heavily on searing technology and world class planning.
“The event showcased the importance of a superior content offer backed by robust and scalable platform technology. At OpenBet, we are experts in this field. This was illustrated by the fact we offered 800+ markets based on a variety of special outcomes, along with our BetBuilder solution which facilitated world class same-game parlay experiences. Strong performances like this further vindicate our position as a world leader in sports betting entertainment.”
Bally Bet Sportsbook & Casino app
Bally’s Interactive Launches the New Bally Bet Sportsbook & Casino App in Ontario
Bally’s Interactive, the digital and sports betting division of Bally’s Corporation, has launched the all-new Bally Bet Sportsbook & Casino app in Ontario, Canada. This latest release marks another significant milestone for the company, following the recent app update in New Jersey and a series of successful app launches in the past year, including the introduction of Bally Bet Sportsbook across multiple states and Bally Casino in Rhode Island.
The updated Bally Bet Sportsbook & Casino app represents a major step forward, as it combines the functionalities of the existing Bally Casino app and Bally Bet Sportsbook app into one comprehensive platform. Powered by White Hat Gaming, this new app allows players residing in or traveling to Ontario to conveniently place wagers on both sports and casino games using a single app, account, and universal wallet.
“We are thrilled to introduce the new Bally Bet Sportsbook & Casino app, marking a significant milestone for Bally’s. This integrated platform merges the features of our previous apps, providing players in Ontario with a seamless experience for both sports and casino betting. Our commitment to enhancing the player experience remains at the forefront as we strive to personalize the enjoyment of playing Bally Bet,” said Robeson Reeves, CEO of Bally’s Corporation.
BCLC
Be #GiftSmart: Scratch the Idea of Gifting Scratch & Win Tickets to Kids
BCLC reminds adults to gift responsibly this holiday season
With the holiday season in full swing, BCLC is reminding British Columbians to gift responsibly and scratch lottery products from their shopping lists for kids.
“Scratch & Win tickets can make great stocking stuffers for the adults in your life, but they’re not for kids,” said Ryan McCarthy, BCLC’s Director of Player Health. “The research shows that children who have early encounters with gambling are four times more likely to develop riskier gambling behaviour as they grow up. While people are out shopping for those last-minute gifts, BCLC wants adults to be aware of the potential risks associated with gifting lottery products to children and to consider safer alternatives.”
While Scratch & Win tickets are among the most common ways kids can be introduced to gambling, children are increasingly exposed to various online forms, such as gambling streams.
“With the convergence of gaming and gambling, youth are becoming more exposed to gambling content in online spaces like streaming sites, where creators are able to live-stream their own gambling, usually while playing online slots and instant games,” said Dr. Luke Clark, Director for Gambling Research at UBC. “Our research at the UBC Centre for Gambling shows that a higher frequency of watching online gambling streams is associated with a more positive attitude towards gambling and a high intention to gamble in the future.”
In B.C., it is illegal to sell lottery products to anyone under the age of 19 and BCLC encourages adults to have conversations with the kids in their lives about the risks associated with gambling.
“Open and honest conversations are crucial when it comes to navigating childhood exposure to gambling,” said McCarthy, who shared the following tips to adults:
- Monitor for gambling-related lifestyle changes. For example, developing a positive attitude towards gambling or a preoccupation with video games or streaming sites.
- Be a positive role model. Exhibit safer gambling behaviour and talk about the risks.
- Limit exposure. Monitor kids’ online activities and discourage engagement with gambling content. Explain how gambling is based on chance.
AGCO
Jackpot Digital Receives Approval from AGCO as a Registered Gaming Supplier
Jackpot Digital Inc., a leading provider of innovative dealerless electronic poker gaming solutions, has announced that the Alcohol and Gaming Commission of Ontario (AGCO) has approved the Company to be licensed as a registered Gaming Related-Supplier (the “Supplier License”) under the Gaming Control Act in the Province of Ontario.
This significant achievement allows Jackpot Digital to enter one of the most dynamic and rapidly growing regulated gaming markets in North America. The Supplier License authorizes Jackpot Digital to supply its electronic table games to Ontario’s gaming venues, including casinos and other regulated gaming facilities.
Jackpot Digital’s flagship product, the Jackpot Blitz electronic table game system, offers a modern, dealerless, player-friendly solution that integrates traditional multiplayer poker games with cutting-edge digital technology. The Supplier License will enable the Company to offer its innovative gaming solutions to operators throughout Ontario, driving new revenue opportunities and enhancing player experiences.
“Receiving AGCO’s approval is a major milestone. This approval provides us with the opportunity to offer our top-tier electronic gaming systems to operators throughout all of Ontario, positioning us for further growth in one of the world’s most robust gaming markets. We are excited to bring our innovative products to Ontario’s gaming community and continue our commitment to providing exciting, technology-driven entertainment experiences,” said Jake Kalpakian, CEO of Jackpot Digital.
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