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Diallo Gordon Named Chief Marketing and Product Officer at Passport Technology

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Passport Technology Inc. (Passport), the fastest-growing provider of payment technology to the global gaming industry, has appointed Diallo Gordon as Chief Marketing and Product Officer. Gordon takes on his expanded role immediately and reports to Passport’s CEO Cleve Tzung.

Gordon brings Passport a proven track record of over 25 years of domestic and international product and technical leadership and has previously held CEO, CRO, EVP and GM positions in public and private organizations in defense, regulatory compliance, gaming and payments. Most recently, Gordon served as the founder and CEO of Phi Gaming, LLC (Phi), where his team built several innovative loyalty products for the B2B systems industry, leading to the acquisition of Phi by Passport.

“Diallo is a highly talented technologist with a proven track record of driving growth through innovation with breadth and depth of industry knowledge across both payments and loyalty,” said Cleve Tzung, Passport CEO. “Diallo has proven himself to be a tremendous leader, industry visionary and is an invaluable asset to the Passport team.”

Gordon’s vision for a technology-forward, customer-centric loyalty and fintech combination came about as a result of his leadership roles at gaming industry giants where he noticed unfulfilled opportunities for casinos. Gordon founded Phi after spending five years with EVERI in various leadership roles as a Section 16 Officer and six years with Aristocrat Technologies Inc. as Director Oasis Regional Support. Gordon started his career in gaming as a Lab Engineer for the Mississippi Gaming Commission, where he was responsible for the evaluation, test, and approval for both gaming systems and slot products. Prior to gaming, Gordon worked for the United States Department of Defense as part of the advanced weapons research, test and evaluation team developing the F/A-22 Raptor and also worked for the Federal Aviation Administration in communications and flight safety.

“The bridge between loyalty and fintech, cemented by service, is the absolute right formula for success in this vertical. Passport’s solutions are industry-leading and the commitment to service, innovation and collaborative relationships won me over from day one,” states Gordon. “Committed to servant leadership, I am here to serve Passport’s employees, customers and shareholders in building useful and relevant products to the gaming industry and telling our story through each customer journey.”

Gordon is a proud veteran of the United States Air Force (USAF), where he served honorably as an Airborne Instrumentation and Telemetry Antenna PMEE on the EC-18 and EC-135 Advanced Range Instrumentation Aircraft (ARIA), amassing numerous flight hours and mission deployments as an aircrew member supporting weapons, communications and space research serving NASA, various U.S. government agencies, NATO and private industry. Gordon holds multiple undergraduate degrees in Electronics Engineering Technology, Business Management and Business Administration. He attended the University of Georgia and earned a Masters of Science in Management Information Systems from the University of Maryland.

Tzung summarizes, “Diallo’s industry experience, reputation, commitment to country and educational achievements are sure to raise the bar for everyone at Passport as we accelerate growth and drive long-term value for all stakeholders.”

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ELK Studios Expands Partnership with SkillOnNet to Ontario Market

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PlayOJO, SlotsMagic and SpinGenie to carry ELK Studios’ games in Ontario

Global entertainment brand SkillOnNet and innovative Swedish game creator Elk Studios have cemented their longstanding partnership with the launch of ELK’s groundbreaking portfolio in the Ontario market.

ELK Studios is responsible for some of the industry’s most innovative and engaging online casino games. Now, players at SkillOnNet’s Ontario-licensed casinos, PlayOJO, SlotsMagic and SpinGenie, will be able to experience the feature-packed delights of hit titles like Nitropolis, Tinkerbot and Pirot, as well as new release Orbitfall, and the studio’s signature X-iter and CollectR mechanics.

The expansion marks a milestone for ELK Studios as it continues to grow its footprint in regulated markets worldwide. SkillOnNet recently successfully launched the studio’s portfolio in the Spanish and Mexican markets through its Spanish-language brands and expects the studio’s games to make a similarly immediate impact with Ontario players.

Ontario has become a hugely important growth market since the province launched regulated online gaming in 2022. It was worth $2.4 billion in 2024, with $63 billion in wagering, the lion’s share coming from online casinos.

Jani Kontturi, Head of Games at SkillOnNet said: “ELK Studios is known for its high-quality games that blend unique storytelling and humour with high levels of engagement and playability, which is why we’re delighted to introduce them to Ontario. We believe they will perform successfully, as they have in other markets around the world.”

Vaida Cirtautaite, CCO at ELK Studios said: “SkillOnNet has been an invaluable partner in our growth journey, and we are thrilled to expand our collaboration into Ontario. We’re excited to bring our innovative games to a new wave of players in this dynamic market.”

The post ELK Studios Expands Partnership with SkillOnNet to Ontario Market appeared first on Gaming and Gambling Industry in the Americas.

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Playnetic granted Ontario supplier license

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Global B2B iGaming content provider secures first Canadian market entry following the successful submission and approval of its gaming-related supplier application

Playnetic, the in-demand global B2B iGaming content provider known for its quality games, reliable delivery and outstanding customer service, has announced the approval of its gaming-related supplier application by the Alcohol and Gaming Commission of Ontario (AGCO).

With the AGCO licensing process being recognised in the industry for its rigorous standards and thorough due diligence, the new certification confirms Playnetic was able to meet the high levels of integrity and regulatory compliance needed to legally distribute its content within the province.

As a result of the approval, Playnetic has now secured its first Canadian market entry and will be able to provide its library of innovative games to licensed operators in the Ontario region – with this starting point paving the way for further expansion into other regulated provinces in future.

Given signs of change emerging within the Canadian market and Alberta making progress toward a regulated online model – likely drawing from Ontario’s framework – this license positions Playnetic strongly to expand its footprint in the country and further solidifies the company’s ambitious growth plans.

In the meantime, Playnetic has already begun making groundwork with key operators in the Ontario region and is looking forward to going live with some exciting brands over the coming months. The company will also be attending SBC’s Canadian Gaming Summit from June 17-19, where both existing and new potential partners alike are welcome to stop by and meet the team.

Dan Phillips, Chief Executive Officer at Playnetic, said: “Acquiring AGCO approval for our gaming-related supplier application is undoubtedly a big step for Playnetic. The new license not only secures our first Canadian market entry, but also reaffirms Playnetic’s position as a trusted provider in iGaming and underlines our commitment to compliance and operational excellence.”

Julian Borg-Barthet, Chief Commercial Officer at Playnetic, said: “We’re very excited to now be in a position to offer our library of innovative gaming content in Ontario, and the groundwork to do that with some of the region’s biggest licensed operators is already underway. Over time, we’re confident this license will also help us expand further into current markets and emerging regulated provinces, such as Alberta.”

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BetVictor Canada launches Tracy McGrady Safer Gambling campaign

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BetVictor Canada has launched its new out-of-home advertising campaign across the streets of Toronto to promote NBA legend Tracy McGrady as its Safer Gambling Ambassador.

Two mobile digital trucks strategically targeting high-traffic areas near Scotiabank Arena, Rogers Centre, and major sporting events will provide prime audience exposure for the campaign, scheduled around Toronto Maple Leafs, Toronto Raptors, and Toronto Blue Jays home games.

To further enhance the campaign’s reach, BetVictor Canada has partnered with Clear Media Group to leverage digital taxi tops across Toronto, providing city-wide exposure with 100 taxis displaying key brand messaging. These digital taxi tops will run during peak evening hours (5:00pm – 9:00pm) on select dates until April 5th, 2025.

The campaign coincides with Problem Gambling Awareness Month, a nationwide grassroots campaign held each March that seeks to increase public awareness of problem gambling and promote prevention, treatment, and recovery services.

BetVictor Canada offers an array of tools and services to help its Canadian customers bet and play safely and responsibly, across a host of sports betting markets and online casino games.

Mark Harper, Head of Emerging Markets at BV Group, said: BetVictor is delighted to be participating in the National Council of Problem Gambling campaign in March, to help increase public awareness of problem gambling and the need to promote prevention, treatment and recovery services.

“In using our Safer Gambling Ambassador, Tracy McGrady, to raise awareness about BetVictor’s safer gambling tools such as loss limits, time alerts and product restrictions we are dedicated to ensuring all players have a safe gambling experience. #PGAM2025.”

The post BetVictor Canada launches Tracy McGrady Safer Gambling campaign appeared first on Gaming and Gambling Industry in the Americas.

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