Canada
Light & Wonder Unleashes Never-Before-Seen Gaming Innovations at G2E
Leading cross-platform global games company Light & Wonder, Inc. announced new products at this year’s Global Gaming Expo (“G2E”) that will bring wide-eyed wonder to players, customers and operators around the world. New products unveiled at G2E included COSMIC, a sustainable solution for operators; Light & Wonder LIVE DEALER by Authentic Gaming, a live casino experience; and enhancements to its industry-leading suite of systems.
L&W’s new products and innovations presented at G2E address the shift in player behavior. The movement in gameplay to immersive and connected offerings underscores the Company’s focus on building great games that the world wants to play across multiple platforms – land-based casinos, online and mobile – in both real-money and free-to-play social gaming markets.
“Over the past seven months, Light & Wonder has transformed from a diversified business to a company focused solely on cross-platform gaming and enabling technologies,” said Matt Wilson, CEO of Light & Wonder. “The new products we announced today will enable us to continue to lead the way. By investing in next-level experiences, content, technology, systems, hit studios and platforms that redefine gaming, we remain committed to delivering great games the world wants to play.”
Endless fun for players, wherever and whenever they play The next generation of electronic table games will give players a live connection to the internet, bringing exciting casino experiences across any device. Light & Wonder LIVE DEALER by Authentic Gaming offers such an experience, using a bespoke studio environment to provide a wide selection of shared live tables available to all operators. Graphical elements, UIs and side bets can all be customized to each operator’s brand and players.
Wide-area progressive jackpots are now being made available to U.S. iGaming operators, premiering with the player-favorite DUŌ FÚ DUŌ CÁI – JACKPOT FESTIVAL “We know player behavior is changing, and we are passionate about bringing players the best digital experiences, no matter where they are,” said Dylan Slaney, EVP and CEO of iGaming, Light & Wonder. “With our recent acquisition of Playzido we are rigged for pace, accelerating our rapid custom game development for both in-house games and with our partners globally. Our other acquisitions, Elk Studios and Lightning Box Games, are consistently delivering and growing, with Elk preparing for U.S. licensing for launch and Lightning Box building on their 57% year on year growth. Light & Wonder continues to raise the bar for our fans, enriching their gameplay experience and bringing exciting, new worlds of play – all on the world’s most trusted iGaming ecosystem.”
Light & Wonder is also bringing its popular and top performing ETG game ROULETTEX Hybrid, QUARTZ Standalone, TABLEMASTER Delivering industry-leading products to modernize and popularize the casino floor “The ingenuity powering our program is unparalleled,” said Siobhan Lane, Light & Wonder CEO of Gaming. “We remain totally focused on fostering inclusive, high-performing experiences across our product line. As the only company with leading market positions in gaming, iGaming and social, we will continue to break barriers in the cross-platform space.”
Light & Wonder is also unveiling some exciting innovations in systems, technologies and shufflers:
Enhancing the player journey across all touchpoints
COSMIC, a new slot cabinet, offers players an immersive experience with revolutionary fiber-optic lighting and advanced animations. The cabinet’s innovative contour design features a 27” top monitor display that flows seamlessly into the player panel, which includes the brightest bash buttons ever developed by L&W. COSMIC is the latest addition to the company’s chart-topping hardware lineup, joining KASCADA 7000.
The Company’s full suite of high-tech solutions and systems enables partners and casino operators to gather valuable, real-time insights into their casino floor activity.
Additionally, heading into G2E, L&W recently announced that it had acquired all of the assets of House Advantage (HA), a leading loyalty and marketing software and technology provider known for its core platform, “HALo.” “The addition of HA’s industry leading software and technology solutions allows us to capitalize on the growing convergence of digital and land-based gaming,” said Matt Wilson, CEO of Light & Wonder. “With HALo, we gain a powerful omnichannel player loyalty solution that complements our current product family and enables us to deliver a truly differentiated offering. We look forward to highlighting this new offering with customers during G2E and beyond.”
Bally Bet Sportsbook & Casino app
Bally’s Interactive Launches the New Bally Bet Sportsbook & Casino App in Ontario
Bally’s Interactive, the digital and sports betting division of Bally’s Corporation, has launched the all-new Bally Bet Sportsbook & Casino app in Ontario, Canada. This latest release marks another significant milestone for the company, following the recent app update in New Jersey and a series of successful app launches in the past year, including the introduction of Bally Bet Sportsbook across multiple states and Bally Casino in Rhode Island.
The updated Bally Bet Sportsbook & Casino app represents a major step forward, as it combines the functionalities of the existing Bally Casino app and Bally Bet Sportsbook app into one comprehensive platform. Powered by White Hat Gaming, this new app allows players residing in or traveling to Ontario to conveniently place wagers on both sports and casino games using a single app, account, and universal wallet.
“We are thrilled to introduce the new Bally Bet Sportsbook & Casino app, marking a significant milestone for Bally’s. This integrated platform merges the features of our previous apps, providing players in Ontario with a seamless experience for both sports and casino betting. Our commitment to enhancing the player experience remains at the forefront as we strive to personalize the enjoyment of playing Bally Bet,” said Robeson Reeves, CEO of Bally’s Corporation.
BCLC reminds adults to gift responsibly this holiday season
With the holiday season in full swing, BCLC is reminding British Columbians to gift responsibly and scratch lottery products from their shopping lists for kids.
“Scratch & Win tickets can make great stocking stuffers for the adults in your life, but they’re not for kids,” said Ryan McCarthy, BCLC’s Director of Player Health. “The research shows that children who have early encounters with gambling are four times more likely to develop riskier gambling behaviour as they grow up. While people are out shopping for those last-minute gifts, BCLC wants adults to be aware of the potential risks associated with gifting lottery products to children and to consider safer alternatives.”
While Scratch & Win tickets are among the most common ways kids can be introduced to gambling, children are increasingly exposed to various online forms, such as gambling streams.
“With the convergence of gaming and gambling, youth are becoming more exposed to gambling content in online spaces like streaming sites, where creators are able to live-stream their own gambling, usually while playing online slots and instant games,” said Dr. Luke Clark, Director for Gambling Research at UBC. “Our research at the UBC Centre for Gambling shows that a higher frequency of watching online gambling streams is associated with a more positive attitude towards gambling and a high intention to gamble in the future.”
In B.C., it is illegal to sell lottery products to anyone under the age of 19 and BCLC encourages adults to have conversations with the kids in their lives about the risks associated with gambling.
“Open and honest conversations are crucial when it comes to navigating childhood exposure to gambling,” said McCarthy, who shared the following tips to adults:
- Monitor for gambling-related lifestyle changes. For example, developing a positive attitude towards gambling or a preoccupation with video games or streaming sites.
- Be a positive role model. Exhibit safer gambling behaviour and talk about the risks.
- Limit exposure. Monitor kids’ online activities and discourage engagement with gambling content. Explain how gambling is based on chance.
Jackpot Digital Inc., a leading provider of innovative dealerless electronic poker gaming solutions, has announced that the Alcohol and Gaming Commission of Ontario (AGCO) has approved the Company to be licensed as a registered Gaming Related-Supplier (the “Supplier License”) under the Gaming Control Act in the Province of Ontario.
This significant achievement allows Jackpot Digital to enter one of the most dynamic and rapidly growing regulated gaming markets in North America. The Supplier License authorizes Jackpot Digital to supply its electronic table games to Ontario’s gaming venues, including casinos and other regulated gaming facilities.
Jackpot Digital’s flagship product, the Jackpot Blitz electronic table game system, offers a modern, dealerless, player-friendly solution that integrates traditional multiplayer poker games with cutting-edge digital technology. The Supplier License will enable the Company to offer its innovative gaming solutions to operators throughout Ontario, driving new revenue opportunities and enhancing player experiences.
“Receiving AGCO’s approval is a major milestone. This approval provides us with the opportunity to offer our top-tier electronic gaming systems to operators throughout all of Ontario, positioning us for further growth in one of the world’s most robust gaming markets. We are excited to bring our innovative products to Ontario’s gaming community and continue our commitment to providing exciting, technology-driven entertainment experiences,” said Jake Kalpakian, CEO of Jackpot Digital.
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