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Canada

Premier Greyhound Racing appoints Clarissa Baldwin CBE as Non-Executive Director

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Premier Greyhound Racing, the recently-launched joint venture between Entain and Arena Racing Company, have added to their Board with the appointment of Clarissa Baldwin CBE to the position of Non-Executive Director.

Baldwin joins Premier Greyhound Racing having held numerous senior positions across the animal welfare industry, including a 25 year tenure as Chief Executive Officer of the Dogs Trust and over 20 years as chair of the Greyhound Forum. Other notable posts held include serving on Lord Donoughue’s 2007 independent review of the greyhound racing industry as well as being a current trustee of the international charity, Mission Rabies. Baldwin is the author of the slogan ‘A dog is for life, not just for Christmas’ and was awarded a CBE in 2015 for her outstanding contribution to animal welfare.

Commenting on her appointment, Clarissa Baldwin said: “It’s an honour to be joining the Premier Greyhound Racing Board. I have a life-long passion for the welfare of animals and racing greyhounds are incredibly close to my heart, in particular after my two decades as Chair of the Greyhound Forum. I am looking forward to working with David Lipsey and his team to help deliver Premier Greyhound Racing’s commitment to the welfare of greyhounds, the precious stars of our sport.”

Welcoming her to the Premier Greyhound Racing Board, Chair Lord David Lipsey added: “Clarissa’s appointment is a tremendous asset to the Premier Greyhound Racing Board. She is a tireless champion of animal welfare and her vast experience will be invaluable given her distinguished career associated with leading canine bodies both within, and outside, the sport. I will work closely with Clarissa as we drive forward with our shared passion to put greyhound welfare at the very heart of everything we do at Premier Greyhound Racing.”

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Premier Greyhound Racing aims to deliver the market-leading greyhound racing product, delivering increased welfare standards and investment to best serve racegoers, owners and trainers, revitalising the sport in the process.

Between them ARC and Entain own nine of Britain’s 20 official and regulated greyhound racing tracks. The company will offer a comprehensive package of racing, both to digital and retail betting operators and their customers, worldwide from the ARC and Entain stadia along with five independent tracks (Kinsley, Pelaw Grange, Sheffield, Swindon and Yarmouth).

Premier Greyhound Racing parent companies, Entain and ARC, have each committed to invest in Open Racing prize money, exceeding a combined £2.5 million, as well as to invest further in welfare research projects.

Premier Greyhound Racing will work with the sport’s governing body, the Greyhound Board of Great Britain, supporting their developing welfare strategies.

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Canada

ComeOn Group adds sportsbook to its offering in Ontario

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ComeOn Group announced a significant milestone in its sportsbook expansion journey with the addition of sportsbook to their offering in Ontario following the successful acquisition of the required permits. This addition represents a strategic advancement in the Groups sportsbook growth trajectory where they are set to double its sportsbook business in the coming years.

ComeOn Group is one of 51 active operators in Ontario. The Ontario market has experienced robust growth since its launch, reaching C$6.7 billion in revenue in 2023.* By 2029, the market is forecasted to grow by a total of 29%, with 2024 expected to close with a 20% increase.

ComeOn keeps investing in its sportsbook business acceleration that is powered by its proprietary sportsbook platform and in-house risk management and trading team. As a multi product vertical operator, ComeOn is striving to give its customer base a safe and exciting entertainment destination and this approach is now expanded to their Ontario audience.

Juergen Reutter, Chief Executive Officer at ComeOn Group, said: “We are very excited about the opportunities this new milestone opens up for us. As a casino-led operator it represents a key part of our sportsbook strategy to double our business in the coming years. Like in any of our other markets, we are striving for a differentiated sportsbook entertainment experience that is powered by our in-house technology. Our goal is to deliver top-tier entertainment to our players while fostering safe and innovative gaming experiences.”

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*Source – H2GC H2 Ontario Data 25.10.2024 (excl. Lottery)

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BCLC

INTRALOT Announces New Project with the British Columbia Lottery Corporation for Online Lottery Platform

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INTRALOT S.A. has announced the undertaking of a new project between the British Columbia Lottery Corporation (BCLC), the sole lottery operator for the Government of British Columbia in Canada, and INTRALOT Inc., its US subsidiary, for the provision of an online lottery platform. The project also includes the digitalization of the existing land-based network.

The solution will be based on the Player X platform, part of the Lotos X ecosystem, and adds to the company’s overall partnership with BCLC, which has been extended until 2028.

INTRALOT is a leading player in a changing world of gaming. With significant experience in looking forward and anticipating emerging trends, the company provides future-proof solutions to regulated lottery and gaming operators around the world.

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Canada

Relax Gaming joins forces with PointsBet to strengthen footprint in Ontario

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Relax Gaming, the iGaming aggregator and supplier of unique content, has significantly enhanced its presence in the Ontario market through an agreement with leading Canadian operator, PointsBet.

This partnership reinforces Relax Gaming’s aim to become a standout provider across North America, having already gained early success in Ontario. Relax became one of the first suppliers to deliver content to the region’s players in March 2022, debuting with over 120 games across multiple operators.

PointsBet pride themselves as one of Canada’s leading operators offering unmatched speed, ease of use, and a comprehensive array of pre-game and in-play sports betting options. This is complemented by a top-tier online casino which will now be boosted with the integration of Relax’s portfolio of slots and live dealer options.

With its authentic Canadian approach, PointsBet prioritises technology that minimises external dependencies to maintain control over its platform and has a commitment to responsible gambling best practices, ensuring a safe and secure environment for all players.

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Martin Stålros, CEO at Relax Gaming, said: “Since we launched in Ontario we have enjoyed tremendous success, with our content hitting the sweet spot for the broad range of players in the Canadian province. This partnership with PointsBet will strengthen our presence in the market as the region’s leading operator integrates our rich content portfolio which will engage its player base.”

Scott Vanderwel, Chief Executive Officer at PointsBet, added: “Relax Gaming has established a strong reputation across North America and in Ontario in particular. The impressive range of content that will be integrated into our platform will increase engagement within our online platform and we are delighted to be able to provide more immersive experiences to our audiences.”

Established as one of the industry’s leading B2B suppliers, Relax Gaming was awarded GGA’s Product Launch of the Year in February 2023 for Dream Drop Jackpots. Money Train 3 names the 2023 CasinoBeats Game Developer Awards amongst its 6 Slot of the Year titles, while the brand also won the award for Skill Games Supplier at the 2023 EGR B2B Awards along with the Innovation in Mobile award at the 2023 SBC Awards.

Relax Gaming provides more than 4,000 online casino games, from its high-performing proprietary slots to a significant, varied library of content from hand-picked third-party studios via its partnership programmes.

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