Canada
LIGHT & WONDER DEBUTS ONLINE CASINO CONTENT IN MEXICAN MARKET WITH RUSH STREET INTERACTIVE’S RUSHBET BRAND
Light & Wonder, Inc. continues its mission to deliver new worlds of play to consumers by expanding its partnership with Rush Street Interactive, a U.S.-based gaming company, now available in the regulated Mexican market with RSI’s RushBet brand.
The furthering of the partnership between RSI and L&W will see a wide range of popular in-house and third-party titles rolled out at RushBet through the OpenGaming ecosystem to players in Mexico for the first time. RSI operates sports betting and online casino in Mexico in partnership with Grupo Multimedios, a subsidiary of which holds a license to operate online gaming.
The first batch of titles to hit the market in Mexico include 88 FORTUNES® and MARVELLOUS MOUSE, DRAGON PALACE by ReelPlay, a rising star in the industry and creator of the INFINITY REELS mechanic. A further range of exciting content, including player favorites from the land-based environment, will follow in the coming months.
This launch reaffirms Light & Wonder as the leading cross-platform global game company, delivering immersive content for operators and tribes worldwide, as well as providing a platform for major international expansion for third party studios.
Tatiana García Barrenechea, Commercial Director – LATAM, at Light & Wonder, said: “Light & Wonder is honored to enhance its partnership with RSI, a proven and respected force in the gaming industry, to take content into Mexico for the first time. This expansion into one of the top-performing markets in Latin America furthers our quest of becoming the leading content aggregator in the region. We believe that our localized offering, including games heavily influenced by trends in the land-based market, will prove popular with players and significantly further the goals of both parties.”
Richard Schwartz, Chief Executive Officer at RSI, said: “Light & Wonder has become a global leader in the gaming world by providing a portfolio of the highest quality that resonates with players. We are excited to be able to bring top-class, highly popular casino games to players in Mexico and we look forward to further expanding the catalogue of games for players in the country in the coming months. We have seen the popularity of land-based favorites through RSI’s casino sites in the U.S. and Colombia and fully expect our players within the market of Mexico to thoroughly enjoy the entertaining slot games Light & Wonder has to offer. We are delighted to expand our partnership with the Light & Wonder team for our premiere in Mexico.”
Canada
ComeOn Group adds sportsbook to its offering in Ontario
ComeOn Group announced a significant milestone in its sportsbook expansion journey with the addition of sportsbook to their offering in Ontario following the successful acquisition of the required permits. This addition represents a strategic advancement in the Groups sportsbook growth trajectory where they are set to double its sportsbook business in the coming years.
ComeOn Group is one of 51 active operators in Ontario. The Ontario market has experienced robust growth since its launch, reaching C$6.7 billion in revenue in 2023.* By 2029, the market is forecasted to grow by a total of 29%, with 2024 expected to close with a 20% increase.
ComeOn keeps investing in its sportsbook business acceleration that is powered by its proprietary sportsbook platform and in-house risk management and trading team. As a multi product vertical operator, ComeOn is striving to give its customer base a safe and exciting entertainment destination and this approach is now expanded to their Ontario audience.
Juergen Reutter, Chief Executive Officer at ComeOn Group, said: “We are very excited about the opportunities this new milestone opens up for us. As a casino-led operator it represents a key part of our sportsbook strategy to double our business in the coming years. Like in any of our other markets, we are striving for a differentiated sportsbook entertainment experience that is powered by our in-house technology. Our goal is to deliver top-tier entertainment to our players while fostering safe and innovative gaming experiences.”
*Source – H2GC H2 Ontario Data 25.10.2024 (excl. Lottery)
BCLC
INTRALOT Announces New Project with the British Columbia Lottery Corporation for Online Lottery Platform
INTRALOT S.A. has announced the undertaking of a new project between the British Columbia Lottery Corporation (BCLC), the sole lottery operator for the Government of British Columbia in Canada, and INTRALOT Inc., its US subsidiary, for the provision of an online lottery platform. The project also includes the digitalization of the existing land-based network.
The solution will be based on the Player X platform, part of the Lotos X ecosystem, and adds to the company’s overall partnership with BCLC, which has been extended until 2028.
INTRALOT is a leading player in a changing world of gaming. With significant experience in looking forward and anticipating emerging trends, the company provides future-proof solutions to regulated lottery and gaming operators around the world.
Canada
Relax Gaming joins forces with PointsBet to strengthen footprint in Ontario
Relax Gaming, the iGaming aggregator and supplier of unique content, has significantly enhanced its presence in the Ontario market through an agreement with leading Canadian operator, PointsBet.
This partnership reinforces Relax Gaming’s aim to become a standout provider across North America, having already gained early success in Ontario. Relax became one of the first suppliers to deliver content to the region’s players in March 2022, debuting with over 120 games across multiple operators.
PointsBet pride themselves as one of Canada’s leading operators offering unmatched speed, ease of use, and a comprehensive array of pre-game and in-play sports betting options. This is complemented by a top-tier online casino which will now be boosted with the integration of Relax’s portfolio of slots and live dealer options.
With its authentic Canadian approach, PointsBet prioritises technology that minimises external dependencies to maintain control over its platform and has a commitment to responsible gambling best practices, ensuring a safe and secure environment for all players.
Martin Stålros, CEO at Relax Gaming, said: “Since we launched in Ontario we have enjoyed tremendous success, with our content hitting the sweet spot for the broad range of players in the Canadian province. This partnership with PointsBet will strengthen our presence in the market as the region’s leading operator integrates our rich content portfolio which will engage its player base.”
Scott Vanderwel, Chief Executive Officer at PointsBet, added: “Relax Gaming has established a strong reputation across North America and in Ontario in particular. The impressive range of content that will be integrated into our platform will increase engagement within our online platform and we are delighted to be able to provide more immersive experiences to our audiences.”
Established as one of the industry’s leading B2B suppliers, Relax Gaming was awarded GGA’s Product Launch of the Year in February 2023 for Dream Drop Jackpots. Money Train 3 names the 2023 CasinoBeats Game Developer Awards amongst its 6 Slot of the Year titles, while the brand also won the award for Skill Games Supplier at the 2023 EGR B2B Awards along with the Innovation in Mobile award at the 2023 SBC Awards.
Relax Gaming provides more than 4,000 online casino games, from its high-performing proprietary slots to a significant, varied library of content from hand-picked third-party studios via its partnership programmes.
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