Connect with us

Canada

NeoPollard Interactive Congratulates The New Hampshire Lottery On A Succesful FY 2022 In iLottery Sales

Published

on

 

NeoPollard Interactive LLC, jointly owned by Pollard Banknote Limited and NeoGames S.A., is pleased to congratulate the New Hampshire Lottery (“Lottery”) on its impressive iLottery sales growth in fiscal year (“FY”) 2022.

FY 2022 marks the fourth year of iLottery operations for the New Hampshire Lottery, boasting a remarkable 30% year-over-year growth in net gaming revenue to more than $36 million, and the introduction of a host of new and exciting products and games for its players. FY 2022 also saw the introduction of several new features, such as expedited withdrawal functionality to further enhance New Hampshire’s iLottery player experience. Expedited withdrawal enables players to receive their cashed-out winnings within an hour, demonstrating the Lottery’s responsiveness to player expectations in the eCommerce environment.

Over the past fiscal year, players throughout the state enjoyed playing their favorite draw-based games online, including Powerball®Mega Millions®, and Tri-State Gimme 5®. These online draw-based games now represent an impressive 21% of total draw-based games sales (for the same games offered at both retail and online) in New Hampshire.

In addition to online draw-based games, players can access the Lottery’s portfolio of fun and engaging e-Instant games from their web or mobile devices. In FY 2022, the Lottery successfully launched two multi-game progressive jackpot series, including top performing games from NPi’s Studio: VIP Ultra and Savanna Adventures. These launches introduced an innovative progressive jackpot capability that ties the jackpot to multiple e-Instant games, creating additional excitement and anticipation as the jackpot builds. The availability of the progressive jackpot series across all price points within a linked progressive jackpot game makes the jackpot accessible to a wide segment of the Lottery’s players.

Collaboration between the Lottery and NPi’s Ignite Player Marketing Team, a division of NPi’s Power Suite of iLottery Services, resulted in several engaging promotions, including an iLottery Birthday Promotion where players could receive a 100% cash match bonus, up to $200, when making a deposit using a unique promo code. Engaging promotions are a core component of driving New Hampshire iLottery performance across deposit, purchase, and retention indicators.

“We are thrilled about our successful fourth year of NH iLottery operations in the state of New Hampshire and we are looking forward to continuing to build momentum,” said Charlie McIntyre, Executive Director, New Hampshire Lottery. “The Lottery is dedicated to engaging with and meeting players’ needs where and when they want, from any device, and we look forward to working with NPi to continue improving player accessibility and convenience in order to drive success for years to come.”

“Our partnership with the New Hampshire Lottery has flourished yet again for the fourth consecutive year,” said Moti Malul, Co-CEO, NeoPollard Interactive. “We are excited to continue collaborating with the Lottery to support the Lottery’s goals to deliver best-in-class iLottery experiences to players anytime, anywhere.”

“We congratulate the New Hampshire Lottery on another impressive year in successfully utilizing iLottery to modernize the Lottery’s brand,” said Doug Pollard, Co-CEO, NeoPollard Interactive. “We share in the Lottery’s commitment to expanding revenue opportunities through successful programs like iLottery that we believe will aid in maximizing revenues for public education in the state.”

Since its inception in 1964, the New Hampshire Lottery has been dedicated to supporting education throughout the state. To date, the Lottery has contributed over $2.4 billion in revenue to schools in New Hampshire.

Continue Reading
Advertisement

Canada

Northern Super League Partners with Stats Perform

Published

on

northern-super-league-partners-with-stats-perform

 

Stats Perform, the global leader in sports AI, data and technology, has announced an official data partnership with the Northern Super League (NSL). The partnership will allow world-leading Opta data to be collected live from every NSL league game for the next three years.

Beginning this month, the Northern Super League (NSL) establishes a new era in Canadian sport as the country’s first professional domestic women’s soccer league — an ambitious and transformative initiative co-founded by former Canadian international and Olympic medallist Diana Matheson. Its inaugural season kicks off on April 16 and will feature six teams who have assembled multinational player rosters with extensive club and international experience, including 100-cap Canadian internationals Desiree Scott and Quinn.

Once the action begins, detailed data from every on-ball event, including advanced AI-powered Opta Analytics metrics such as Expected Goals (xG) and Expected Assists (xA), will be captured and distributed via feeds and Stats Perform products, including OptaAI Studio. This will enable various broadcasters, publishers and rights holders to generate stories and insights throughout the NSL season and provide them straight to the league’s fans in real time.

As part of the agreement, the NSL’s League Office and every NSL club will also have access to Opta Search, part of OptaAI Studio. This will allow their content creators to leverage all Opta data collected during the NSL season in the creation of data-led stories on the stand-out performers, and will help them generate key talking points for publication on official league and club platforms. Opta Search will also empower the NSL’s media team to create a range of data visualizations, including player shot maps and touch maps, to visually illustrate the impact of different players’ on-field performances.

Christina Litz, NSL President, said: “We are thrilled to have Stats Perform on board as our official data partner. When we talk about detailed performance data in soccer, Opta is the gold standard, so we are delighted to have it powering each of our official digital channels. As the season progresses, we want to put the spotlight on all the on-field heroes who emerge and having access to world-class data will help us tell their stories and inspire a new generation of Canadian soccer fans.”

Steve Xeller, Chief Revenue Officer at Stats Perform, said: “Stats Perform has been a huge supporter of expansion leagues around the world, so we are very pleased to be partnering with NSL in the lead-up to their first domestic campaign. Seeing a fully professional women’s soccer league launch in Canada is an incredibly exciting development for the sport in North America and we see considerable potential in working proactively with the League’s Head Office to help the competition grow, using the power of AI and data-led storytelling to build fan communities across the continent.”

The post Northern Super League Partners with Stats Perform appeared first on Gaming and Gambling Industry in the Americas.

Continue Reading

Africa

INCENTIVE GAMES SIGNS EXCLUSIVE DISTRIBUTION DEAL FOR NORTH AMERICA, EUROPE, SOUTH AFRICA AND UK WITH LIGHT & WONDER

Published

on

incentive-games-signs-exclusive-distribution-deal-for-north-america,-europe,-south-africa-and-uk-with-light-&-wonder
Reading Time: < 1 minute

 

Leading B2B games provider, Incentive Games, today announced its new agreement with premium gaming company and content provider Light & Wonder, Inc.

Through this agreement, Incentive Games will distribute its premium pay-to-play games – including new arcade-style titles – to key global regulated markets including the USA, Canada, South Africa, UK, and within Europe via Light & Wonder’s extensive operator network. Additionally, Incentive Games’ popular free-to-play content will be made available to a wider audience through Light & Wonder’s content marketplace.

The agreement brings together two industry leaders in iGaming and the strengths of both companies to deliver exceptional player experiences and elevate customer engagement.

Ahmed Baker, Chief Commercial Officer at Incentive Games said, “This agreement is a landmark moment in our company’s history. Previously, we’ve worked directly with major operators such as bet365, FanDuel, and Sky Bet. Now, we can distribute our games via Light & Wonder, an exceptional aggregator that we trust will handle our games with care.”

Steve Mayes, Senior Director of Partners at Light & Wonder, said: “We are excited to work with Incentive Games, a leader in gamification solutions. We look forward to leveraging their innovative platform and bringing their customisable crash and fast game content to all major regulated markets.”

The post INCENTIVE GAMES SIGNS EXCLUSIVE DISTRIBUTION DEAL FOR NORTH AMERICA, EUROPE, SOUTH AFRICA AND UK WITH LIGHT & WONDER appeared first on European Gaming Industry News.

Continue Reading

Canada

Soft2Bet’s ToonieBet Partners with the Ottawa Senators as Official Online Casino Partner

Published

on

soft2bet’s-tooniebet-partners-with-the-ottawa-senators-as-official-online-casino-partner

 

With the Ottawa Senators securing a playoff spot in the NHL, ToonieBet will be there every step of the way, engaging fans with exclusive giveaways, premium entertainment, and a casino experience that mirrors the team’s energy and excitement.

The Ottawa Senators and Tooniebet, an online casino for players across Ontario, announced a partnership that will make Tooniebet the NHL team’s Official Online Casino Partner.

Tooniebet, which launched in 2024 is part of Soft2Bet – one of the world’s fastest growing iGaming turnkey solutions providers with iGaming brands around the world with a portfolio of 19 global licenses, including Ontario.

Additional highlights of the Ottawa Senators and TonnieBet partnership will include:

  • In-Arena & Broadcast Branding: Digitally enhanced dashboards for home and away games
  • In-rink board signage for home games
  • Virtual slot signage for various games
  • Digital inventory throughout the Ottawa Senators site on NHL.com
  • Direct Fan Engagement: Social contests and promotions hosted on Senators’ digital platforms
  • Television Broadcast Branding: Digitally enhanced rink boards for home and away games
  • In-arena rink board signage for home games

Martin Ballard, VP Corporate Partnerships, Ottawa Senators stated: “We are thrilled to welcome ToonieBet as an official partner of the Ottawa Senators. Cooperating with a brand that shares our commitment to providing fans with an exceptional and trusted experience is incredibly exciting. Together, we look forward to delivering memorable moments and engaging our passionate fanbase in new and innovative ways.”

Oksana Tsyhankova, Chief Marketing Officer at Soft2Bet, commented: “Partnering Soft2Bet’s ToonieBet brand with the Ottawa Senators is a significant milestone that reinforces our strong brand presence in Ontario. In a short period, we have achieved impressive performance and retention results, with a primary focus on localised, engaging experiences for Canadian players, which makes ToonieBet truly set itself apart.”

By tapping into the Senators’ digital platforms and in-arena presence, ToonieBet will stay close to the action and connect with fans in real, engaging ways while continuing to offer a top-quality online casino experience.

ToonieBet offers a fast, localised online casino experience for players in Ottawa and across Ontario.  Through this partnership, fans will have the chance to win Senators merchandise and tickets while ToonieBet grows its presence in a competitive Ontario market. With in-arena branding, regional broadcast coverage, and digital promotions, ToonieBet will be highly visible to the team’s loyal supporters.

The post Soft2Bet’s ToonieBet Partners with the Ottawa Senators as Official Online Casino Partner appeared first on Gaming and Gambling Industry in the Americas.

Continue Reading

Trending