Canada
Regulations on Online Gambling in Canada Have Changed. Here’s How the Provinces Are Responding
The gambling industry in Canada is getting a shakeup—and that’s good news for Canadians! The changing laws mean that Canadians now have more options when it comes to online gambling.
While some provinces have already embraced the change, others are slower to adapt. We’ll explain how Canadian gambling laws have changed, which provinces are implementing changes, and what this means for Canadians.
Canada Opens Up to Online Gambling
Though changes in the Canadian gambling landscape may just now be becoming apparent in some provinces, the shift began last year. In August 2021, Bill C-218 came into effect. The bill changed the Canadian Criminal Code to make single-event sports betting legal.
Before the change, only parlay bets were legal. This restriction gave Canadians far fewer options when it came to gambling, particularly sports betting.
The government touted the change as a chance to strengthen the economy and keep Canadians safer. This choice was partly influenced by the fact that many Canadians have already engaged in single-event sports betting online via grey market websites.
Another important aspect of Bill C-218 is that it allows sports betting to occur in both physical casinos and online. By allowing provinces to offer gambling online, the government hopes to limit the use of the grey market.
Canadians were able to use these websites because they weren’t operating on Canadian soil, meaning it technically wasn’t illegal to use them. The changing laws are intended to combat the grey market and bring competition back to Canada.
However, provinces have all been moving at their own pace when it comes to moving forward with the expanded regulations.
Which Provinces Have Started Offering Online Gambling?
With such a huge shift in the industry, many provinces are also taking the opportunity to launch or expand their iGaming offerings. However, each province is going by a different timeline, and not all provinces currently have the same regulations.
Ontario
Ontario was the first province to fully regulate online gambling with its new provider, iGaming Ontario (IGO). This provider is a subsidiary of the Alcohol and Gaming Commission of Ontario (AGCO) and was launched in April 2022. The IGO offers esports betting as well as online casinos from third-party operators.
This is great news for Ontarians, as we already see a lot of competition in the online gambling space. In fact, there are so many great online gambling websites that players might have trouble choosing. That’s where review websites like casinosource.ca come in handy. With the launch of iGaming Ontario, the province is setting an example for a new framework for the rest of the country.
Quebec
Quebec currently has one government-regulated website that offers online gambling. Espacejeux started offering single-event betting as soon as the new law was enacted.
Even after the change, Loto-Québec was still concerned about the grey market in Canada. However, they are making strides toward crushing the competition by partnering with online casino game providers like High 5 Games.
British Columbia
British Columbia was well positioned to enact the new online gambling regulations and offered single-event betting immediately. The British Columbia Lottery Corporation (BCLC) launched its PlayNow Sportsbook website as soon as the laws were allowed on August 27, 2021.
PlayNow.com remains BC’s only regulated online gambling website. At this time, there is no known plan for third-party expansion.
Manitoba
Manitoba also allowed single-event online gambling as soon as it was allowed. Manitoba, along with Alberta and Saskatchewan, is part of the Western Canada Lottery Corporation (WCLC). As part of this agreement, all provinces in the WCLC have access to the Sport Select online gambling website.
Manitoba also has a long-standing agreement with BCLC, allowing Manitobans access to the PlayNow website.
Alberta
Alberta didn’t get on board with the new laws allowed by Bill C-218 right away. Unlike the previously mentioned provinces, single-event betting wasn’t offered by the Alberta Gaming, Liquor and Cannabis Commission (AGLC) until September 2021.
Similarly to Ontario, Alberta also welcomed third-party competitors along with their launch. Albertans can also gamble online at Play Alberta, the only provincially owned online gambling website.
The Atlantic Provinces
New Brunswick, Nova Scotia, Newfoundland and Labrador, and Prince Edward Island are all part of the Atlantic Lottery Corporation (ALC). Except for Nova Scotia, the ALC provinces allowed single-event sports betting immediately. Nova Scotia waited until February 2022 to implement the change.
The ALC website also allows residents of these provinces to play online casino games. Thus far, there don’t seem to be any plans to allow third-party competitors. However, the ALC has partnered with many video lottery game providers over the past year to improve its online gambling offerings.
Saskatchewan
Saskatchewan waited a little longer than other provinces to implement the new regulations. Single-event betting didn’t become available until November of 2021.
Through an agreement with SaskGaming, the Saskatchewan Indian Gaming Authority (SIGA) was announced as the operator of the Online Gaming Portal. In June 2022, the SIGA signed an agreement with the BCLC to bring the PlayNow website to Saskatchewan residents.
The Territories
The Canadian territories Nunavut, the Northwest Territories, and the Yukon are part of the WCLC as associate numbers. Like Saskatchewan, the territories didn’t allow single-event betting until November 2021.
Though the territories did adapt to the new sports betting laws, online gambling may have to wait a bit longer. Though all three territories have access to WCLC’s Sport Select platform, players must still purchase tickets in-store.
Conclusion
It may have taken some time for the Canadian government to expand its online gambling offerings, but changes are happening fast. Since the changes, each province and territory has been adapting at its own pace. However, it seems it’s only a matter of time until online gambling across Canada becomes the norm.
PlayOJO, SlotsMagic and SpinGenie to carry ELK Studios’ games in Ontario
Global entertainment brand SkillOnNet and innovative Swedish game creator Elk Studios have cemented their longstanding partnership with the launch of ELK’s groundbreaking portfolio in the Ontario market.
ELK Studios is responsible for some of the industry’s most innovative and engaging online casino games. Now, players at SkillOnNet’s Ontario-licensed casinos, PlayOJO, SlotsMagic and SpinGenie, will be able to experience the feature-packed delights of hit titles like Nitropolis, Tinkerbot and Pirot, as well as new release Orbitfall, and the studio’s signature X-iter and CollectR mechanics.
The expansion marks a milestone for ELK Studios as it continues to grow its footprint in regulated markets worldwide. SkillOnNet recently successfully launched the studio’s portfolio in the Spanish and Mexican markets through its Spanish-language brands and expects the studio’s games to make a similarly immediate impact with Ontario players.
Ontario has become a hugely important growth market since the province launched regulated online gaming in 2022. It was worth $2.4 billion in 2024, with $63 billion in wagering, the lion’s share coming from online casinos.
Jani Kontturi, Head of Games at SkillOnNet said: “ELK Studios is known for its high-quality games that blend unique storytelling and humour with high levels of engagement and playability, which is why we’re delighted to introduce them to Ontario. We believe they will perform successfully, as they have in other markets around the world.”
Vaida Cirtautaite, CCO at ELK Studios said: “SkillOnNet has been an invaluable partner in our growth journey, and we are thrilled to expand our collaboration into Ontario. We’re excited to bring our innovative games to a new wave of players in this dynamic market.”
The post ELK Studios Expands Partnership with SkillOnNet to Ontario Market appeared first on Gaming and Gambling Industry in the Americas.
Global B2B iGaming content provider secures first Canadian market entry following the successful submission and approval of its gaming-related supplier application
Playnetic, the in-demand global B2B iGaming content provider known for its quality games, reliable delivery and outstanding customer service, has announced the approval of its gaming-related supplier application by the Alcohol and Gaming Commission of Ontario (AGCO).
With the AGCO licensing process being recognised in the industry for its rigorous standards and thorough due diligence, the new certification confirms Playnetic was able to meet the high levels of integrity and regulatory compliance needed to legally distribute its content within the province.
As a result of the approval, Playnetic has now secured its first Canadian market entry and will be able to provide its library of innovative games to licensed operators in the Ontario region – with this starting point paving the way for further expansion into other regulated provinces in future.
Given signs of change emerging within the Canadian market and Alberta making progress toward a regulated online model – likely drawing from Ontario’s framework – this license positions Playnetic strongly to expand its footprint in the country and further solidifies the company’s ambitious growth plans.
In the meantime, Playnetic has already begun making groundwork with key operators in the Ontario region and is looking forward to going live with some exciting brands over the coming months. The company will also be attending SBC’s Canadian Gaming Summit from June 17-19, where both existing and new potential partners alike are welcome to stop by and meet the team.
Dan Phillips, Chief Executive Officer at Playnetic, said: “Acquiring AGCO approval for our gaming-related supplier application is undoubtedly a big step for Playnetic. The new license not only secures our first Canadian market entry, but also reaffirms Playnetic’s position as a trusted provider in iGaming and underlines our commitment to compliance and operational excellence.”
Julian Borg-Barthet, Chief Commercial Officer at Playnetic, said: “We’re very excited to now be in a position to offer our library of innovative gaming content in Ontario, and the groundwork to do that with some of the region’s biggest licensed operators is already underway. Over time, we’re confident this license will also help us expand further into current markets and emerging regulated provinces, such as Alberta.”
The post Playnetic granted Ontario supplier license appeared first on Gaming and Gambling Industry in the Americas.
BetVictor Canada has launched its new out-of-home advertising campaign across the streets of Toronto to promote NBA legend Tracy McGrady as its Safer Gambling Ambassador.
Two mobile digital trucks strategically targeting high-traffic areas near Scotiabank Arena, Rogers Centre, and major sporting events will provide prime audience exposure for the campaign, scheduled around Toronto Maple Leafs, Toronto Raptors, and Toronto Blue Jays home games.
To further enhance the campaign’s reach, BetVictor Canada has partnered with Clear Media Group to leverage digital taxi tops across Toronto, providing city-wide exposure with 100 taxis displaying key brand messaging. These digital taxi tops will run during peak evening hours (5:00pm – 9:00pm) on select dates until April 5th, 2025.
The campaign coincides with Problem Gambling Awareness Month, a nationwide grassroots campaign held each March that seeks to increase public awareness of problem gambling and promote prevention, treatment, and recovery services.
BetVictor Canada offers an array of tools and services to help its Canadian customers bet and play safely and responsibly, across a host of sports betting markets and online casino games.
Mark Harper, Head of Emerging Markets at BV Group, said: “BetVictor is delighted to be participating in the National Council of Problem Gambling campaign in March, to help increase public awareness of problem gambling and the need to promote prevention, treatment and recovery services.
“In using our Safer Gambling Ambassador, Tracy McGrady, to raise awareness about BetVictor’s safer gambling tools such as loss limits, time alerts and product restrictions we are dedicated to ensuring all players have a safe gambling experience. #PGAM2025.”
The post BetVictor Canada launches Tracy McGrady Safer Gambling campaign appeared first on Gaming and Gambling Industry in the Americas.
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