BetMGM
BetMGM Unveils $10 Million Bracket Challenge for March Matchups
BetMGM, a leading sports betting and iGaming operator, prepares for its largest March Matchups ever. Now live in 22 markets across North America, BetMGM is introducing a $10 million free-to-play challenge along with other new ways users can get in on the action throughout the tournament.
“March is the one of the greatest times of the year for sports fans, and it’s a huge moment for us at BetMGM to reach more customers than ever before,” said BetMGM CEO Adam Greenblatt. “Our team created fun and interactive content to enhance the tournament experience for our players online and in-person regardless of whether or not their bracket has busted.”
NEW CONTESTS AND PROMOTIONS
- $10 Million Perfect Bracket Challenge: BetMGM mobile users can win $10 million by predicting the perfect bracket for March Matchups. The free-to-play contest is available in the mobile app to complete their entries. If no one guesses a perfect bracket, the player that accumulates the most points throughout the tournament will be rewarded with the $100,000 guaranteed prize.
- Parlay Boost Token Every Day of March Matchups! All players new-and-old can earn a free Parlay Boost Token every day of the tournament. Boost your best parlay bet of the day, each day, and earn additional winnings on your wager!
- New Customer Promotions: New customers to BetMGM receive a $1,000 risk-free bet for March Matchups.
- Second Chance Promotion (D.C. Only): Visitors at the BetMGM Sportsbook at Nationals Park will have the opportunity to make any loss into a win. Players can place losing ticket slips with their contact information into a drum at the sportsbook for a chance to win a variety of prizes including a free $100 bet, tickets to a concert at MGM National Harbor, VIP seats at a Washington Nationals game, and more.
BETTING INSIGHTS
- Which Team Each State is Rooting for to Win the Championship (via their Bets):
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- Arizona: Arizona
- Colorado: Duke
- DC: Duke
- Indiana: Purdue
- Iowa: Iowa
- Illinois: Gonzaga
- Louisiana: Auburn
- Michigan: Michigan State
- Mississippi: Auburn
- New Jersey: Gonzaga
- New York: Duke
- Pennsylvania: Kentucky
- Tennessee: Tennessee
- Virginia: Duke
- West Virginia: Kentucky
- Wyoming: Gonzaga
- Notable Single Futures Bets:
- $15,000 to win $90,000 on Gonzaga +600
- Line Movement:
- Gonzaga opened +600, now +300
- Arizona opened +5000, now +600
- Kentucky opened +1600, now +850
- Highest Ticket%:
- Duke 9.4%
- Gonzaga 8.9%
- Arizona 8.5%
- Highest Handle%:
- Gonzaga 12.9%
- Arizona 10.1%
- Duke 9.8%
- Biggest Liabilities:
- Arizona
- Duke
- Kentucky
BetMGM features a variety of state-of-the-art sportsbooks across country including MD, MS, NV OR, SD, Puerto Rico and DC. Additionally, the mobile app is now available in AZ, CO, IL, IN, IA, LA, MI, MS, NV, NJ, NY, OR, PA, TN, VA, DC, WV and WY.
BetMGM, a leading sports betting and iGaming operator, announced an extension of its partnership with the Vegas Golden Knights through the 2026-27 season. As part of the agreement, BetMGM will continue as an Official Betting Partner of the Vegas Golden Knights with prominent signage on the Knight Tron and throughout T-Mobile Arena as well as co-branded content and exclusive promotions. The partnership also features multiple fan engagement opportunities including watch parties and Toshiba Plaza activations.
“BetMGM is proud to continue our partnership with the Vegas Golden Knights, giving us the opportunity to create memorable moments alongside one of the world’s most passionate hockey fan bases. Las Vegas is BetMGM’s hometown and an integral part of our DNA, so the Golden Knights are a natural fit for our brand.” – Matt Prevost – BetMGM, Chief Revenue Officer.
Throughout the season, BetMGM will host watch parties featuring team mascots at various MGM Resorts destinations. The operator also will plan activations in Toshiba Plaza during select Golden Knights home games where fans can begin the BetMGM mobile app registration process for the chance to win prizes.
“BetMGM is a long-standing partner with the Golden Knights and a brand synonymous with this great city,” said Vegas Golden Knights President and CEO Kerry Bubolz. “We look forward to continue working together on events and activations that we know entertain our fans.”
Lance Evans, SVP Sports and Sponsorships, MGM Resorts, said, “The Vegas Golden Knights play a core role in the Las Vegas sports and entertainment experience and it’s a privilege to welcome both local and visiting fans to our properties before, during and after games. Together with BetMGM, we look forward to co-hosting events that will allow guests to engage with their favorite teams in new and exciting ways.”
BetMGM users can take advantage of the robust offering of prop markets for Golden Knights games this season, frequent in-app odds boosts and the interactive same game parlay betting feature. New BetMGM customers who download the BetMGM app and verify at one of BetMGM’s nine retail sportsbooks within walking distance of T-Mobile Arena will receive a first bet offer of up to $250 paid back in bonus bets if their first bet loses (offer only available in Nevada; bonus bets are non-withdrawable and expire in seven days.) Through the recently launched single account and wallet app upgrade, BetMGM users who sign up in Nevada and reside in other BetMGM U.S. mobile markets can continue to wager upon returning home.
New BetMGM Bullpen Jackpot promotion gives bettors a shot at $50,000 in bonus bets if a player hits a home run into the bullpen
BetMGM, a leading sports betting and iGaming operator, will serve as the official bullpen sponsor and backdrop for some of the most electrifying moments of the 2024 MLB playoffs. Through the partnership, BetMGM signage will be visible in every stadium’s bullpen throughout the postseason.
To celebrate, BetMGM is launching the $50,000 Bullpen Jackpot for the MLB playoffs. When a player hits a home run into the bullpen, all BetMGM customers who placed a qualifying wager on that player to hit a home run that day will win a share of $50,000 in bonus bets (contest not available in Nevada or Puerto Rico; bonus bets are non-withdrawable and expire in seven days).
The new promotion provides another tool for fans to engage with the long ball at BetMGM, succeeding the successful Grand Slam Jackpot promotion which paid out $1.85 million in bonus bets during the 2024 regular season. The integration of Angstrom, Entain’s sports modeling and analytics company, allowed BetMGM to vastly increase the breadth of their home run markets this season, resulting in a 256% increase on home run bets year-over-year.
“Sponsoring the bullpen is an incredible opportunity for BetMGM to expand our brand by being front and center during key playoff action,” said Matt Prevost, Chief Revenue Officer of BetMGM. “We already established ourselves as the home of the regular season home run, and the BetMGM Bullpen Jackpot allows us to build upon that momentum by giving customers a stake in every swing throughout the postseason.”
BetMGM will offer more markets than ever before for the 2024 playoffs, including series home runs for players, series home run leader, head-to-head matchups and more.
Gannett Co., Inc. announced a multi-year strategic partnership with BetMGM, a leading sports betting and iGaming operator. As part of the agreement, BetMGM will serve as the preferred online sportsbook and casino partner for USA TODAY Sports providing sports betting odds and betting information across the expansive USA TODAY Network in more than 200 local U.S. markets across 43 states with more than 300 digital news and media brands in the portfolio.
“We are thrilled to announce a re-imagined partnership with BetMGM, a trusted operator in the sports betting landscape. As a best-in-class partner, our goal is to deliver their trusted sports betting information to our audience of more than 44 million sports fans – especially now that football season has kicked off. We believe BetMGM complements our existing portfolio of partners and will enable us to drive further audience growth and engagement. We anticipate this collaboration will immediately lead to an increase in the overall monetization of our content platform,” said Michael Reed, Gannett Chairman and Chief Executive Officer.
The agreement incorporates BetMGM sports betting odds into stories and content sharing betting odds, moneylines, spreads and over/unders for games as well as a BetMGM “Bet Now” feature. BetMGM Sportsbook and BetMGM Casino will be listed as a partner on website footers across all USA TODAY Network publications.
“BetMGM is proud to partner with Gannett and the USA TODAY Network. Their unrivaled reach at a local and national level enables us to connect with a massive audience. By integrating odds and insights seamlessly into Gannett’s content, we’re empowering fans to stay informed and engaged with their favorite teams and games. We look forward to a successful partnership that fuels the excitement of sports betting throughout football season and beyond,” said BetMGM CEO Adam Greenblatt.
Gambling.com Group will serve the USA TODAY Network audience and sports enthusiasts BetMGM sports betting offers and expert insights leveraging their proprietary advertising technology in states where online gambling is regulated.
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