Canada
PLAYMAKER BRAND REDGOL LAUNCHES WOMEN’S SPORTS-CENTRIC DIGITAL PLATFORM “REDGOL FEM”
Playmaker Capital Inc., the digital sports media company that delivers authentic content experiences through its portfolio of sports media and technology brands, announced today that Redgol, a wholly-owned Playmaker subsidiary in Latin America and the largest digital sports media company in Chile, has launched Redgol Fem, a digital platform devoted exclusively to the coverage of women’s sports and telling the stories of female athletes.
Redgol Fem will focus on women’s sports content and deepen the coverage of women’s soccer in Chile and Latin America, featuring monthly interviews and op-eds. In addition, Redgol Fem will provide timely editorial content relating to match schedules, scores, statistics, standings, and soccer tournaments, including the UEFA Women’s Champions League, Copa América Femenina, Copa Libertadores Femenina, Women’s Euro Cup and Sudamericano Femenino Sub-20 (Women’s U-20 South American tournament), among other marquee women’s sporting events.
In December 2021, Redgol launched Premios Contragolpe 2021, Chile’s first-ever women’s soccer award ceremony, a groundbreaking initiative to recognize, celebrate, and elevate the top female soccer players in the region. The event was exclusively livestreamed across Redgol and provided a platform to acknowledge women’s contributions to Chilean sports and entertainment, and their ability to inspire and promote affinity for sport and awareness for female athletes.
“After four years of publishing world-class women-centric and women-generated content, we believe it is important to continue to provide women’s sports enthusiasts the editorial space and the attention they deserve,” commented Paulina Agüero, Futbol Sites Chile Head of Sales. “Redgol is proud to bolster its commitment to continue to elevate women by developing Redgol Fem, a trailblazing digital platform that aims to close the gap between men’s and women’s sports and provide women the visibility they deserve.”
The launch of Redgol Fem continues to reinforce Redgol’s proven record of creating consistent coverage of women’s sporting events. The site streamed its first-ever women’s soccer show in 2017, broadcasted a Chile Women’s National Team match with an all-female talent crew in 2018, and featured live reports from the 2019 FIFA Women’s World Cup in France via Redgol’s on-the-ground female correspondent at the event. Playmaker is committed to advancing the popularity of women’s sports by providing premier content in every region that its brands operate across the Americas.
The Ottawa Black Bears announced an extensive partnership agreement with PowerPlay Online Sportsbook and Casino that will see the company’s logo featured on the club’s home and away jerseys.
In addition to the jersey partnership, PowerPlay will also have branding elements inside the goal crease, behind the bench, on the LED display ring, and along the rinkboards for Black Bears home games at Canadian Tire Centre. As part of the deal, PowerPlay also becomes the exclusive sportsbook and online casino partner for the Ottawa Black Bears.
“We are thrilled to have PowerPlay on board for our inaugural season with such a comprehensive partnership agreement. Their investment with the Black Bears represents a foundational agreement for our lacrosse club. And we’re proud to wear their logo alongside ours as we launch our franchise,” said Chelsea McDermott, Vice President of Business Operations for the Ottawa Black Bears.
“We are excited to bring PowerPlay’s bold, community-driven spirit to Ottawa-Gatineau, partnering with the Black Bears as they establish themselves as a force in lacrosse. This partnership celebrates a sport deeply tied to Canada’s heritage and competitive energy. Together, we’ll ignite passion, energize fans, and deliver excitement all season long,” said Thomas Vermeulen, Marketing Director for PowerPlay.
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Aristocrat Interactive iGaming White-Label
Aristocrat Interactive’s Full White-Label Solution Powers the Launch of Betiton in Ontario
, Aristocrat’s online Real Money Gaming (RMG) division, proudly announces the expansion of Betiton into the Ontario online market through its iGaming White-Label package. This marks the fourth market Betiton has entered via Aristocrat Interactive iGaming White-Label’s casino platform., with additional content from Wizard Games and Aristocrat Interactive to follow. Operators benefit from access to world-class games, advanced managed services, and a powerful CRM system designed to streamline operations and enhance player retention.
Rising iGaming brand Titanplay is entering the mobile market powered by Delasport’s turnkey solution. The solution includes the possibility of quickly launching iOS and Android apps, in this case – for the Ontario player base.
Mobile users will get the full sportsbook and casino experience of Delasport’s product, and even more: features like the proprietary Booster Panel for Casino games and ‘Combo of the Day’ for sports are also available for them.
Titanplay’s app is already available for iOS, and it will soon arrive on Google’s Play Store for Android devices.
The Ontario-focused brand is taking full advantage of what Delasport has to offer, thus providing the best player betting experience possible. Their platform has been live for a few months now and it has been thriving the whole time.
Aside from the mobile-only cutting-edge features, gamblers enjoy Player Engagement missions and tournaments, unmatched personalization capabilities with My Sportsbook, My Casino, My Combo, and My Event Builder, and much more.
“Having a mobile-first approach when developing products is a must in today’s iGaming industry”, Delasport’s CEO Oren Cohen Shwartz comments. “Data shows that mobile users are now more than 70% of the whole player base, so we make sure to be prepared to bring our partners to this thriving market at any point. This is the case with Titanplay who’ve had an incredibly successful launch in Ontario last year and are now ready to win even more players.”
In addition to a comprehensive sportsbook and casino experience, the Delasport mobile app includes innovative customization, and gamification features to boost user engagement and differentiate the company from its competitors. Cross-product Tournaments, Missions, Badges, Spin & Win, and other gamification elements are also available to Titanplay’s players.
As soon as the app is downloaded and installed on a device, it provides convenient and quick access. Titanplay’s team may communicate with their players in real-time using the built-in push notifications feature on their devices. The software also addresses current security demands by providing biometric login and facial recognition on supported devices.
More about this key step can be learned from Delasport during ICE 2025 – Barcelona. Visit Stand 5M20 and draw insight directly from the source
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