Canada
OpenBet Set to Smash The Boundaries With Industry’s Most Comprehensive Offering for the NFL Championship Game
Hundreds of unique and exciting markets created for the Big Game, backed by unrivalled technology and trading expertise
OpenBet, the world leader in sports betting entertainment and its pioneering SportCast business, have unveiled their comprehensive technology, content and trading offering for the Big Game – including new and unique markets designed to further enhance the betting experience.
Having delivered zero downtime during last year’s main event, OpenBet is preparing itself for unprecedented levels of transactions across its entire product portfolio for the main event. During last year’s NFL Championship Game, regulated sports betting was available in 20 states and that has since expanded to 30, with New York among the latest to introduce legislation. With its robust technology, astute trading capabilities and unparalleled content from SportCast, the industry leading provider is once again set to power the world’s biggest sports betting brands with a seamless experience for their players.
Nikos Konstakis, Chief Product Officer at OpenBet, said: “As excitement builds for the Big Game, we’re proud to be at the heart of facilitating entertaining and responsible betting experiences for players. Our loyal customers can depend on us to deliver on the biggest occasion again, with our unrivalled experience and robustness. With an elevated content and trading offering, we’re anticipating our busiest sporting events ever and our teams and technology are ready for kick-off.”
Ahead of the Championship Game, SportCast has developed one of its most wide-ranging American football BetBuilder offerings to date, featuring over 1,400 different types of market selections for the Big Game. The product will be live with 40+ operators worldwide and available in 40 languages. Designed to provide ultimate player experiences, the wide range of offer reaffirms SportCast as the leader in delivering same-game parlays to the global sports betting industry.
As the pioneers of BetBuilder, SportCast’s unrivalled experience and provision in data collection has shaped this year’s offering to be the most advanced and compelling offering in the company’s history. Six different Quarterback markets have been created alone, with players able to bet on the Yards, Touchdowns, Passes, Interceptions, Attempts and Completions, illustrating the depth of SportCast’s offering.
In addition, numerous team prop markets unique to SportCast will be offered, including Team sacks, Fumbles lost and Next team to score a safety. These engaging bet types will be appealing to bettors throughout the whole game, regardless of the overall score line.
Ryan Coombs, VP Content and Managing Director at SportCast, said: “At a time when the burgeoning U.S. sports betting market shows no signs of slowing and the increasing popularity of American football beyond the States, this year’s Big Game promises to be one of the biggest ever in terms of wagers placed. As we have experienced over the previous 12 months, BetBuilder is in very strong demand and we’ve responded to develop a comprehensive offering for the Big Game. With exciting new markets to experience, we’re confident that our enhanced product will match the expectations of operators and bettors worldwide.”
ComeOn Group announced a significant milestone in its sportsbook expansion journey with the addition of sportsbook to their offering in Ontario following the successful acquisition of the required permits. This addition represents a strategic advancement in the Groups sportsbook growth trajectory where they are set to double its sportsbook business in the coming years.
ComeOn Group is one of 51 active operators in Ontario. The Ontario market has experienced robust growth since its launch, reaching C$6.7 billion in revenue in 2023.* By 2029, the market is forecasted to grow by a total of 29%, with 2024 expected to close with a 20% increase.
ComeOn keeps investing in its sportsbook business acceleration that is powered by its proprietary sportsbook platform and in-house risk management and trading team. As a multi product vertical operator, ComeOn is striving to give its customer base a safe and exciting entertainment destination and this approach is now expanded to their Ontario audience.
Juergen Reutter, Chief Executive Officer at ComeOn Group, said: “We are very excited about the opportunities this new milestone opens up for us. As a casino-led operator it represents a key part of our sportsbook strategy to double our business in the coming years. Like in any of our other markets, we are striving for a differentiated sportsbook entertainment experience that is powered by our in-house technology. Our goal is to deliver top-tier entertainment to our players while fostering safe and innovative gaming experiences.”
*Source – H2GC H2 Ontario Data 25.10.2024 (excl. Lottery)
BCLC
INTRALOT Announces New Project with the British Columbia Lottery Corporation for Online Lottery Platform
INTRALOT S.A. has announced the undertaking of a new project between the British Columbia Lottery Corporation (BCLC), the sole lottery operator for the Government of British Columbia in Canada, and INTRALOT Inc., its US subsidiary, for the provision of an online lottery platform. The project also includes the digitalization of the existing land-based network.
The solution will be based on the Player X platform, part of the Lotos X ecosystem, and adds to the company’s overall partnership with BCLC, which has been extended until 2028.
INTRALOT is a leading player in a changing world of gaming. With significant experience in looking forward and anticipating emerging trends, the company provides future-proof solutions to regulated lottery and gaming operators around the world.
Relax Gaming, the iGaming aggregator and supplier of unique content, has significantly enhanced its presence in the Ontario market through an agreement with leading Canadian operator, PointsBet.
This partnership reinforces Relax Gaming’s aim to become a standout provider across North America, having already gained early success in Ontario. Relax became one of the first suppliers to deliver content to the region’s players in March 2022, debuting with over 120 games across multiple operators.
PointsBet pride themselves as one of Canada’s leading operators offering unmatched speed, ease of use, and a comprehensive array of pre-game and in-play sports betting options. This is complemented by a top-tier online casino which will now be boosted with the integration of Relax’s portfolio of slots and live dealer options.
With its authentic Canadian approach, PointsBet prioritises technology that minimises external dependencies to maintain control over its platform and has a commitment to responsible gambling best practices, ensuring a safe and secure environment for all players.
Martin Stålros, CEO at Relax Gaming, said: “Since we launched in Ontario we have enjoyed tremendous success, with our content hitting the sweet spot for the broad range of players in the Canadian province. This partnership with PointsBet will strengthen our presence in the market as the region’s leading operator integrates our rich content portfolio which will engage its player base.”
Scott Vanderwel, Chief Executive Officer at PointsBet, added: “Relax Gaming has established a strong reputation across North America and in Ontario in particular. The impressive range of content that will be integrated into our platform will increase engagement within our online platform and we are delighted to be able to provide more immersive experiences to our audiences.”
Established as one of the industry’s leading B2B suppliers, Relax Gaming was awarded GGA’s Product Launch of the Year in February 2023 for Dream Drop Jackpots. Money Train 3 names the 2023 CasinoBeats Game Developer Awards amongst its 6 Slot of the Year titles, while the brand also won the award for Skill Games Supplier at the 2023 EGR B2B Awards along with the Innovation in Mobile award at the 2023 SBC Awards.
Relax Gaming provides more than 4,000 online casino games, from its high-performing proprietary slots to a significant, varied library of content from hand-picked third-party studios via its partnership programmes.
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