

Canada
Gaming Summit Latin America gathers regulators, operators and connected providers for several talks on 23 June
Gaming Summit Latin America brings together LATAM regulators and industry shareholders for a very important virtual conference on 23 June
We are excited to announce the final agenda for the upcoming Gaming Summit Latin America that will take place on 23 June.
To conference will follow the Gaming Summit North America which is scheduled for 22 June.
The conference series is Gaming Americas’ flagship event in the Americas and was previously titled “Sports Betting & Casino Summit North America”, and complements the Gaming Americas Quarterly Meetups. (read more about the rebranding here)
As mentioned above, Gaming Summit Latin America gathers regulators, top C-Level Executives for a day of quality learning and engaging discussion about the gambling industry in the LATAM region.
You can view the full program here or register here to receive the login details!
The conference targets compliance-related matters and gives clear updates about the state of the industry in Brasil, Argentina, Costa Rica, Peru, and Curacao. Besides the trending topics, the experts will also dive into discussions about the state of Responsible Gaming in the region.
Among the leaders who will present during the panel discussions, you can find the regulators and lotteries representatives from Argentina, Peru, Costa Rica and Curacao.
Top brand such as Nuvei, Betwarrior, Playtech, Entain, Play’n GO, Codere, and GLI will also share their information about the region.
The panel discussions will be hosted in Portuguese, Spanish, and English, while live interpreting is ensured at all times by one of the sponsors of the conference series, All-In Global.
The conference enjoys the support of Play’n GO as sponsors.
Here is a short preview of the panel discussions:
- Regulation in the spotlight: Brasil (operators, payment methods, legal update) (Portuguese to English)
- Hear from the industry stakeholders in Argentina (operators, software providers) (Spanish to English)
- Responsible Gaming Programs across LATAM (English to Spanish and Portuguese)
- Regulation in the spotlight: Argentina, Costa Rica, Peru, Curacao (regulators, lotteries representatives) (Spanish to English)
Among the leading speakers’ you can find:
- Sebastian Vivot – Head of Modernisation and Information Technology, Loter’a de la Ciudad de Buenos Aires
- Manuel San Román – Dir. Gral. de Juegos de Casino y Máquinas Tragamonedas de Perú
- Esmeralda Britton – President of Social Protection Board (JPS) of Costa Rica
- Jamir Barton – Acting Chairman of the Board of Directors at the Curacao Gaming Control Board
- Neil Montgomery – Founding and Managing Partner at Montgomery & Associados
- Roberto Carvalho Brasil Fernandes – Senior Lawyer at Brasil Fernandes Advogados
- Danilo Gennari – Sócio-Diretor na Distrito Relações Governamentais
- Pedro Extremera – Regional Director at Playtech
- Victor Arias – Vice President LATAM at Pragmatic Play
- Cristian Acuna – Head of Sales LATAM at Play’n GO
- Salo Leder – Business Development Executive at Codere
- Juan Espinosa García – Ministerio de Hacienda Espana
- Martin Lycka – SVP for American Regulatory Affairs and Responsible Gambling at Entain
- Fernando Sussesso – Sales Manager LATAM at Nuvei
- Alasdair Townsend – Managing Partner at Sherlock Communications
- Georges Didier Flores – Latin America Government Relations and Business Development Representative at Gaming Laboratories International
- Seth Palansky – Vice President, Corporate Social Responsibility & Communications at Conscious Gaming
- Richard Bayliss – Senior Regulatory Affairs and Compliance Manager at Playtech
- José Carlos Figueroa – Caribbean Government Relations and Business Development Representative Gaming Laboratories International, LLC (GLI®)
For sponsorship/speaking and marketing inquiries, make sure to reach out to Andrada Marginean (B2B Sales Executive at Hipther Agency).
For media-related inquiries, please contact Alexandru Marginean (Marketing Specialist at Hipther Agency).
To receive constant updates, subscribe here: http://eepurl.com/hfyZxf
BetVictor
BetVictor Canada launches Tracy McGrady Safer Gambling campaign

BetVictor Canada has launched its new out-of-home advertising campaign across the streets of Toronto to promote NBA legend Tracy McGrady as its Safer Gambling Ambassador.
Two mobile digital trucks strategically targeting high-traffic areas near Scotiabank Arena, Rogers Centre, and major sporting events will provide prime audience exposure for the campaign, scheduled around Toronto Maple Leafs, Toronto Raptors, and Toronto Blue Jays home games.
To further enhance the campaign’s reach, BetVictor Canada has partnered with Clear Media Group to leverage digital taxi tops across Toronto, providing city-wide exposure with 100 taxis displaying key brand messaging. These digital taxi tops will run during peak evening hours (5:00pm – 9:00pm) on select dates until April 5th, 2025.
The campaign coincides with Problem Gambling Awareness Month, a nationwide grassroots campaign held each March that seeks to increase public awareness of problem gambling and promote prevention, treatment, and recovery services.
BetVictor Canada offers an array of tools and services to help its Canadian customers bet and play safely and responsibly, across a host of sports betting markets and online casino games.
Mark Harper, Head of Emerging Markets at BV Group, said: “BetVictor is delighted to be participating in the National Council of Problem Gambling campaign in March, to help increase public awareness of problem gambling and the need to promote prevention, treatment and recovery services.
“In using our Safer Gambling Ambassador, Tracy McGrady, to raise awareness about BetVictor’s safer gambling tools such as loss limits, time alerts and product restrictions we are dedicated to ensuring all players have a safe gambling experience. #PGAM2025.”
The post BetVictor Canada launches Tracy McGrady Safer Gambling campaign appeared first on Gaming and Gambling Industry in the Americas.
AGCO
AGCO issues $110,000 in penalties to BetMGM Canada for offering cash to induce new gambling customers
The Alcohol and Gaming Commission of Ontario (AGCO) has served BetMGM Canada Inc. with an Order of Monetary Penalty (OMP) of $110,000 for violations of the Registrar’s Standards for Internet Gaming.
In two separate incidents in 2024, BetMGM engaged marketing companies who offered cash to members of the public in return for opening new BetMGM accounts. The marketing activities occurred in public forums, such as a major national trade conference. Under AGCO’s Standards, operators are responsible for the conduct of their third-party suppliers who are contracted to support the operator’s Ontario gaming business, and must require their third-parties to meet Ontario laws, regulations and standards (Standard 1.19).
Ontario is one of the first jurisdictions in the world to establish and enforce rules that strictly limit high-risk inducement advertising and marketing in the online gambling industry. Registered iGaming operators are prohibited from offering gambling inducements, bonuses and credits as part of their broad public advertising and marketing activities (Standard 2.05). These Standards exist to protect Ontarians from predatory advertising and promotional marketing practices in order to limit the risk of gambling-related harm.
A registered operator served with an OMP by the AGCO has the right to appeal the Registrar’s decision to the Licence Appeal Tribunal (LAT), which is an adjudicative tribunal independent of the AGCO and part of Tribunals Ontario.
QUOTE
“Responsible gambling safeguards and the protection of Ontarians on registered gaming sites is among our key priorities. The AGCO monitors the activities of all registered operators and their third-party suppliers to ensure they are meeting our high standards and we continue to take strong action to ensure they operate within the public interest.”
Dr. Karin Schnarr, Chief Executive Officer and Registrar – AGCO
ADDITIONAL INFORMATION
BetMGM Canada Inc. failed to comply with the Registrar’s Standards for Internet Gaming. Specifically, the licensee failed to comply with the following provisions of the Standards:
- 1.19 Operators are responsible for the actions of third parties with whom they contract for the provision of any aspect of the Operator’s business related to gaming in Ontario and must require the third party to conduct themselves in so far as they carry out activities on behalf of the operator as if they were bound by the same laws, regulations, and standards.
- 2.05 Advertising and marketing materials that communicate gambling inducements, bonuses and credits are prohibited, except on an operator’s gaming site and through direct advertising and marketing, after receiving active player consent.
Contrary to the Standards, BetMGM Canada Inc. and/or their affiliates allegedly engaged in the following activities:
a) | On or about January 13 and 14, 2024, BetMGM representatives were alleged to have attended the National Franchise Show and were offering $100 in cash to new players for opening a new account and depositing $15. |
b) | On or about March 11, 2024, BetMGM acknowledged that its marketing affiliate “Above the Street” had engaged in prohibited inducement marketing. The conduct resulted in 377 player sign-ups and $127,180.00 in commissions to “Above the Street”. |
c) | On or about April 13, 2024, another BetMGM marketing affiliate “Maple Leaf Marketing” engaged in prohibited inducements and marketing to induce on-site activations and acquire new players. The conduct resulted in 94 player sign-ups and about $34,000.00 in commissions paid to “Maple Leaf Marketing”. |
The post AGCO issues $110,000 in penalties to BetMGM Canada for offering cash to induce new gambling customers appeared first on Gaming and Gambling Industry in the Americas.
BCLC
BCLC Launches “What’s played here stays here” Campaign

BCLC’s new “What’s played here stays here” campaign is issuing an important reminder to British Columbians who choose to gamble – specifically that all net profit its operations generate stays in B.C. to help fund critical services like education, health care and community programs.
The campaign also reinforces that all other gambling websites operating in B.C. are illegal and take away funds from critical community programs and services.
“Across B.C. and Canada, we’ve seen incredible groundswell around the importance of buying and supporting local, and that’s no different for British Columbians who choose gambling for their entertainment. We want our B.C. players to know they can find a world-class gambling experience in their own backyard, whether it’s at one of our 33 casinos, 3,400 lottery retailers, or online at PlayNow.com, and that the proceeds from their play with BCLC make a positive impact at home in their community,” Pat Davis, President and CEO of BCLC, said.
Along with illegal online gambling websites, BCLC also competes with Washington State and Las Vegas casinos, all of which aggressively market to B.C. residents.
“BCLC continues to raise awareness that these gambling options do not support B.C.’s economy and take away funds from vital provincial and community-based programs and services. In a time when British Columbians are standing united, we want to reinforce that playing together with BCLC helps make B.C. even better,” Pat Davis added.
The post BCLC Launches “What’s played here stays here” Campaign appeared first on Gaming and Gambling Industry in the Americas.
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