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European Gaming Congress 2024

Canada

SCIENTIFIC GAMES TAKES ITS SHOWROOM ON THE ROAD FOR SG SUMMIT LIVE

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Scientific Games Corporation is taking the best of their gaming showroom on the road for SG Summit Live, an interactive experience built in a semi-truck to conveniently showcase new products in a unique and safe way to customers across the country. Departing from Scientific Games headquarters in Las Vegas, the mobile showroom will travel approximately 14,500 miles across the U.S. with 15 scheduled stops.
“We are excited to bring SG Summit Live across the country to give our customers an in-person showroom tour,” says Brian Pierce, Scientific Games’ SVP of North American Sales. “The last year has shown us that it is important for us to create unique experiences, like this mobile showroom, to reach our customers and continue to deliver best-in-class service and the high-quality products we’re known for. Our team has worked tirelessly to bring our newest products and innovations directly to our customers’ doorsteps, so they can safely and conveniently experience the latest technology hitting the gaming market.”
SG Summit Live is a fully immersive experience that provides customers with a comprehensive and safe showroom tour, while in the comfort of their own city. With this mobile showroom experience, Scientific Games brings their customers the opportunity to interact and see the latest innovations in gaming technology with knowledgeable and experienced team available on-site to answer questions and deliver the high-quality customer service that the Company is known for.
SG Summit Live will showcase famed products, customer favorites and new innovations including:
  • Kascada, a popular new cabinet continuing the legacy of portrait cabinet success
  • Mural – 88 Fortunes®, the latest title in the 88 Fortunes game family, and WILLY WONKA starring a life-size Willy Wonka
  • Kyber, the award-winning augmented reality table game that combines eye-catching projections and object recognition technology
In addition to their innovative slots and table products, the Company will also display their latest advancements in Systems, Sports Betting and iGaming including:
  • Unified Wallet, an award-winning cardless and cashless gaming experience that gives players the power to instantly access funds to play slots and table games through the use of a mobile app, and features simple fund transfers in and out of the game, as well as loyalty club registration and access
  • Player Boutique®, an automated marketing and gift fulfillment solution that directs players to the gaming machine, rather than a line or kiosk, and features two-day shipping powered by Amazon Prime
  • OpenSports, a reliable and versatile retail and digital sports betting platform offering flexible and modular technology that operators can mix and match to best fit their needs, which includes Don Best pricing and trading solutions, which offers real time pre-match and in-play odds, pricing and betting data services and solutions for North American sporting events and competitions and the SportCast BetBuilder feature allows players to build bets across multiple markets on a single game with instant pricing through a seamless User Interface (UI)
  • The world class iGaming ecosystem, OpenGaming, an open network that brings comprehensive games from a wide range of in-house studios and third-party partner studios, enhanced with innovative features designed to ramp up the gaming experience
SG Summit Live will be held from June through September. For dates and more information, visit scientificgames.com/events.
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Canada

Relax Gaming joins forces with PointsBet to strengthen footprint in Ontario

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Relax Gaming, the iGaming aggregator and supplier of unique content, has significantly enhanced its presence in the Ontario market through an agreement with leading Canadian operator, PointsBet.

This partnership reinforces Relax Gaming’s aim to become a standout provider across North America, having already gained early success in Ontario. Relax became one of the first suppliers to deliver content to the region’s players in March 2022, debuting with over 120 games across multiple operators.

PointsBet pride themselves as one of Canada’s leading operators offering unmatched speed, ease of use, and a comprehensive array of pre-game and in-play sports betting options. This is complemented by a top-tier online casino which will now be boosted with the integration of Relax’s portfolio of slots and live dealer options.

With its authentic Canadian approach, PointsBet prioritises technology that minimises external dependencies to maintain control over its platform and has a commitment to responsible gambling best practices, ensuring a safe and secure environment for all players.

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Martin Stålros, CEO at Relax Gaming, said: “Since we launched in Ontario we have enjoyed tremendous success, with our content hitting the sweet spot for the broad range of players in the Canadian province. This partnership with PointsBet will strengthen our presence in the market as the region’s leading operator integrates our rich content portfolio which will engage its player base.”

Scott Vanderwel, Chief Executive Officer at PointsBet, added: “Relax Gaming has established a strong reputation across North America and in Ontario in particular. The impressive range of content that will be integrated into our platform will increase engagement within our online platform and we are delighted to be able to provide more immersive experiences to our audiences.”

Established as one of the industry’s leading B2B suppliers, Relax Gaming was awarded GGA’s Product Launch of the Year in February 2023 for Dream Drop Jackpots. Money Train 3 names the 2023 CasinoBeats Game Developer Awards amongst its 6 Slot of the Year titles, while the brand also won the award for Skill Games Supplier at the 2023 EGR B2B Awards along with the Innovation in Mobile award at the 2023 SBC Awards.

Relax Gaming provides more than 4,000 online casino games, from its high-performing proprietary slots to a significant, varied library of content from hand-picked third-party studios via its partnership programmes.

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Canada

Jackpot Digital Receives Approval from the Saskatchewan Liquor and Gaming Authority

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Jackpot Digital, a leading manufacturer of electronic multiplayer dealerless poker tables, has announced that it has received approval from the Saskatchewan Liquor and Gaming Authority (SLGA) to act as a registered supplier of gaming supplies and services to regulated casinos in the Canadian province of Saskatchewan.

The approval follows the Company’s news release dated February 6, 2024, announcing the signing of a licensing agreement with the Saskatchewan Indian Gaming Authority (SIGA) to install the Company’s Jackpot Blitz dealerless poker ETGs into SIGA casinos.

SIGA operates seven casinos and Playnow.com in Saskatchewan. At the outset, SIGA proposes to install Jackpot Blitz machines at its Dakota Dunes and Gold Horse Casino properties, located in Saskatoon and Lloydminster, respectively.

Jackpot CEO Jake Kalpakian said: “We are excited to receive approval as a gaming equipment supplier in Saskatchewan. This represents the first major jurisdictional, non-tribal license received by Jackpot during our continuing expansion into the land-based casino market. We have many more license applications underway in the US and other Canadian provinces, which will dramatically impact our ability to accelerate the rollout of Jackpot Blitz across North America.”

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Calgary Sports and Entertainment Corporation

Play Alberta, CSEC Extend Partnership

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Teams under the Calgary Sports and Entertainment Corporation (CSEC) banner have expanded their long-term partnership with Play Alberta, the province’s premier iGaming destination. As part of the agreement, the Flames will feature AGLC’s responsible gambling program, GameSense, on their home helmets and a Play Alberta insignia displayed on their home jerseys. The Stampeders, Wranglers, and Roughnecks will integrate the Play Alberta logo onto their uniforms.

“There’s significant importance now to showcase meaningful responsible gambling efforts in the iGaming industry. I’m proud of our initiatives to provide GameSense with such a visible platform. GameSense promotes healthy gambling habits online and in person and including AGLC’s responsible gambling platform over the course of this partnership is a huge accomplishment,” Kandice Machado, Chief Executive Officer at AGLC.

The agreement makes Play Alberta the exclusive sports betting and online gaming partner of the Flames, Wranglers, Stampeders, and Roughnecks. Through the partnership, Play Alberta and CSEC will develop unique partnerships and in-arena giveaways during the season.

“Through GameSense, our partnership with Play Alberta equips our fans with the knowledge required if they wish to participate in gaming while they support their home team. We are both proud and excited to extend our relationship with Play Alberta that makes cheering for our teams that much more fun while also generating revenue to support the quality of life for Albertans,” said CSEC President and CEO Robert Hayes.

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Alberta is the first jurisdiction in North America to partner with professional sports franchises and integrate PlayAlberta.ca and social responsibility branding onto uniforms. It upholds AGLC’s commitment to responsible play, raising awareness of GameSense and Self-Exclusion, resources that give bettors the tools they need to make healthy gambling choices.

In addition, proceeds generated through the website go toward the province’s General Revenue Fund. In 2023–24, $235 million was generated for programs and services that Albertans rely on every day through Play Alberta, an increase of more than $42 million from the previous year.

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