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Chicago Fire FC Becomes First MLS Club to Launch Gambling Awareness Sessions with EPIC Risk Management and Entain Foundation US

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Fire to Deliver Player Education Sessions as Part of Club’s Performance, Advisory, and Support Services (P.A.S.S.) Program

Chicago Fire FC, entering into their 24th season in Major League Soccer, have become the first football club in the United States to deliver problem gambling and gaming awareness sessions to teams throughout their organization through a partnership with EPIC Risk Management and Entain Foundation US, Entain plc’s unique non-profit subsidiary that is dedicated to promoting responsible gambling and sports integrity.

Epic Risk Management will lead sessions with the Chicago Fire’s U-13’s through U-19’s, plus the first team. Each session will be appropriately tailored for the varied audience and age groups through the Club’s roster, covering issues such as problem gaming, disordered gambling and sports betting integrity.

Delivery of these sessions will begin in May and continue throughout 2021, aiming to provide continued support across Chicago Fire’s P.A.S.S. program. Due to COVID-19, sessions will take place via videoconference and move to in-person sessions when safely allowed.

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“We know that young athletes are at greater risk of being effected by problematic gaming and gambling, and we recognize the need to take a proactive approach to educating our players and parents on these risks,” says Brian Roberts, Director of Performance, Advisory and Support Services (P.A.S.S.) at Chicago Fire FC. “The real-life stories that EPIC Risk Management use in their educational sessions brings focus to gambling in a way that will have a true impact and will provide our Academy players with the understanding needed to make informed decisions. We are excited to work with an organization open to customizing an approach to educating our Academy players.”

“We are delighted to be able to work closely with Chicago Fire and their Performance, Advisory, and Support Services (PASS) staff to customize our program to integrate into their existing PASS Education,” says John Millington, VP of US Operations at EPIC Risk Management. “Our collaboration with the Entain Foundation US represents a key strategic piece of our prevention pillar. It is essential that professional sports teams and leagues recognize a collective responsibility to educate their players, staff, and their fan base, and we are delighted Chicago Fire have proactively embraced the importance of integrating this market leading education into their existing programs. I hope many more teams will follow their lead.”

Martin Lycka, Entain plc’s Senior Vice President for American Regulatory Affairs and Responsible Gambling, and trustee of the Entain Foundation US, noted, “This new partnership among Chicago Fire FC, EPIC Risk Management and the Entain Foundation US is another important milestone in promoting player protection and responsible gambling—a top priority of our Foundation. I am proud to affiliate our Foundation in the US with these two outstanding partners.”

To date, EPIC Risk Management and the Entain Foundation US have launched collaborations with the NFLPA Professional Athletes Foundation, colleges across the U.S., and the Division on Addiction at Cambridge Health Alliance, a Harvard Medical School teaching hospital, on research into elite athletes’ relationships with problematic gambling behavior.

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Canada

ComeOn Group adds sportsbook to its offering in Ontario

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ComeOn Group announced a significant milestone in its sportsbook expansion journey with the addition of sportsbook to their offering in Ontario following the successful acquisition of the required permits. This addition represents a strategic advancement in the Groups sportsbook growth trajectory where they are set to double its sportsbook business in the coming years.

ComeOn Group is one of 51 active operators in Ontario. The Ontario market has experienced robust growth since its launch, reaching C$6.7 billion in revenue in 2023.* By 2029, the market is forecasted to grow by a total of 29%, with 2024 expected to close with a 20% increase.

ComeOn keeps investing in its sportsbook business acceleration that is powered by its proprietary sportsbook platform and in-house risk management and trading team. As a multi product vertical operator, ComeOn is striving to give its customer base a safe and exciting entertainment destination and this approach is now expanded to their Ontario audience.

Juergen Reutter, Chief Executive Officer at ComeOn Group, said: “We are very excited about the opportunities this new milestone opens up for us. As a casino-led operator it represents a key part of our sportsbook strategy to double our business in the coming years. Like in any of our other markets, we are striving for a differentiated sportsbook entertainment experience that is powered by our in-house technology. Our goal is to deliver top-tier entertainment to our players while fostering safe and innovative gaming experiences.”

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*Source – H2GC H2 Ontario Data 25.10.2024 (excl. Lottery)

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BCLC

INTRALOT Announces New Project with the British Columbia Lottery Corporation for Online Lottery Platform

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INTRALOT S.A. has announced the undertaking of a new project between the British Columbia Lottery Corporation (BCLC), the sole lottery operator for the Government of British Columbia in Canada, and INTRALOT Inc., its US subsidiary, for the provision of an online lottery platform. The project also includes the digitalization of the existing land-based network.

The solution will be based on the Player X platform, part of the Lotos X ecosystem, and adds to the company’s overall partnership with BCLC, which has been extended until 2028.

INTRALOT is a leading player in a changing world of gaming. With significant experience in looking forward and anticipating emerging trends, the company provides future-proof solutions to regulated lottery and gaming operators around the world.

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Canada

Relax Gaming joins forces with PointsBet to strengthen footprint in Ontario

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Relax Gaming, the iGaming aggregator and supplier of unique content, has significantly enhanced its presence in the Ontario market through an agreement with leading Canadian operator, PointsBet.

This partnership reinforces Relax Gaming’s aim to become a standout provider across North America, having already gained early success in Ontario. Relax became one of the first suppliers to deliver content to the region’s players in March 2022, debuting with over 120 games across multiple operators.

PointsBet pride themselves as one of Canada’s leading operators offering unmatched speed, ease of use, and a comprehensive array of pre-game and in-play sports betting options. This is complemented by a top-tier online casino which will now be boosted with the integration of Relax’s portfolio of slots and live dealer options.

With its authentic Canadian approach, PointsBet prioritises technology that minimises external dependencies to maintain control over its platform and has a commitment to responsible gambling best practices, ensuring a safe and secure environment for all players.

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Martin Stålros, CEO at Relax Gaming, said: “Since we launched in Ontario we have enjoyed tremendous success, with our content hitting the sweet spot for the broad range of players in the Canadian province. This partnership with PointsBet will strengthen our presence in the market as the region’s leading operator integrates our rich content portfolio which will engage its player base.”

Scott Vanderwel, Chief Executive Officer at PointsBet, added: “Relax Gaming has established a strong reputation across North America and in Ontario in particular. The impressive range of content that will be integrated into our platform will increase engagement within our online platform and we are delighted to be able to provide more immersive experiences to our audiences.”

Established as one of the industry’s leading B2B suppliers, Relax Gaming was awarded GGA’s Product Launch of the Year in February 2023 for Dream Drop Jackpots. Money Train 3 names the 2023 CasinoBeats Game Developer Awards amongst its 6 Slot of the Year titles, while the brand also won the award for Skill Games Supplier at the 2023 EGR B2B Awards along with the Innovation in Mobile award at the 2023 SBC Awards.

Relax Gaming provides more than 4,000 online casino games, from its high-performing proprietary slots to a significant, varied library of content from hand-picked third-party studios via its partnership programmes.

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