Canada
CGA: Optimism and Opportunity in 2021
We all agree that 2020 was a year that we want to put firmly behind us. The COVID-19 pandemic has had an extraordinary impact on our business, communities and families. In these early months of 2021, the impacts of the pandemic continue be present and real for those still impacted by closures, but there is a sense of optimism and hope for the year ahead.
2021 will be a pivotal year for the Canadian Gaming Association (CGA) as we continue to work with both federal and provincial governments to ensure the best outcome possible for our industry as it recovers from COVID-19.
The association’s advocacy efforts will be primarily focused on sports betting and the development of iGaming regulatory model in Ontario. The CGA will continue to support Bill C-13, the federal single-event sports wagering bill, as it moves through the House to the Senate, and will provide assistance as provincial regulators decide how to best to develop their sports wagering regulatory models. Coinciding with these efforts will be the CGA’s involvement in the consultations on Ontario’s iGaming model, the CGA continue to work with the AGCO and the government of Ontario as they move ahead with a licensing model to make iGaming a reality in the province.
CGA Academy
We have launched a new training and development program called the CGA Academy in partnership with iGaming Academy. Member and industry offers are coming soon and in the meantime, you can find more information on the CGA Academy microsite.
New Members
Our membership is growing! We are thrilled to welcome Bet Regal and Kambi to the Canadian Gaming Association. If you are interested in joining the CGA, information and application forms are available here.
Sports Betting Update
Sports betting will be a key priority for the CGA throughout 2021 as it will be a powerful tool to help the industry emerge from the impacts of COVID-19. Bill C-218, the Private Member’s Bill brought forward by Kevin Waugh, MP for Saskatoon-Grasswood, had its second reading and debate on February 5 and again benefited from all-party support. The second reading vote will be held on February 17, which will approve the bill’s referral to the House of Commons Justice Committee for hearings.
Bill C-13, the government bill, is due to have its second reading and debate on February 19.
Paul Burns, President & CEO, CGA, and Mr. Waugh were quoted in an article in the Financial Post on how Canada has never been closer to legalizing single-event sports betting.
We will continue to keep you updated on the progress of the two bills.
Regulatory Innovation Committee Moving On to Sport and Event Wagering Standards
The CGA’s Regulatory Innovation Committee developed regulatory standards for cashless wagering (Standards for Cashless Systems) in land-based Canadian casinos in 2020, which are now available for implementation across Canada. A copy of the standards can be dowloaded on our website. The committee has moved on to sport and event wagering standards in anticipation of the legalization of single-event sports wagering.
Given that only parlay-style wagers are legal in Canada, there is a need to address issues that will be specific to the implementation of sport and event wagering standards such as match fixing/integrity of data, sharing data across jurisdictional lines, and marketing and the offering of odds. The committee will be working to develop statements to append to GLI-33, which most provinces will be adopting in the months to come.
The committee includes a cross section of gaming industry representatives working with provincial gaming regulators and subject matter experts.
Congratulations!
CGA board member Dean Ehrlich, Executive Vice President and Games Business Leader, Everi, was named one of Global Gaming Business magazine’s 25 People to Watch.
Claire Copeland, former Chair of the CGA’s Board of Directors and former CEO of Falls Management, was awarded the Order of Ontario for his business leadership contributions to Ontario.
Canada
ComeOn Group adds sportsbook to its offering in Ontario
ComeOn Group announced a significant milestone in its sportsbook expansion journey with the addition of sportsbook to their offering in Ontario following the successful acquisition of the required permits. This addition represents a strategic advancement in the Groups sportsbook growth trajectory where they are set to double its sportsbook business in the coming years.
ComeOn Group is one of 51 active operators in Ontario. The Ontario market has experienced robust growth since its launch, reaching C$6.7 billion in revenue in 2023.* By 2029, the market is forecasted to grow by a total of 29%, with 2024 expected to close with a 20% increase.
ComeOn keeps investing in its sportsbook business acceleration that is powered by its proprietary sportsbook platform and in-house risk management and trading team. As a multi product vertical operator, ComeOn is striving to give its customer base a safe and exciting entertainment destination and this approach is now expanded to their Ontario audience.
Juergen Reutter, Chief Executive Officer at ComeOn Group, said: “We are very excited about the opportunities this new milestone opens up for us. As a casino-led operator it represents a key part of our sportsbook strategy to double our business in the coming years. Like in any of our other markets, we are striving for a differentiated sportsbook entertainment experience that is powered by our in-house technology. Our goal is to deliver top-tier entertainment to our players while fostering safe and innovative gaming experiences.”
*Source – H2GC H2 Ontario Data 25.10.2024 (excl. Lottery)
BCLC
INTRALOT Announces New Project with the British Columbia Lottery Corporation for Online Lottery Platform
INTRALOT S.A. has announced the undertaking of a new project between the British Columbia Lottery Corporation (BCLC), the sole lottery operator for the Government of British Columbia in Canada, and INTRALOT Inc., its US subsidiary, for the provision of an online lottery platform. The project also includes the digitalization of the existing land-based network.
The solution will be based on the Player X platform, part of the Lotos X ecosystem, and adds to the company’s overall partnership with BCLC, which has been extended until 2028.
INTRALOT is a leading player in a changing world of gaming. With significant experience in looking forward and anticipating emerging trends, the company provides future-proof solutions to regulated lottery and gaming operators around the world.
Canada
Relax Gaming joins forces with PointsBet to strengthen footprint in Ontario
Relax Gaming, the iGaming aggregator and supplier of unique content, has significantly enhanced its presence in the Ontario market through an agreement with leading Canadian operator, PointsBet.
This partnership reinforces Relax Gaming’s aim to become a standout provider across North America, having already gained early success in Ontario. Relax became one of the first suppliers to deliver content to the region’s players in March 2022, debuting with over 120 games across multiple operators.
PointsBet pride themselves as one of Canada’s leading operators offering unmatched speed, ease of use, and a comprehensive array of pre-game and in-play sports betting options. This is complemented by a top-tier online casino which will now be boosted with the integration of Relax’s portfolio of slots and live dealer options.
With its authentic Canadian approach, PointsBet prioritises technology that minimises external dependencies to maintain control over its platform and has a commitment to responsible gambling best practices, ensuring a safe and secure environment for all players.
Martin Stålros, CEO at Relax Gaming, said: “Since we launched in Ontario we have enjoyed tremendous success, with our content hitting the sweet spot for the broad range of players in the Canadian province. This partnership with PointsBet will strengthen our presence in the market as the region’s leading operator integrates our rich content portfolio which will engage its player base.”
Scott Vanderwel, Chief Executive Officer at PointsBet, added: “Relax Gaming has established a strong reputation across North America and in Ontario in particular. The impressive range of content that will be integrated into our platform will increase engagement within our online platform and we are delighted to be able to provide more immersive experiences to our audiences.”
Established as one of the industry’s leading B2B suppliers, Relax Gaming was awarded GGA’s Product Launch of the Year in February 2023 for Dream Drop Jackpots. Money Train 3 names the 2023 CasinoBeats Game Developer Awards amongst its 6 Slot of the Year titles, while the brand also won the award for Skill Games Supplier at the 2023 EGR B2B Awards along with the Innovation in Mobile award at the 2023 SBC Awards.
Relax Gaming provides more than 4,000 online casino games, from its high-performing proprietary slots to a significant, varied library of content from hand-picked third-party studios via its partnership programmes.
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