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Exclusive Q&A with Vera Motto, Business Development Executive at Habanero

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Having signed a raft of new deals and partnerships in recent months across Latin America, we caught up with Habanero’s business development executive for the region, Vera Motto, to get the lowdown on the supplier’s latest market movements.

Habanero’s certainly signed a lot of deals recently! Can you take us through your recent LatAm successes?

We’re delighted to be live on some of LatAm’s biggest brands, including BetJuego, Ganabet and Big Bola. We will also go live shortly with DoradoBet, expanding our reach in Peru, where we are already live with a number of key players, including Apuesta Total.

These latest deals cap a string of comprehensive agreements with major regional operators such as Salsa, LatamWin and Codere, with plenty of plans for entering new territories together on the table. It’s fantastic to see how far we’ve come in our short time on the continent and we’ll keep that momentum going forward with a range of exciting deals and market entries on the horizon.

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Has the regulation of Colombia’s iGaming market set an example for other countries in the region to follow? 

Without a doubt. Coljuegos has done a brilliant job of regulating a complex market, creating a safe and open environment with a competitive tax rate. The pro-active approach taken by the regulator has paved the way for a productive dialogue between operators, suppliers and the authorities.

In fact, even in the middle of the pandemic, Coljuegos managed to create entirely new online regulatory frameworks for live casino, scratchcards and bingo – which I’m sure no others can claim to have done! For us certainly, this demonstrated a willingness to go above and beyond in ensuring that operators are equipped with a diverse set of revenue streams, preserving a lucrative market for the local economy amid testing circumstances. We’re thrilled to see such commitment.

Apart from Colombia, which LatAm markets are the ones to watch in 2020? 

The city of Buenos Aires and Panama are the two most likely to enter the online domain next; both with sports betting and casino. Puerto Rico’s regulator has also recently appointed Gaming Laboratories International as an advisor, with the jurisdiction likely to finalise the process in the coming months.

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Elsewhere, plenty of jurisdictions have pending regulation, with Brazil certainly looking the most promising. Although, even more exciting for us at the moment is Mexico. The market holds a wealth of opportunity, and we’ve only started to make our mark across such a rich and diverse country – and we look forward to solidifying our presence there over the coming months with major local providers.

Do you anticipate entering any of those markets, or launching further LatAm-oriented products? 

Absolutely. We expect to enter Argentina and Panama as soon as regulation allows, with Brazil also on Habanero’s long-term radar. When it comes to games, it has been our experience that what works globally also works best in LatAm. A successful game performs well anywhere, and that’s exactly what we’ve observed with international hits such as Egyptian Dreams Deluxe and Hot Hot Fruit.

That’s not to say that localised content isn’t effective too. Our Mexican-themed title, 5 Mariachis, has performed fantastically on the continent, as have games with Asian themes, most likely due to the historic linkages between the two cultures.

Has LatAm’s gaming industry been affected by COVID-19 in broadly the same way as other territories? Or have you observed differing impacts? 

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Geographically speaking, the impact of COVID-19 on our industry has been consistent across the board. An increase in online gaming traffic has been an internationally observed trend, due in large part to the near universal closure of land-based and retail outlets.

One potential difference I may expect in the future is a varied retention rate, mostly due to a larger part of the population being unfamiliar with online gaming before the lockdown compared to Europe or other areas. As part of this, we’re very excited to be stepping up to the challenge of converting a whole demographic of land-based players – and we stand ready to equip our operator partners with everything they need to boost player engagement.

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ROGA Launches National College Education Campaign

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The Responsible Online Gaming Association (ROGA) has launched the “Know Your Play” campaign in partnership with EPIC Global Solutions, Kindbridge Behavioral Health, and the Responsible Gambling Council (RGC). This is a major initiative designed to provide college-aged students with detailed content focused on responsible gaming, mental health and well-being, and financial literacy.

“College students are learning to navigate newfound financial independence and equipping this age group with resources to make informed decisions that can build good financial habits will serve them throughout their lives, whether they engage in gaming or not. While previous programs have focused on student-athletes, our campaign intends to educate the broader student population about responsible gaming concepts that can help this age group set realistic expectations and see gaming as a form of entertainment, not as a way of making money,” ROGA Executive Director Dr. Jennifer Shatley said.

The campaign utilizes digital learning tools, resources, and videos available to all college-aged students at knowyourplay.org, even if they are not enrolled in a university. These resources will educate students on key responsible gaming concepts, including randomness, impulsiveness, and limit setting, while addressing myths like the illusion of control in sports betting. It will also focus on the role stress and mental health play in overall student wellbeing and provide practical tips for management. Additionally, extended resources will be piloted with select universities.

“EPIC has vast expertise and experience in creating programs that resonate with college-aged audiences and are delighted to partner with ROGA on a campaign that will provide critical education to college students across the country. By combining expert knowledge with personal stories, our program aims to foster a well-rounded understanding of financial literacy, decision-making, and risk-taking,” Teresa Fiore, SVP of Partnerships at EPIC Global Solutions, said.

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The campaign will begin rolling out at college campuses over the next several weeks with in-person learning sessions and workshops in tandem with digital delivery tools for greater accessibility and reach, ensuring that the program effectively engages students across diverse campuses and demographics.

“College life presents unique pressures, from financial independence to academic performance, all of which can impact mental health. By fostering decision-making skills that bridge these areas, we’re helping students build resilience, manage stress, and develop healthy habits that will serve them well beyond their college years,” Kindbridge Group CEO Daniel Umfleet, said.

“College students face an increased risk of harm from gambling, making prevention education essential in protecting this important audience. RGC has a long history of creating prevention programs for young adults, and we are proud to partner with ROGA on this crucial initiative. This campaign will equip students with the knowledge and skills needed to make informed decisions should they choose to gamble. By providing valuable information, digital tools, and resources, we are empowering young adults to approach gambling with a lower-risk mindset and reduce potential harm,” RGC CEO Sarah McCarthy said.

The post ROGA Launches National College Education Campaign appeared first on Gaming and Gambling Industry in the Americas.

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Siyata Mobile Announces New Order from Leading Canadian Gaming and Entertainment Company

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Siyata Mobile Inc, a global vendor of Push-to-Talk over Cellular (PoC) devices and cellular signal booster systems, announced a new order for SD7 handsets and related accessories for a new customer, a leading gaming and entertainment company located in Canada.

This order marks one of Siyata’s first entries into the gaming and casino industry, a sector with significant growth potential for the Company. The customer operates dozens of gaming, entertainment, and hospitality venues across Canada and will deploy the SD7 handsets for Push-to-Talk (PTT) communications among its security and maintenance teams.

“This new order is an exciting milestone for Siyata as we expand further into the gaming and casino market. There is a growing industry trend toward modern, cellular-based communication solutions. Casinos require reliable, cost-effective, and easy-to-use communication tools with exceptional audio clarity, and our SD7 handsets and accessories are an ideal fit for those demands. This casino is replacing traditional Land Mobile Radio (LMR) two-way radios with advanced PoC technology for its security and maintenance personnel. The SD7’s robust capabilities, including instant push-to-talk functionality and superior coverage, make it an attractive choice for businesses prioritizing security and operational efficiency,” Marc Seelenfreund, CEO of Siyata Mobile, said.

The post Siyata Mobile Announces New Order from Leading Canadian Gaming and Entertainment Company appeared first on Gaming and Gambling Industry in the Americas.

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CasinoCanada Started a New Partnership With Ocean Spin by LaLa Stars

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CasinoCanada, the number one gambling guide for players in Canada, is thrilled to announce its new partnership with Ocean Spin a brand under the umbrella of LaLa Stars.

This collaboration marks an exciting step in CasinoCanada’s mission to provide its audience with the most comprehensive and up-to-date information on top gaming experiences.

The partnership agreement will grant LaLa Stars premium visibility across high-traffic sections of CasinoCanada’s website, which has been a trusted source for Canadian players for over 20 years.

LaLa Stars presents itself as an affiliate program that generates double-digit profits by making it easy and enjoyable to promote the brands. The program features a memorable design, a player-centric retention system, top-tier payment options, and game providers. Fast payments, flexible commission models, high-converting brands, powerful reporting, no middlemen, and outstanding conversion make LaLa Stars a popular choice. Additional company benefits are: a revenue share of up to 60%, a CPA of up to €500, hybrid CPA.

Ocean Spin Casino, a brand of LaLa Stars company, despite being quite new on the iGaming market, is a huge online gambling platform where all casino newcomers are greeted with a welcome bonus of 100% for up to €500, and 200 free spins plus one Bonus Crab. It comes as a first deposit bonus for a minimum deposit amount of €20. Sports-betting enthusiasts can also claim a welcome bonus of 100% for up to €100.

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Ocean Spin Casino’s games include: gaming machines, roulette blackjack, betting, video poker, bingo, baccarat, jackpot games, and live games.

“We are excited to meet our new partner Ocean Spin Casino, and hope to bring maximum use and value to our community,” said Aleksandra Drigo, Sales Director at CasinoCanada. “This partnership perfectly reflects our dedication to highlighting the best in the gaming industry while offering our audience valuable insights and chances to experience top-notch gaming. We hope for a productive and long-term partnership!”

The partnership is now live, featuring LaLa Stars reviews and exclusive offers on the CasinoCanada website. This collaboration is set to deliver even more thrilling updates, exclusive content, and personalized promotions for the Canadian gambling community.

The post CasinoCanada Started a New Partnership With Ocean Spin by LaLa Stars appeared first on Gaming and Gambling Industry in the Americas.

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