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Can Mobile Sports Betting Help Rebuild The New York Economy? BonusSeeker Speaks To Senator Addabbo

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The following is an interview with Senator Addabbo, by BonusSeeker.com.

When the state of New York was facing a budget hole eclipsing $6 billion at the close of 2019, it was hard to imagine a scenario in which things could be much worse.

Fast forward a few months and the financial situation has gone downhill exponentially as the Empire State remains one of the most affected states by COVID-19 in every conceivable way.

Monetarily, the state is in absolute disarray for the foreseeable future because of the massive toll the pandemic has taken. But do you know what would help ease that burden? Legalizing mobile sports betting.

New York Desperately Needs New Revenue Streams

The truth is that New York needs new ways of generating revenue now more than ever before, and the millions that could be made by regulating online sports betting and allowing residents to play via mobile devices would undoubtedly assist in closing a still-growing gap in the state budget.

Perhaps nobody knows this better than Senator Joseph Addabbo, who is chairman of the New York Racing, Gaming and Wagering Committee and author of the legislation to legalize mobile wagering in the Empire state (Bill S17D).

“In light of this coronavirus, which has crippled us financially, we need the revenue now and we need the revenue next year when there is no federal stimulus money coming in,” the Senator said to BonusSeeker‘s Brian Sausa, in reference to the multiple packages that congress has passed to help states amid the pandemic. “The market calls for the mobile device, that’s when you maximize your revenue and your activity.”

New York’s financial woes are nothing new, and Addabbo has been the most vocal proponent of online sports betting in New York long before COVID-19 hit.

But whatever tough times were ahead as 2019 came to an end, the situation quickly got worse than anyone could have expected, and much faster.

According to budget documents, New York’s $6 billion deficit was on track to pass $8 billion by 2023, which would signal the deepest financial crisis since 2010 when the state was dealing with a $10 budget gap during the recession.

But as a result of the pandemic further ravaging the state economy, a report released in April from Governor Andrew Cuomo’s budget office finds that the gap could reach a staggering $13 billion in 2020 alone, shattering the mark from a decade ago.

These figures aren’t any fun to face, but they are important because they help paint a picture of the seriousness of the financial desperation that the state is facing.

As is the case with most aspects of our society, the sports landscape currently looks nothing like the one we’re accustomed to. At some point, however, leagues will come back and sports betting will go back to being the lucrative industry it has proven itself to be over the past two years.

Raising taxes and handing out more traffic tickets, two things New York is already looking into, may always be popular ways to fill a massive budget gap, but they can’t be the only courses of action.

New York Already Allows Sports Betting, But It’s Not Mobile

It needs to be noted that sports betting in New York is legal, just not in its ideal form. The state legalized wagering on athletic events in 2013, and following the repeal of PASPA in May 2018, operations launched some 14 months later.

The issue is that it was and still is limited to land-based casinos (which are mostly in the northern part of the state) with no provisions for online betting, which is the game-changer in terms of revenue creation.

Addabbo, whose 15th District covers parts of South Queens in New York City, is one of many legislators whose constituents aren’t in a position to take part in sports betting in the state as the law currently allows.

“I love Resorts World-Catskills, I think they did a phenomenal job at the site, but my people are not driving two hours north to go place a bet. They’re driving 20 minutes to Jersey. There lies the problem.”

The Senator is touching on a much larger issue at hand in the Empire State. Without any downstate casinos and so much of the population and betting demographic located in and around New York City, can the state really afford to continue losing out on revenue to New Jersey?

Making the betting experience exponentially easier for bettors by including the mobile component could wind up going an extremely long way because as the Senator notes, the public prefers simplicity.

“People look for convenience. They look for what’s safe for them, what’s legal, but they look for convenience…they go across the border to [New] Jersey because it’s simple.”

How Is New Jersey Mobile Sports Betting Working Out?

If any state out there is looking for a blueprint on how to roll out mobile sports betting, look no further than neighboring New Jersey for an example of the impact it can have.

In 2019, the first full year of regulated sports betting in New Jersey, the state took in nearly $4.6 billion in wagers, which resulted in around $300 million in total revenue. Once factoring in tax rates, that’s $36 million that went straight to the state and local governments.

Considering the fact that well over 80 percent of the wagers in the Garden State are placed on a mobile device, New Jersey is evidence of how vital the online component is to the overall earning capability of sports betting.

The potential in New York can be actually seen in the figures coming from its neighbor, and it only makes the case for online wagering in the Empire State even stronger.

A study from research firm Eilers & Krejcik Gaming reported that in 2019, New Yorkers placed an estimated $837 million total in sports bets in New Jersey.

That was about one-fifth of the total amount wagered in the Garden State throughout the year, a direct result of New York residents crossing the border to wager or calling friends and relatives in New Jersey to place wagers.

Factoring in taxes, that amount bears out to nearly $60 million in total revenue and about $6 million in taxes for the state. That number may not sound very high but consider the fact that part of the tax revenue generated from sports betting goes straight to job creation and funding educational programs in the state.

In total, over 38 million Americans applied for unemployment in a span of just over two months with over 1.5 million claims coming from New Yorkers as of the first week in May. Is any amount of money or number of jobs too small to help the residents of New York?

Besides, once you add in all the factors that come with enacting mobile wagering in New York, that number explodes. The study estimated that the Empire State is missing out on over $200 million per year by leaving online sports betting off the table.

For comparison, sports betting at land-based venues produced a grand total of $6.8 million in revenue from the time it launched in July through the second half of the year.

It’s also worth noting that the state has unused gaming licenses, which according to Addabbo’s bill, could be sold for $12 million apiece in initial fees.

“They [the licenses] are sitting on a shelf, doing nothing for us. Making no revenue, creating no jobs, no educational funding. They’re sitting there until the year 2023,” said Addabbo.

Will Cuomo Get On Board With NY Mobile Sports Betting?

The biggest hurdle that comes with attempting to pass this legislation is getting Governor Cuomo to change his mind.

Seemingly, part of what has given the governor pause is the issue of addiction and the possible negative impact that wide-ranging legal sports betting could have on the public. Even that, however, is something Addabbo’s bill has covered.

“I understand the governor may have apprehension about the pitfalls of gaming. Well, we took care of that,” the Senator points out. “Our gaming commission has been given accolades nationally for the programs that deal with addiction issues. The idea here is that we cannot move forward in terms of gaming in our state without addressing simultaneously the critical issue of the addiction part. So, I’m confident we will.”

The governor has already left mobile sports betting off the budget for the fiscal year 2021 and seemingly categorized these types of gaming as “creative although irresponsible revenue sources” in his address back in January.

Since the most important issues have been addressed and New York has now felt the wrath of COVID-19, the question needs asking: just how responsible would it be to continue leaving upwards of $200 million per year on the table when the state is in dire need of budget relief?

“What we have tried to do was convince the governor that certainly, the numbers are there,” Addabbo points out. “Whether it’s money lost to New Jersey, whether it’s money lost to an illegal activity that doesn’t appear on tax returns, it’s money that’s not there to gain for our state.”

It’s a simple fact that New York needs the revenue and it’s quite incomprehensible at this point to see sports betting as a perfectly viable option for revenue generation, especially considering what state residents are already allowed to wager on.

New York Has Legal Gaming, Just No Online Sports Betting

The benefits that the state can reap from sports betting are the same ones it always enjoys from other resources, and Senate Bill 17D is merely attempting to add to the ways in which New York generates tax revenue.

“It’s not like we’re re-creating the wheel, we have it here already,” Addabbo explained. “We have it in terms of Mega, Powerball, Lotto, we already have it. We already have casinos, we already have sports betting. We already have all the elements of gaming in our state.”

The governor has attempted to camp himself on the moral high ground but it exposes the contradictory nature of the logic being applied to this issue.

We are all free to wager our hard-earned dollars on the state lottery with hopes of walking away with more money than we had before, and we can even track the results online. On its most basic level, that process doesn’t really differ from placing a sports bet.

Anybody can drive upstate to one of the several New York casinos with legal sports betting and place a wager, but doing it from the comfort of your own living room is an irresponsible way for the state to make money?

The case for legal sports betting in New York is clear-cut and convincing, but obviously the job is not done. The last hope for Addabbo and other proponents of getting this done in 2020 is a study to be done by the state gaming commission, which should have its final report released sometime in June.

“That may be a telltale sign of where we go forward with this issue,” Addabbo says. “I am pushing to do it this year. Mobile sports betting, the three licenses, this year. Until December 31st, that’s my push.”

The governor’s approach to the difficult times the state has faced in recent months has been very matter-of-fact. If that same pragmatism gets applied to mobile sports betting, it will become obvious that it has all the tenants of becoming a vehicle in which the state can use to help drive itself out of the financial ditch it currently lies.

The question now becomes whether New York is finally ready to take advantage of the opportunity.

SOURCE BonusSeeker.com

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Northern Super League Partners with Stats Perform

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Stats Perform, the global leader in sports AI, data and technology, has announced an official data partnership with the Northern Super League (NSL). The partnership will allow world-leading Opta data to be collected live from every NSL league game for the next three years.

Beginning this month, the Northern Super League (NSL) establishes a new era in Canadian sport as the country’s first professional domestic women’s soccer league — an ambitious and transformative initiative co-founded by former Canadian international and Olympic medallist Diana Matheson. Its inaugural season kicks off on April 16 and will feature six teams who have assembled multinational player rosters with extensive club and international experience, including 100-cap Canadian internationals Desiree Scott and Quinn.

Once the action begins, detailed data from every on-ball event, including advanced AI-powered Opta Analytics metrics such as Expected Goals (xG) and Expected Assists (xA), will be captured and distributed via feeds and Stats Perform products, including OptaAI Studio. This will enable various broadcasters, publishers and rights holders to generate stories and insights throughout the NSL season and provide them straight to the league’s fans in real time.

As part of the agreement, the NSL’s League Office and every NSL club will also have access to Opta Search, part of OptaAI Studio. This will allow their content creators to leverage all Opta data collected during the NSL season in the creation of data-led stories on the stand-out performers, and will help them generate key talking points for publication on official league and club platforms. Opta Search will also empower the NSL’s media team to create a range of data visualizations, including player shot maps and touch maps, to visually illustrate the impact of different players’ on-field performances.

Christina Litz, NSL President, said: “We are thrilled to have Stats Perform on board as our official data partner. When we talk about detailed performance data in soccer, Opta is the gold standard, so we are delighted to have it powering each of our official digital channels. As the season progresses, we want to put the spotlight on all the on-field heroes who emerge and having access to world-class data will help us tell their stories and inspire a new generation of Canadian soccer fans.”

Steve Xeller, Chief Revenue Officer at Stats Perform, said: “Stats Perform has been a huge supporter of expansion leagues around the world, so we are very pleased to be partnering with NSL in the lead-up to their first domestic campaign. Seeing a fully professional women’s soccer league launch in Canada is an incredibly exciting development for the sport in North America and we see considerable potential in working proactively with the League’s Head Office to help the competition grow, using the power of AI and data-led storytelling to build fan communities across the continent.”

The post Northern Super League Partners with Stats Perform appeared first on Gaming and Gambling Industry in the Americas.

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INCENTIVE GAMES SIGNS EXCLUSIVE DISTRIBUTION DEAL FOR NORTH AMERICA, EUROPE, SOUTH AFRICA AND UK WITH LIGHT & WONDER

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Leading B2B games provider, Incentive Games, today announced its new agreement with premium gaming company and content provider Light & Wonder, Inc.

Through this agreement, Incentive Games will distribute its premium pay-to-play games – including new arcade-style titles – to key global regulated markets including the USA, Canada, South Africa, UK, and within Europe via Light & Wonder’s extensive operator network. Additionally, Incentive Games’ popular free-to-play content will be made available to a wider audience through Light & Wonder’s content marketplace.

The agreement brings together two industry leaders in iGaming and the strengths of both companies to deliver exceptional player experiences and elevate customer engagement.

Ahmed Baker, Chief Commercial Officer at Incentive Games said, “This agreement is a landmark moment in our company’s history. Previously, we’ve worked directly with major operators such as bet365, FanDuel, and Sky Bet. Now, we can distribute our games via Light & Wonder, an exceptional aggregator that we trust will handle our games with care.”

Steve Mayes, Senior Director of Partners at Light & Wonder, said: “We are excited to work with Incentive Games, a leader in gamification solutions. We look forward to leveraging their innovative platform and bringing their customisable crash and fast game content to all major regulated markets.”

The post INCENTIVE GAMES SIGNS EXCLUSIVE DISTRIBUTION DEAL FOR NORTH AMERICA, EUROPE, SOUTH AFRICA AND UK WITH LIGHT & WONDER appeared first on European Gaming Industry News.

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Soft2Bet’s ToonieBet Partners with the Ottawa Senators as Official Online Casino Partner

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With the Ottawa Senators securing a playoff spot in the NHL, ToonieBet will be there every step of the way, engaging fans with exclusive giveaways, premium entertainment, and a casino experience that mirrors the team’s energy and excitement.

The Ottawa Senators and Tooniebet, an online casino for players across Ontario, announced a partnership that will make Tooniebet the NHL team’s Official Online Casino Partner.

Tooniebet, which launched in 2024 is part of Soft2Bet – one of the world’s fastest growing iGaming turnkey solutions providers with iGaming brands around the world with a portfolio of 19 global licenses, including Ontario.

Additional highlights of the Ottawa Senators and TonnieBet partnership will include:

  • In-Arena & Broadcast Branding: Digitally enhanced dashboards for home and away games
  • In-rink board signage for home games
  • Virtual slot signage for various games
  • Digital inventory throughout the Ottawa Senators site on NHL.com
  • Direct Fan Engagement: Social contests and promotions hosted on Senators’ digital platforms
  • Television Broadcast Branding: Digitally enhanced rink boards for home and away games
  • In-arena rink board signage for home games

Martin Ballard, VP Corporate Partnerships, Ottawa Senators stated: “We are thrilled to welcome ToonieBet as an official partner of the Ottawa Senators. Cooperating with a brand that shares our commitment to providing fans with an exceptional and trusted experience is incredibly exciting. Together, we look forward to delivering memorable moments and engaging our passionate fanbase in new and innovative ways.”

Oksana Tsyhankova, Chief Marketing Officer at Soft2Bet, commented: “Partnering Soft2Bet’s ToonieBet brand with the Ottawa Senators is a significant milestone that reinforces our strong brand presence in Ontario. In a short period, we have achieved impressive performance and retention results, with a primary focus on localised, engaging experiences for Canadian players, which makes ToonieBet truly set itself apart.”

By tapping into the Senators’ digital platforms and in-arena presence, ToonieBet will stay close to the action and connect with fans in real, engaging ways while continuing to offer a top-quality online casino experience.

ToonieBet offers a fast, localised online casino experience for players in Ottawa and across Ontario.  Through this partnership, fans will have the chance to win Senators merchandise and tickets while ToonieBet grows its presence in a competitive Ontario market. With in-arena branding, regional broadcast coverage, and digital promotions, ToonieBet will be highly visible to the team’s loyal supporters.

The post Soft2Bet’s ToonieBet Partners with the Ottawa Senators as Official Online Casino Partner appeared first on Gaming and Gambling Industry in the Americas.

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