BETBY has been awarded the Best Online Sportsbook Provider at the SiGMA EuroMed Awards 2025. This accolade highlights the company’s unwavering dedication to delivering robust sportsbook tech solutions that empower iGaming operators worldwide.

However, SiGMA EuroMed 2025 provided a platform not only to showcase BETBY’s accomplishments but also to reaffirm its role as an industry leader.

Already preparing for the next major event, SBC Summit Lisbon 2025 taking place later this month, BETBY will once again present its cutting-edge sportsbook tools and insights to operators worldwide.

BETBY is an international technology company which for the past eight years has carved a role in the sportsbook supplier scene developing innovative solutions renowned for their excellence for the iGaming industry. BETBY holds a number of gaming licences and is a one-stop-shop for all sportsbook requirement for iGaming projects.

To find out more about BETBY’s cutting-edge sportsbook solution visit booth C110 during SBC Summit Lisbon. Attendees will have the opportunity to engage with BETBY’s team, and discover how the company’s solutions and services can be their winning aspect for their iGaming project.

Alternatively, please visit: https://betby.com/

GR8 Tech’s drive-time podcast, Bet It Drives, returns for a high-speed third episode with Rohini Sardana, Founder & CEO of WiseWager Consultancy Ltd. A 20-year veteran in sports, esports, media, and tech innovation, Sardana has been behind some of iGaming’s boldest product launches—from introducing Competitive Gaming at SIS to spearheading the EsportsEvolved platform at Pinnacle Solution—and she’s nowhere near the finish line.

On this ride, Rohini shares:

• The iGB side events she’s most excited about
• The industry leaders she’d invite to her dream dinner
• The iGaming product she wishes she had invented
• Where esports stands today as a betting product
• Her vision of what “iGaming hell” would look like

“Rohini has that rare combination of big-picture vision and ground-level experience,” said Yevhen Krazhan, Chief Sales Officer at GR8 Tech and host of Bet It Drives. “She’s been on the front lines of iGaming innovation, and in this episode she brings the kind of fearless opinions and smart observations that make you want to keep driving just to hear more.”

Bet It Drives swaps the static studio for the streets, turning every interview into a rolling conversation through London. Host Yevhen Krazhan sits alongside iGaming’s most interesting voices, letting the road rhythm shape the dialogue. With multiple cameras capturing the ride and an award-winning crew behind the scenes, each episode mixes sharp industry insight with the unscripted moments you only get when the scenery—and the conversation—are always moving.

Episode 3 with Rohini Sardana is live now on YouTube, Spotify, and Apple Podcasts. Buckle up for expert insights, bold ideas, and a few turns you won’t see coming.

Leading iGaming operator BC.GAME has reinforced its African expansion strategy after its subsidiary, Blockdance Africa Limited, obtained dual regulatory approvals from Kenya’s Betting Control and Licensing Board (BCLB).

Kenya: A Strategic Entry Point into Africa

As one of the continent’s most dynamic betting markets, Kenya offers a unique combination of youth-driven demand, digital adoption, and a strong sporting culture. By gaining both a Public Gaming Licence and a Bookmakers Off-the-Course Licence, BC.GAME positions itself to compete in one of Africa’s most competitive regulated environments.

Raising the Bar on Compliance

Kenya’s regulator has introduced stricter measures in recent years, from higher licensing costs to tighter oversight of advertising and financial accountability. BC.GAME’s successful licensing process reflects the company’s ability to adapt to these elevated standards, highlighting its readiness to operate responsibly in fast-evolving jurisdictions.

Local Commitment, Global Roadmap

Beyond compliance, the new approvals signal BC.GAME’s intention to invest in localized offerings that connect with Kenyan players. The company plans to engage with local sports and cultural initiatives as part of its rollout strategy.

“This milestone underlines our long-term commitment to Africa,” a BC.GAME representative said. “Kenya is not just a market—it’s a hub for innovation and opportunity, and we’re proud to be part of its regulated ecosystem.”

Expanding a Global Licensing Network

The Kenyan approvals add to BC.GAME’s growing list of international licenses, forming part of its proactive global compliance roadmap. With validity through 2026, these authorizations provide a foundation for deeper partnerships in Africa while strengthening BC.GAME’s reputation as a responsible operator worldwide.

About BC.GAME

BC.GAME is a community-led iGaming platform that delivers sports betting, casino entertainment, and Web3 experiences to players globally. Driven by its philosophy “Stay Untamed”, BC.GAME combines cutting-edge innovation with a commitment to regulatory integrity.

Contact

Pr manager

Olivia Dixon

BC.GAME

[email protected]