

Fanatics Sportsbook
Fanatics Sportsbook Partners with New York Racing Team
New York Racing Team announced a partnership with Fanatics Sportsbook to become the primary sponsor of the team’s No. 44 Chevrolet, driven by star driver J.J. Yeley for two of the NASCAR Cup Series’ most prestigious races – the Cracker Barrel 400 at Nashville Superspeedway and the NASCAR Cup Series Championship Race at Phoenix Raceway.
The Fanatics Sportsbook No. 44 Chevrolet will take to the track – first in Music City on Sunday, June 1 and next in The Valley on Sunday, November 2 – decked in the company’s signature Lava Red and Black paint scheme and adorned with the Fanatics Sportsbook logo on the hood and sides of the car. It’s only fitting that Fanatics Sportsbook will grace the car for the first time in Tennessee, as the state was the first to experience the sportsbook upon its launch in 2023.
In celebration of this partnership, Fanatics Sportsbook will have exclusive new customer offers for the Nashville and Phoenix races, along with expanded NASCAR betting capabilities, such as race parlays, to finish on the podium, exacta and trifecta betting. Fanatics Sportsbook will also offer unique JJ Yeley specials and live betting markets on Raceday.
According to Fanatics Sportsbook, Yeley is +800 to have a Top 10 Finish at Nashville Superspeedway and customers will also be able to place wagers on J.J. Yeley’s Starting Grid Position, Chevrolet-specific placement, first lap results, and much more. NASCAR fans can download the Fanatics Sportsbook app on iOS and Android and begin their Fanatics betting experience.
“We are proud to partner with John Cohen and the New York Racing Team. The partnership with New York Racing Team is an incredible branding opportunity and an inflection point for us as we continue to build the fastest growing sportsbook in America. We are going to develop exclusive content for NASCAR fans and curate an elevated experience for our customers at each race that only a brand like Fanatics can offer. Our employees and customers can’t wait to cheer on the No. 44 Fanatics Sportsbook Chevrolet toward the checkered flag at Nashville Superspeedway and Phoenix Raceway,” said Selena Kalvaria, CMO of Fanatics Betting and Gaming.
The post Fanatics Sportsbook Partners with New York Racing Team appeared first on Gaming and Gambling Industry in the Americas.
Ari Borod
Fanatics Sportsbook Partners with Ocean Casino Resort for New Retail Sportsbook Location

Fanatics Sportsbook announced the opening of a retail sportsbook location in partnership with Ocean Casino Resort in Atlantic City.
“It’s an exciting day in our company’s continuous evolution as we announce the opening of Fanatics Sportsbook at Ocean Casino Resort. As Fanatics grows its gaming presence in New Jersey, Ocean represents the perfect partner to deliver an elevated retail sports betting experience at the premier hotel in Atlantic City,” said Ari Borod, Chief Business Officer at Fanatics Betting and Gaming.
The Fanatics Sportsbook at Ocean Casino Resort is located inside The Gallery – a dynamic 12,000 sq. ft. gaming and bar experience that serves as the centerpiece of the casino. The venue officially opened to the public on Thursday, September 5; just in time for the opening of the football season.
“Fanatics boasts an unmatched roster of the world’s most renown sports leagues, teams, and global brands and we are excited to present these to our guests here at Ocean,” said Bill Callahan, General Manager for Ocean Casino Resort.
The Fanatics Sportsbook is a featured attraction in The Gallery, a 100-foot elevated bar and lounge area with seating for sixty surrounded by slot machines, tables and 140 feet of LED walls for the ultimate sports viewing experience. Sports fans can place wagers at betting windows or self-service betting terminals throughout the venue and traverse a 17-foot open-air staircase that leads to Balcony Bar, a mezzanine bar and lounge. The new Fanatics Sportsbook will cater to guests looking to enjoy the ultimate VIP sportsbook experience, offering legal betting markets for all major sports including professional and college football, basketball, hockey, baseball, tennis, soccer, golf, MMA, boxing, and more. All development and trading of sports betting markets will be done in-house.
The Fanatics Sportsbook is the latest addition to Ocean Casino Resort’s lineup of entertainment offerings at the 20-acre resort that has become the center of Atlantic City nightlife. HQ2 Nightclub provides guests with a diverse nightlife experience filled with world-renowned musical talent. Regarded as the premier nightlife destination in Atlantic City, HQ2 is open Thursday through Sunday, offering multiple dance floors, private table seating, and three bars. Ocean Casino Resort also has a 4500-seat concert venue, Ovation Hall, that plays host to some of the hottest acts on tour.
Fanatics Sportsbook
Fanatics Sportsbook Cheers on Justin Thomas in his Home State of Kentucky

Fanatics Betting and Gaming, a subsidiary of Fanatics Holdings Inc, a global digital sports platform, signed a partnership agreement with golfer Justin Thomas, one of the most popular golfers in the world.
“I am excited to be the first official partner of the Fanatics Sportsbook,” said Justin Thomas. “Whether it’s football, basketball or golf, I’m a big sports fan. So I’m looking forward to getting involved in the world of Fanatics and engaging with their customers.”
As an Official Sports Betting Partner of Fanatics Sportsbook, Thomas will highlight new product enhancements, create social content and engage with the Fanatics community over the course of the next year.
“Justin Thomas is one of the biggest names in golf and an amazing ambassador for the game,” said Ari Borod, Chief Business Officer at Fanatics Betting and Gaming. “With him coming home to Kentucky to try to win his third PGA Championship, the Fanatics family couldn’t be more excited to partner with him.”
The Justin Thomas signing comes on the heels of new enhancements to golf offerings at Fanatics Sportsbook. The Fanatics Sportsbook is available on iOS and Android and makes being a fan easy with fast signup, easy betting, and transparent withdrawals. The new golf features at the Fanatics Sportsbook include:
Data Visualization: Fanatics Sportsbook now offers an enhanced live event center with shot-by-shot data, leaderboard tracking and course maps directly in the app.
Odds Factory: Fanatics Sportsbook has fully integrated Odds Factory from Banach Technology to enhance our golf offerings, which means more betting markets, improved uptime and faster settlement speeds.
Coming Soon: Customers will be able to stream select Par 3 holes in the app.
Fanatics Sportsbook will also have a special FanCash for Birdies offer for golf customers this weekend. To earn FanCash, customers will simply need to opt in and place a qualifying wager on any golfer to win this weekend’s championship outright. Those customers will earn FanCash for every birdie the golfer they bet on to win records in Round 1.
Carolina Hurricanes
Fanatics Sportsbook Launches Today in North Carolina

Fanatics Betting and Gaming, a subsidiary of Fanatics Holdings Incorporated, a global digital sports platform, has launched the Fanatics Sportsbook today in North Carolina in partnership with the NHL’s Carolina Hurricanes. Sports fans living in and visiting North Carolina will be able to download the Fanatics Sportsbook on iOS and Android and begin their Fanatics Sportsbook experience. North Carolina marks the sixteenth state for the Fanatics Sportsbook.
The partnership with the Carolina Hurricanes provides Fanatics Betting and Gaming with market access to North Carolina for mobile sports betting. As part of the partnership, Fanatics Sportsbook will be the team’s official sports betting partner and will receive marketing assets such as in-arena signage, broadcast integrations, PNC Arena activations for hockey fans and many other opportunities for Hurricanes fans and ticket holders to engage with Fanatics Sportsbook.
The Fanatics Sportsbook makes being a fan easy with fast sign-up, easy betting, transparent withdrawals and is disrupting the sports betting industry with the following new features:
- Building a better sportsbook: The Fanatics Sportsbook app was built natively on iOS and Android. The design, speed and quality of the navigation experience rival the sports betting apps in the market today that were not built specifically for iOS and Android.
- FanCash: The Fanatics Sportsbook is the only sportsbook that gives customers up to 5% of their wager back in FanCash. Every dollar of FanCash is a dollar to spend on bonus bets or Fanatics. com.
- Discover: The Fanatics Sportsbook Discover page features marquee games, trending bets, promos and the rewards you want most. In the near future, the Fanatics Sportsbook Discover page will be personalized to the customer’s favorite teams, sports and markets.
- Search: The Fanatics Sportsbook offers industry-leading search functionality including a search bar, recent searches, autocomplete, synonym/alias and deep linking. Customers can search easily for the bet they want and bet directly right from the search results.
Fanatics Betting and Gaming believes that responsible gaming is a core tenet and a part of the organization’s DNA. Online customers will have access to responsible gaming tools to manage their time and money alongside a best-in-class help center, chat experience and knowledgeable agents with 24/7 coverage.
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