Connect with us
planetplay-launches-earth-day-campaign-with-celebrity-ambassadors-and-major-donations-drive planetplay-launches-earth-day-campaign-with-celebrity-ambassadors-and-major-donations-drive

Latest News

Planetplay Launches Earth Day Campaign with Celebrity Ambassadors and Major Donations Drive

Published

on

Reading Time: 2 minutes

 

PlanetPlay, the trailblazing not-for-profit using the power of video games for environmental action, is approaching Earth Day (April 22) with a powerful surge of activity designed to rally the global games industry and player community in support of a greener future.

Earth Day is now in its 45th year of focusing the minds of the world on environmental protection. The theme for this year is “Our Power, Our Planet,” and PlanetPlay is looking to make a real difference for Earth Day and beyond.

As part of its on-going Make Green Moves (MGM) campaign, PlanetPlay unveils three new celebrity Ambassadors who will help shine a spotlight on the organisation’s mission to mobilise the world’s 3+ billion gamers to create real-world environmental impact. Joining PlanetPlay as official Ambassadors are:

• Sir Ian Livingstone CBE – A founding father of the UK games industry and a leading advocate for “the power of play”

• Briana Evigan – American actress, dancer and passionate advocate for environmental causes

• Pascal Wehrlein – German and Mauritian Formula E world champion

Each of these high-profile figures brings a unique voice and global fanbase to the PlanetPlay movement. In their new roles, they will work closely with PlanetPlay to champion sustainability both in and beyond the video games world, including by contributing exclusive in-game content to be featured across titles from PlanetPlay’s partner studios. They follow in the footsteps of fellow icons Demi Lovato, David ‘The Hoff’ Hasselhoff and Joe Jonas in supporting the MGM cause.

From April 22–29, Google Play will spotlight PlanetPlay’s Earth Day campaign with a dedicated page. Players can earn Play Points boosters when purchasing MGM items in these games.

In celebration of Earth Month – a month-long global focal point for environmental awareness and action – PlanetPlay is also kicking off a bold donations campaign, encouraging both individuals and game studios to contribute directly to the non-profit’s expanding ecosystem of climate-positive projects.

100% of the funds raised will go directly to environmental initiatives, supporting impactful climate-positive projects around the world. By donating, players and game studios help drive tangible sustainability efforts while enjoying the games they love.

Sir Ian Livingstone CBE said: “Throughout my career, I’ve seen how games can unlock the imagination, build skills, and inspire generations. With PlanetPlay, we have an opportunity to harness that same power for the planet. I’m thrilled to be part of a movement that turns play into purpose, and helps gamers become everyday heroes in their quest for a greener future.”

Briana Evigan said: “I’m so excited about becoming an Ambassador for PlanetPlay because it’s giving us the opportunity to blend storytelling and gaming in a way that helps bring people back to the heart of the earth. Stories have always been how we heal, connect, and grow, ultimately having the ability to transform the lives of millions.”

The post Planetplay Launches Earth Day Campaign with Celebrity Ambassadors and Major Donations Drive appeared first on European Gaming Industry News.

FanDuel Sports Network

FanDuel Sports Network Appoints Damon Phillips to Lead South, Southeast, Florida and Sun Regions

Published

on

fanduel-sports-network-appoints-damon-phillips-to-lead-south,-southeast,-florida-and-sun-regions

 

FanDuel Sports Network, owned and operated by Main Street Sports Group, announced that Damon Phillips is joining the Company as Executive Vice President, Team Partnerships, effective August 25. In this role, Phillips will assume oversight of the South, Southeast, Florida and Sun regions, including partnerships with the Atlanta Braves, Atlanta Hawks, Carolina Hurricanes, Charlotte Hornets, Memphis Grizzlies, Miami Heat, Miami Marlins, Nashville Predators, Orlando Magic, and Tampa Bay Rays. He will report to David DeVoe, President of Main Street Sports Group.

“Damon brings an exceptional track record of using digital innovation, audience segmentation, and cross-platform strategies to drive fan growth and engagement. As we continue to invest in our local sports media platform, Damon’s deep leadership experience at both NBC Sports and ESPN, combined with his ability to scale technology-forward solutions for both media companies and team partners, provide a unique perspective as we continue to focus on team-first solutions in a dynamic local media landscape,” said DeVoe.

“I’m thrilled to be joining a company that’s reshaping what local sports media can deliver for fans and partners. FanDuel Sports Network has built a strong foundation and is uniquely positioned to harness the power of local fandom, scale engaged audiences and unlock new growth across its markets. I’m excited to help drive this next chapter,” said Phillips.

Phillips has spent more than three decades at the intersection of sports, media, and technology, including senior leadership roles at NBCUniversal and ESPN. At NBC Sports, he served as Senior Vice President, Digital Media & Emerging Businesses, overseeing NBCSports.com, Sports Betting, Fantasy Sports, the NBC Sports YouTube Channel, Peacock B2B distribution, and multiple podcast and streaming ventures. He led partnerships with DraftKings, BetMGM, Fanatics, and others, and provided strategic direction for the company’s FAST and sports betting content initiatives.

The post FanDuel Sports Network Appoints Damon Phillips to Lead South, Southeast, Florida and Sun Regions appeared first on Gaming and Gambling Industry in the Americas.

Continue Reading

CT Interactive

CT Interactive Announces Strategic Partnership with Ondiss

Published

on

ct-interactive-announces-strategic-partnership-with-ondiss

 

CT Interactive has announced a strategic partnership with Ondiss, one of Argentina’s leading online casino platform providers. Through this collaboration, CT Interactive’s top-performing titles are now integrated into the Ondiss platform, significantly expanding the company’s reach within the region’s regulated iGaming market.

This integration adds value to the broad Argentine audience of Casino & Hotel Casino Magic S.A., which successfully uses the Ondiss platform. With CT Interactive’s certified and player-favourite content now available, operators on the platform are empowered to diversify their offerings and meet the increasing demand for engaging, high-quality games.

“Partnering with Ondiss marks a pivotal step in our Latin America strategy. Their extensive presence across multiple provinces complements CT Interactive’s ambition to offer licensed, engaging content to a broad Argentine audience. This collaboration allows us to strengthen our footprint in one of the most promising markets in the region,” said Martin Ivanov, COO of CT Interactive.

“I am excited to announce our partnership with CT Interactive, this is the result of our team’s unwavering commitment to delivering a first-class gaming experience. We’ve invested in innovation, cutting-edge graphics, and thrilling game mechanics to ensure that every bet and every spin is an unforgettable adventure for Ondiss clients. With this partnership we are rising the bar for what it means to play at an online casino, and we couldn’t be prouder of the result,” said Gonzalo Alvarez, Commercial Manager of Ondiss.

This partnership provides operators with a broader variety of content, boosts player engagement, and enhances the competitive position of the Ondiss platform throughout Argentina. For CT Interactive, it represents another milestone in strengthening its presence in Latin America and supporting the development of sustainable, regulated iGaming markets.

The post CT Interactive Announces Strategic Partnership with Ondiss appeared first on Gaming and Gambling Industry in the Americas.

Continue Reading

Caesars Entertainment

Caesars Entertainment Launches Signature American Roulette

Published

on

caesars-entertainment-launches-signature-american-roulette

 

Caesars Entertainment has launched its third fully in-house developed proprietary online casino title: Signature American Roulette. Now live in New Jersey, the game is available across Caesars Palace Online Casino, Caesars Sportsbook & Casino, and Horseshoe Online Casino, bringing another standout addition to the Company’s Signature table game series.

Developed by Empire Creative, Signature American Roulette reflects Caesars’ growing investment in building its own proprietary content, a cornerstone of its online casino strategy aimed at delivering a best-in-class player experience.

“Our in-house content team’s latest addition to the Signature series of table games is a standout for our online casino players. Bringing Signature American Roulette to our iGaming platforms perfectly complements our suite of Caesars-branded table games and further strengthens the robust collection of digital offerings that bring the energy of the casino floor to players’ mobile devices,” said Matthew Sunderland, Senior Vice President and Chief iGaming Officer at Caesars Digital.

Signature American Roulette follows the recent launches of fan-favorite Signature titles, Caesars Palace Signature Multihand Blackjack Surrender in May and Signature Blackjack Surrender in June, both also developed by Empire Creative. Online casino players can enjoy these games across Caesars’ marquee iGaming platforms in New Jersey, Michigan and Ontario, with Caesars Palace Signature Multihand Blackjack Surrender now also available on Caesars Palace Online Casino in Pennsylvania.

“Signature American Roulette continues our commitment to delivering immersive and player-centric table games that align with our many iconic brands. From player-selectable wheel spin direction and speed to our intuitive favorite bets system, every detail is crafted to boost engagement. With seamless play in portrait or landscape modes and picture-in-picture win evaluations, we’re bringing the thrill of the casino straight to players’ fingertips,” said Scott Krell, Senior Director of Game Products and Head of Studio at Caesars Digital.

Those 21 and older in New Jersey can play Signature American Roulette by downloading the Caesars Palace Online Casino, Horseshoe Online Casino or Caesars Sportsbook & Casino apps on iOS or Android, or visiting the platforms on desktop. These platforms are also available in Pennsylvania, Michigan, Ontario, and West Virginia, offering a dynamic online casino experience that features Caesars-branded games, timeless casino classics, and unique titles from top game providers. Each platform offers a dynamic online casino experience with a range of unique games from top providers, Caesars-branded games, and timeless casino classics. Additionally, each platform integrates Caesars Rewards, the Company’s industry-leading loyalty program allowing players in the US to earn Caesars Rewards Credits redeemable for unforgettable experiences at more than 50 world-class Caesars Rewards destinations across North America.

The post Caesars Entertainment Launches Signature American Roulette appeared first on Gaming and Gambling Industry in the Americas.

Continue Reading

Trending