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Conferences in Europe

Navigating New Frontiers: Relax Gaming’s Approach to Growth & Market Expansion

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HIPTHER, organiser of the Prague Gaming & TECH Summit 2025, is proud to present Relax Gaming, the Summit’s Delegates Bag Sponsor and a key player in the iGaming industry. In this exclusive interview, we speak with Cliona Griffin, Business Development Manager, Casino at Relax Gaming, to explore their approach to market expansion, transparent competitive strategies, and what to expect from their presence at the Summit.


Relax Gaming has built a strong reputation as a premium aggregator and supplier in the iGaming space. How does your approach to business development ensure that Relax Gaming stays ahead in an increasingly competitive market?

We’re always focused on being one of the industry’s most innovative providers, both in terms of the content we produce and the platform we offer. By constantly evolving our products and maintaining a strong commercial framework, we ensure that Relax Gaming remains a key player in the market.

Our competitive and fair commercial approach has been instrumental in strengthening our presence in existing markets while also enabling smooth entry into new ones. It’s all about staying agile and forward-thinking to ensure our partners get the best possible experience when working with us.


A competitive yet transparent commercial structure is a core focus for Relax Gaming. How do you strike the right balance between offering competitive deals while maintaining transparency with partners and operators?

I think both fairness and transparency are key to building long-term relationships with our partners. That’s why we apply the same commercial structure across the board in each market, ensuring that every partner has a clear and equal opportunity to succeed.

This approach not only makes our offering competitive, but it also gives our partners confidence in knowing they’re working with a provider that values consistency and openness. By keeping things straightforward and fair, we create a commercial environment that benefits operators.


With new markets constantly evolving, what key factors influence Relax Gaming’s decision-making when entering and expanding into emerging markets? Are there any specific regions that are currently on your radar?

When looking at new markets, we take a strategic and measured approach to ensure that any expansion aligns with our business objectives asl well as the needs of our partners.

One of the biggest factors we consider is regulatory complexity. Each market comes with its own set of rules, and we need to ensure that we can operate efficiently while fully complying with local requirements. Beyond compliance, we assess the potential return on investment, evaluating market size, player demand, and long-term sustainability to determine whether it’s the right fit for Relax Gaming and our network of operators.

Right now, we’re actively monitoring several European markets that show strong growth potential. However, our primary focus for H1 this year is expanding our presence in the US. The region presents exciting opportunities, and we’re working to establish a solid foothold by leveraging our expertise and proven content portfolio to meet the needs of operators and players in this market.


Given the dynamic nature of the industry, how does Relax Gaming adapt its offerings to support both new and existing operators in maximising their revenues?

We take a very hands-on approach when it comes to supporting our partners. Our Account Management team works closely with operators to help them maximise revenue by tailoring strategies to suit their needs. Whether it’s optimising game performance or identifying new opportunities, we’re always looking for ways to add value.

On the content side, we’re also moving towards a more bespoke approach, adapting our offering to fit the demands of different markets and player preferences. This flexibility allows us to continue delivering high-quality, relevant content that keeps engagement levels high.


As a speaker at the Prague Gaming & TECH Summit, what key insights will you be sharing with the audience? And what makes this event an essential platform for discussing the future of iGaming?

I’m looking forward to sharing how Relax Gaming approaches market expansion, focusing on how we assess new opportunities, navigate regulatory challenges, and use our aggregation model to drive growth.

I’ll also highlight the importance of localisation and how we tailor our content to different markets while supporting operators with the tools they need to maximise engagement. With the industry evolving rapidly, staying ahead of trends is key, and I’ll touch on the innovations shaping the future of iGaming.

Events like this are a great chance to connect, exchange ideas, and gain insights into what’s next for the industry, making it an essential platform for discussion and collaboration.

With Relax Gaming bringing its expertise to the Prague Gaming & TECH Summit 2025, this year’s event promises invaluable insights into the future of iGaming and technology. Don’t miss the opportunity to connect with industry leaders, gain exclusive market perspectives, and be part of the most dynamic gathering in the CEE region!

Join us on 25-26 March 2025 in Prague – Register now and explore the full agenda!

The post Navigating New Frontiers: Relax Gaming’s Approach to Growth & Market Expansion appeared first on European Gaming Industry News.

Conferences in Europe

Avoiding black-market dominance? Get insights and remedies at next week’s GiH Conference!

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As a result of growing regulatory pressure and increasing tax rates, black-market operators have made significant gains in the Netherlands in recent months.

The Netherlands Gambling Authority currently estimates that unlicensed operators have managed to capture more than half of total online GGR.

This year’s Gaming in Holland Conference – which takes place Thursday, June 5 – will feature many sessions specifically dedicated to understanding & avoiding (further) black-market growth:

  • Nederlandse Loterij CEO, Arjan Blok will discuss (among other things) his company’s ongoing civil proceedings against Costa Rica-based operator LalaBet.
  • Renske Fikkers, Head of Market Supervision at the Netherlands Gambling Authority, will further clarify the regulator’s approach to combating illegal gambling.
  • Josh Hodgson, COO of H2 Gambling Capital, will share the latest estimates of the current size of the offshore online market, as well as future growth projections.
  • Henk Willem Smits, investigative reporter at Follow the Money, will highlight ownership structures and methods of popular black-market operators.
  • Christian Heins, Director iGaming at Tipico, will outline how licensed operators can effectively hurt illegal competitors by pressuring B2B suppliers.

All this, of course, in addition to a loaded program that will cover the latest political developments, the impact of further tax increases, M&A, AI, marketing & much more.

Breakout sessions, networking & additional information

Besides an impressive main-stage program, the 2025 GiH Conference also offers five highly practical breakout sessions to help our attendees deal with their day-to-day business concerns:

  1. B2B licensing for the Dutch market? (Magno Neiva, Head of Compliance, Altenar)
  2. Bonuses, promotional games & player protection: Navigating the regulatory landscape (Joris Crone, Lawyer, Franssen Tolboom Advocaten)
  3. Elevating the player journey: Sustainable growth through responsible engagement (Janez Dovžan, Commercial Director PAM – Turnkey Solutions, Bragg Gaming Group)
  4. Platform technology in the Netherlands (Brian Forth, Commercial Director, Finnplay Technologies)
  5. Lessons learned from compliance testing in the Netherlands (Sander Hoogendoorn, Business Development Manager, Trisigma)

Lastly, don’t miss our traditional boat tour through Amsterdam’s picturesque canals, festive networking drinks at Holland Casino Amsterdam, and the opportunity to meet the key decision makers in the Dutch regulated gambling market.

Check out our full program here: https://bit.ly/GiHC2025_Agenda.

Or click here to register now: https://bit.ly/GiHC2025!

The post Avoiding black-market dominance? Get insights and remedies at next week’s GiH Conference! appeared first on European Gaming Industry News.

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EGT Digital at Belgrade Future Gaming 2025: Get ready to be fascinated

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On 27 and 28 May the Serbian capital will once again host Belgrade Future Gaming exhibition. EGT Digital will participate in it along with EGT for another year in a row. Both companies will expect their guests on stand E1.

EGT Digital will reveal its rich gaming world, including the jackpot bestsellers Bell Link, Clover Chance, High Cash, and Single Progressive Jackpot, as well as over 140 casino games on different themes, which have presence in more than 50 markets worldwide. Visitors will also be able to learn more about the newest addition to the provider’s jackpot portfolio: the 4-level multi-denomination Gods & Kings Link. Currently including 2 games: Glorious Alexander and Ape of Luck, it will offer players an exciting experience full of great winnings, attractive bonuses, and a lot of fun.

The company’s iGaming platform X-Nave will also be on display. Featuring 4 main modules: Gaming Aggregator, Sport Product, CRM Engine, and Payment Gateway, it stands out with great flexibility, thanks to which each of the modules can function as part of the turnkey solution or operate independently, as they allow integration with third-party developments.

The Gaming Aggregator will present its vast range of over 13,000 titles from more than 130 popular providers together with numerous functionalities for content customization. The Sport Product will demonstrate its rich sports and esports content across a number of markets globally. The CRM Engine with its player management tools and bonus features, as well as the Payment Gateway, covering a rich diversity of payment methods, will further expand operators’ options to create more personalized and engaging offerings for their clients.

“Participating in Belgrade Future Gaming has always been very rewarding for us and I have every reason to believe that this year’s edition will once again bring us excellent results,” said Tsvetomira Drumeva, Head of Sales at EGT Digital. She added: “We can’t wait to meet with our valued current partners and potential future customers from the region and show them our latest innovations, that can make their business even more successful.”

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EGT’s high-potential novelties to fascinate operators and players at Belgrade Future Gaming 2025

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Belgrade Future Gaming 2025 is just around the corner. EGT will traditionally participate in the event, showcasing a well-curated selection of brand-new and top-performing products, which will be available at stand E1.

The company will showcase its latest series of slot cabinets Supreme, presented by the S 32-32 St and S 32-32 Up models. Powered by the Exciter IV platform, they will captivate visitors’ attention with their 2 high-resolution 32-inch UHD 4K monitors and a frameless UHD 4K display. The machines will dive players into the fascinating world of Supreme Selection multigames – Supreme Green Selection, Mega Supreme Fruits Selection, Supreme Red Selection, and Bonus Prize Bonus Buy Supreme Selection, offering a wide diversity of new games and well-known classic titles from EGT’s portfolio.

The guests will also be able to try out the Phoenix cabinets PH 27-27 St and PH 50 V St. These models will be among the highlights at EGT’s stand, standing out with their attractive design and numerous ergonomic features. They will be supplied with the jackpot bestseller Bell Link with its popular mixes Bell Link 1 and 2.

EGT will showcase its ETG solutions. The G R6 C roulette will be on display to provide visitors with an exciting gaming experience with its 6 27-inch HD touchscreen monitors and the option to choose between European and American wheels.

The company’s casino management system Spider will introduce its latest modules, allowing operators to make managing the daily activities in their gaming establishments easy and effective.

EGT Digital will also present its wide range of iGaming solutions. The provider will showcase its rich variety of instant and slot games, jackpot products, as well as the in-house developed “all-in-one” betting platform X-Nave with its 4 main modules, giving operators everything they need to build and grow their online business.

Aleksandar Kliska, General Director of EGT Group d.o.o. Serbia, commented: “I am very glad that we will participate in Belgrade Future Gaming once again, as it is among the most important gaming exhibitions not only in Serbia, but also in the region. The event will allow us to showcase our latest products to the key players in the industry, strengthen our current partnerships, and start new collaborations.”

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