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Golden Boomerang Awards 2025 insights: the most converting Boomerang’s betting brands and top 3 sports for users

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Affiliate teams from all around the world can enter the tournament from any point and generate FTDs on high-converting brands

Boomerang Partners is holding its second annual Golden Boomerang Awards 2025 global traffic tournament until May 11. Already more than 400 teams are generating FTDs on the Boomerang’s brands and accumulating points to get prizes. This year, results count in two leaderboards – sports and casino. Participants compete for monthly prizes and awards in 11 nominations, including the GRAND Prix for first place in Sport Leaderboard. The first prizes will be awarded soon – on March 3, and those affiliate teams that join the tournament now still have a chance to win.

The most converting brands within the Golden Boomerang Awards 2025 so far are Boomerang-bet.com, BillyBets, MrPacho, BetiBet, Lamabet and Zotabet. Boomerang also analyzed player behavior and market analytics and highlighted the top 3 sports being bet and their benefits. These are football, tennis, and basketball.

Football / Soccer

This is the number 1 sport. It has more than 3.5 billion fans in the world, which makes it a top discipline for bettors:

  • 70% of all sports betting is on this sport;
  • Football (soccer) matches are played 365 days a year.

During the Golden Boomerang Awards dozens of top football tournaments are available for betting: English Premier League, Italian Serie A, Spanish La Liga and other local competitions. Also the most interesting encounters are waiting for fans in the Champions League, where the playoffs are coming. By the way, there will be a special draw for the Champions League semi-finals for the Golden Boomerang Awards 2025 participants – details will be announced later.

Of the potentially interesting events in football for this year, the Club World Cup 2025 stands out, which will take place in the summer – and for which Boomerang is preparing a separate promotion after the completion of the Golden Boomerang Awards 2025. Given the growing demand for women’s football, numerous local leagues could be interesting. And the UEFA Women’s Euro 2025 has a great opportunity to reach out to the audience.

Tennis

This individual sport with over 1 billion fans worldwide is characterized by high dynamics. Users have the opportunity to analyze the statistics of players’ performances to make informed bets:

  • Over 1,500 tournaments per year – 24/7 betting;
  • Up to 30% of all live bets are placed on tennis.

On the women’s tour, four WTA 1000 category super tournaments (Doha, Dubai, Indian Wells and Miami) will take place in the coming months. They will generate a lot of interest among tennis fans during the Golden Boomerang Awards 2025, and tournament participants can capitalize on that.

Basketball

One of the most dynamic and spectacular sports with more than 800 million fans worldwide. Here are its advantages for bettors:

  • 200+ million bets annually in top leagues: NBA, EuroLeague, NCAA;
  • Average total in a match: 200+ points (ideal for live betting).

Numerous matches in the NBA, EuroLeague and NCAA tournaments are played during these months. This is a great range of opportunities for bettors and Golden Boomerang Awards 2025 contestants.

There are so many top events on the sports calendar right now, from the football Champions League playoffs to the continuation of the NBA regular season. These events can allow Golden Boomerang Awards 2025 participants to achieve great results and get closer to winning prizes. The first results are already available in the leaderboard.

Join the Golden Boomerang Awards 2025 and claim big prizes and a trip to the finals in Milan, at the San Siro stadium.

The post Golden Boomerang Awards 2025 insights: the most converting Boomerang’s betting brands and top 3 sports for users appeared first on European Gaming Industry News.

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The Free Bet Wheel: Betting.bet Increases Player Engagement with New Gamification Tool

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One of the UK’s leading betting aggregators, betting.bet, has introduced the Free Bet Wheel, a new free-to-play tool designed to increase user retention and interaction. Tied to the weekend’s Premier League football, this gamified feature offers users the opportunity to earn free bets and a weekly £100 cash reward.

At a time when most iGaming affiliates are focused on developing foreign markets such as Latin America and Africa, the function illustrates betting.bet’s ongoing commitment to the UK.

About the Free Bet Wheel

  • Weekend Availability: The Free Bet Wheel runs every weekend, aligned with major Premier League and international football matches.

  • Multiple Chances to Win: Players receive up to four spins to try their luck each weekend.

  • Winning Free Bets: Match three free bet colours within five spins to win a free bet on the featured match.

  • £100 Cash Jackpot: Land on the jackpot segment five times consecutively to win £100 in cash.

  • Loyalty Rewards: Players also collect bCoins, Betting.bet’s exclusive loyalty currency, which can be redeemed for a range of prizes, vouchers and rewards.

Strengthening Operator Partnerships Through Enhanced User Experience

By launching the Free Bet Wheel, betting.bet is not only elevating the player experience but also delivering tangible benefits to its network of partner operators. The feature offers a new avenue to profile selected betting partners, direct qualified traffic to safe free bets and reinforce affiliate partnerships through increased user activity and conversions.

Steve Gummer, Director of Betting.bet, stated: “We at betting.bet are dedicated to developing products and experiences that not only interest players but also provide clear value to our partners. Designed to benefit our UK community in a fun, frictionless manner, the Free Bet Wheel also supports important weekend traffic and sportsbook conversions.”

Driving Retention Through Gamification

This launch is part of a broader strategic focus on gamification and loyalty at betting.bet, aligning user enjoyment with commercial objectives. As the UK version of the platform continues to grow, features like the Free Bet Wheel are designed to support player acquisition, maximise LTV and drive weekend re-engagement.

The Free Bet Wheel is now live at betting.bet and available to all UK users aged 18+,

The post The Free Bet Wheel: Betting.bet Increases Player Engagement with New Gamification Tool appeared first on European Gaming Industry News.

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GR8 Tech Powers Smarter Betting with New Match Trackers

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GR8 Tech has unveiled a powerful new upgrade to its high-performance sportsbook platform: high-quality, real-time Match Trackers—designed to bring more action, insight, and excitement to players. Match Trackers are available across all of GR8 Tech’s sportsbook solutions, including iFrame and the Hyper Turnkey.

We’re always looking for ways to elevate the player experience and give our partners a competitive edge,” said Denys Parkhomenko, CPO at GR8 Tech. “Match Trackers have smart features that drive engagement, boost retention, and power faster betting decisions in real-time.

With broad coverage across football, basketball, tennis, hockey, volleyball, and handball, the trackers are live for pre-match analytics and in-game updates. Key features include:

  • Detailed Stats: From xG in football to rebounds in basketball and aces in tennis, players get live and historical stats tailored to each sport.
  • Key Moments & Summaries: Goals, assists, red cards, substitutions, and more delivered in real-time.
  • Pitch Animation: A dynamic, visual alternative to video streaming, showing key moments as they unfold on the field.
  • Lineups & Live Updates: Full team sheets, coaches, and live substitutions, so players are always in the know.
  • Live Standings: Updated rankings and tournament tables across all supported sports.

By providing operators with the tools to deliver everything players need in one place, GR8 Tech enhances the sportsbook user experience, enabling more confident betting and driving longer player sessions.

The launch of Match Trackers marks another step in the company’s long-term strategy to deliver a best-in-class, sportsbook-driven platform and become the leading sportsbook provider by 2028. Coverage will soon expand to even more sports to meet operators’ needs.

The post GR8 Tech Powers Smarter Betting with New Match Trackers appeared first on European Gaming Industry News.

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Midnite creates free limited-edition beer for fans to enjoy at World Snooker Championship

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Midnite is the new official UK betting and casino partner of the World Championship, Snooker’s greatest event, which will run from April 19 to May 5.

To celebrate the partnership, Midnite has created a FREE limited edition lager – with one free beer available per person – which will be served at a local pub throughout the tournament.

The one-off lager will be served at The Graduate, an iconic Sheffield pub a short walk from The Crucible, with fans able to enjoy a new beer on tap while the World Championship comes to the city.

Midnite has partnered with London-based brewery Drop Project to bring the concept to life. Drop Project creates the freshest, premium flavoursome beers with consistent high-quality results, and pushes creative boundaries and brews the beers that both inspire their passions for the industry and our lifestyles.

A Midnite spokesperson, commented: “We have worked with Drop Project to bring fans a Midnite lager that they can enjoy throughout the whole tournament. We wanted to create something tangible that snooker fans can enjoy throughout, and to have been able to create our own beer is something we’re pleased with.

“The World Snooker Championship brings real excitement to the city, and fans can head straight from The Crucible, to The Graduate and enjoy a pint or two of our specially brewed lager, just for the occasion.”

Midnite is providing the beer free of charge – one free drink per person of Midnite Lager Only and for ticket holders to the Snooker World Championship (18+). Redeem by showing your matchday ticket at The Graduate. While stock lasts.

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